Tag pairdata 30 Sep 2026
Niches / Puzzle / Board Game
Puzzle + Board Game: a typical launch earns $121 in its first year
That is the median of 127 indie paid launches, 2024 Q4 to 2025 Q3. 2 of 226 matured launches earned $100k or more, against 8.3 expected for their price and launch quarter. Releases rose 21% on the year before: 163 against 135.
- One game dominates the figure
- Price
- $121 median of 127 launches
- Price vs a year earlier
- −40.0% four quarters on the four before
- Releases, 12 months
- 163 135 the year before
- Upcoming games
- 196 coming soon on Steam
- Games on the store
- 1,099 carrying both tags
Boards
as of 30 Sep 2026Where this pair stands on each board of the front page. Every value carries its 90% interval and its sample.
| Board | Value | Interval | Sample | Standing |
|---|---|---|---|---|
Most anticipatedShare of all upcoming wishlist heat on Steam, with the number of upcoming games beside it.
| 0.03%share of upcoming wishlist heat | 0.01% to 0.04% | 6 ranked of 196 upcoming gameswishlist rank 30 Sep 2026 | #6,876 of 7,193pairs on this board |
Launch successLaunches earning $100k or more, against the number expected for their price tier and launch quarter.
| 0.44xhits against expected | 0.33x to 0.80x | 226 launchesindie paid launches 31 Mar 2024 to 1 Apr 2026 (6 to 30 months old) | #5,705 of 6,324pairs on this board |
| Fewer new releasesFewer launches relative to players. Historically this did not predict better launches. | Below this board's minimum sample, so not ranked. Needs 15 or more tracked games and 20 or more releases in each 12-month period. | |||
| Rising demandGaining players faster than same-age games. Descriptive, not a launch signal. | Below this board's minimum sample, so not ranked. Needs 15 or more tracked games and 1,000 reviews in each window. | |||
Pairs are noisier than genres: the demand boards at pair level are indicative only.
Launch success
launches 6 to 30 months oldMatured indie paid launches that earned an estimated $100k or more, against the number expected for games at the same price tier and launch quarter.
- Launches
- 226
- Hit rate
- 0.9%0.0% to 2.6%
- Expected rate
- 3.7%
- Against expected
- 0.44x0.33x to 0.80x
Launch window: indie paid launches 31 Mar 2024 to 1 Apr 2026 (6 to 30 months old). Hit odds are shrunk toward the Steam-wide rate by 3 expected hits.
Revenue spread
226 launchesEstimated lifetime gross of the same matured launches. Half earned less than the median; one in ten earned more than the top figure.
- Bottom tenth
- $0
- Median
- $121
- Top tenth
- $4,824
Estimated from Steam review counts. Lifetime to date, so it differs from the first-year price above.
Supply
raw release countsGames released with both tags, last 12 months against the 12 before.
- Change
- +21%
Parent tags
- PuzzleGenre pageRanked on every board, with its best pairs.
- Board GameGenre pageRanked on every board, with its best pairs.
Comparable games
8 indie titlesThe biggest indie games in this pair by estimated lifetime gross. Revenue is shown as a number at 50 or more reviews, as a range at 10 to 49, and not at all below 10.
- Drop Duchy (opens the Steam store)2025 · 2,983 reviews, 89% positiveest. $872k
- The Jackbox Party Pack 10 (opens the Steam store)2023 · 501 reviews, 64% positiveest. $304k
- Dawnfolk (opens the Steam store)2025 · 667 reviews, 94% positiveest. $202k
- Quilts and Cats of Calico (opens the Steam store)2024 · 407 reviews, 93% positiveest. $165k
- King of the Bridge (opens the Steam store)2024 · 1,677 reviews, 95% positiveest. $102k
- Regency Solitaire II (opens the Steam store)2024 · 212 reviews, 97% positiveest. $64k
- Cascadia (opens the Steam store)2024 · 211 reviews, 98% positiveest. $64k
- River Towns (opens the Steam store)2025 · 184 reviews, 88% positiveest. $56k
More with Puzzle
pairs with Puzzle- Puzzle + Open World$3,68033 launches priced, 31 releases in 12 months
- Metroidvania + Puzzle$2,32437 launches priced, 46 releases in 12 months
- Puzzle + Visual Novel$2,10397 launches priced, 167 releases in 12 months
- Puzzle + Story Rich$2,000292 launches priced, 408 releases in 12 months
- Puzzle + Co-op$1,92037 launches priced, 77 releases in 12 months
- Puzzle + Dark Humor$1,87830 launches priced, 50 releases in 12 months
More with Board Game
pairs with Board Game- Roguelike + Board Game$1,22430 launches priced, 81 releases in 12 months
- Board Game + Deckbuilding$1,16332 launches priced, 50 releases in 12 months
- Board Game + Roguelite$78732 launches priced, 65 releases in 12 months
- Board Game + PvP$56655 launches priced, 124 releases in 12 months
- Board Game + Multiplayer$48550 launches priced, 96 releases in 12 months
- Card Game + Board Game$40467 launches priced, 164 releases in 12 months
Verdicts
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