Tag pairdata 30 Sep 2026

Relaxing + Emotional: a typical launch earns $2,347 in its first year

That is the median of 36 indie paid launches, 2024 Q4 to 2025 Q3. 9 of 72 matured launches earned $100k or more, against 4.3 expected for their price and launch quarter. Releases rose 19% on the year before: 51 against 43.

Price: $2,347
Price vs a year earlier: +45.8%
Releases, 12 months: 51
Upcoming games: 129
Games on the store: 378

Boards

as of 30 Sep 2026

Where this pair stands on each board of the front page. Every value carries its 90% interval and its sample.

Relaxing + Emotional on each board
Board	Value	Interval	Sample	Standing
Most anticipatedShare of all upcoming wishlist heat on Steam, with the number of upcoming games beside it.	0.11%share of upcoming wishlist heat	0.06% to 0.16%	14 ranked of 129 upcoming gameswishlist rank 30 Sep 2026	#1,599 of 7,193pairs on this board
Launch successLaunches earning $100k or more, against the number expected for their price tier and launch quarter.	1.65xhits against expected	1.15x to 2.43x	72 launchesindie paid launches 31 Mar 2024 to 1 Apr 2026 (6 to 30 months old)	#454 of 6,324pairs on this board
Fewer new releasesFewer launches relative to players. Historically this did not predict better launches.	+17%player demand against new supply, relative to Steam	−10% to +55%	31 tracked gamesJun 2026 to Aug 2026 vs Jun 2025 to Aug 2025; releases 30 Sep 2025 to 30 Sep 2026 vs prior 12 months	#863 of 2,361pairs on this board
Rising demandGaining players faster than same-age games. Descriptive, not a launch signal.	0%review growth against same-age games	−7% to +7%	31 tracked gamesJun 2026 to Aug 2026 vs Jun 2025 to Aug 2025	#799 of 2,461pairs on this board

Pairs are noisier than genres: the demand boards at pair level are indicative only.

Launch success

launches 6 to 30 months old

Matured indie paid launches that earned an estimated $100k or more, against the number expected for games at the same price tier and launch quarter.

Hits: 9
Expected: 4.3

Launches: 72
Hit rate: 12.5%4.7% to 26.8%
Expected rate: 5.9%
Against expected: 1.65x1.15x to 2.43x

Launch window: indie paid launches 31 Mar 2024 to 1 Apr 2026 (6 to 30 months old). Hit odds are shrunk toward the Steam-wide rate by 3 expected hits.

Revenue spread

72 launches

Estimated lifetime gross of the same matured launches. Half earned less than the median; one in ten earned more than the top figure.

Bottom tenth: $100
Median: $1,961
Top tenth: $115,858

Estimated from Steam review counts. Lifetime to date, so it differs from the first-year price above.

Supply

raw release counts

Games released with both tags, last 12 months against the 12 before.

Last 12 months: 51
Prior 12 months: 43

Change: +19%
Against Steam: −14%after Steam-wide growth, shrunk by 5 releases

Parent tags

RelaxingNot a genreA theme, mood, feature or presentation tag: never ranked as a market on its own, only inside pairs.
EmotionalNot a genreA theme, mood, feature or presentation tag: never ranked as a market on its own, only inside pairs.

Comparable games

8 indie titles

The biggest indie games in this pair by estimated lifetime gross. Revenue is shown as a number at 50 or more reviews, as a range at 10 to 49, and not at all below 10.

More with Relaxing

pairs with Relaxing

Relaxing + Economy$7,82849 launches priced, 115 releases in 12 months
Relaxing + Open World$3,43945 launches priced, 56 releases in 12 months
Building + Relaxing$3,39787 launches priced, 134 releases in 12 months
Relaxing + Management$3,154101 launches priced, 233 releases in 12 months
Relaxing + Farming Sim$2,87450 launches priced, 106 releases in 12 months
Relaxing + Crafting$2,42950 launches priced, 83 releases in 12 months

Every pair with Relaxing

More with Emotional

pairs with Emotional

Emotional + Hand-drawn$3,75736 launches priced, 43 releases in 12 months
Story Rich + Emotional$3,130121 launches priced, 200 releases in 12 months
Emotional + Multiple Endings$3,03442 launches priced, 72 releases in 12 months
Anime + Emotional$2,67157 launches priced, 94 releases in 12 months
Cute + Emotional$2,67167 launches priced, 92 releases in 12 months
Adventure + Emotional$2,488136 launches priced, 194 releases in 12 months

Every pair with Emotional

Verdicts

in development

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