Genres

Every genre, screened by how often its indie launches earned $100k or more in their first year. Pick your price first: price moves the odds more than genre does.

Indie paid Steam launches 6 to 30 months old, data 1 Oct 2026. A hit is an estimated first year of $100k+. The revenue estimate is soft: about 5 to 8 in 100 launches overall.

Best niches

$10 to $20

Pairs that hit $100k+ beyond the oddsFree until launch

Casual + Cozyabout 3.0 times the 19 in 100 base rate55 in 100

1Casual + Cozy55 in 10058 launches 2FMV + Interactive Fiction53 in 10032 launches 3Building + Life Sim53 in 10032 launches 4Adventure + Cozy52 in 10031 launches 5Cozy + Relaxing49 in 10063 launches

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Best nichesFree until launchClick to unlockTag pairs that beat the odds

The genre list

Price $10 to $20

All prices1 in 16 hit $100k+Under $51 in 200 hit $100k+$5 to $101 in 26 hit $100k+$10 to $2019 in 100 hit $100k+$20 to $4042 in 100 hit $100k+

Base rate: indie paid launches 6 to 30 months old, 29,637 launches. Odds compare best within one price.

Lens Standard

Standard West-facing view Without the breakout Last 18 months

All indie paid launches 6 to 30 months old. Lenses are computed across all prices only so far, so a lens reads All prices.

Sample 30+

10+ launchesshow small samples 30+ launches 100+ launchesonly big markets

Hides anything measured on fewer launches.

$10 to $20 30+ launches

Best odds at my priceChance of $100k+, read within one price band.Now: FMV, 47 in 100. 166 match.Steady marketsHolds in every lens and no single game owns it.Now: FMV, 47 in 100. 125 match.Biggest typical yearWhat the middle launch earned, highest first.Now: FMV, $81,191 typical. 166 match.Biggest upsideWhat the top tenth earned at least.Now: Crime, $1.5M top 1 in 10. 129 match.Proven at scale100+ launches and above the base rate.Now: Cozy, 45 in 100. 45 match.Busiest marketsMost launches first: where the competition is.Now: Simulation, 1,006 launches. 166 match.

Hide one-hit markets16 out Hide small samples+37 if off

166 of 266 genres have 30+ launches at $10 to $20. 129 match the search and chips. Sorted by chance of $100k+, lowest first.

Crime 30 in 100 earned $100k+, from 57 launches at $10 to $20typical $13,762. Best of the pins 1-hit

Text-Based 1 in 15 earned $100k+, from 118 launches at $10 to $20typical $5,342 Audience

Pin another to compare.

Genres at $10 to $20, sorted by chance of $100k+. The first row is the base rate.
Rank#	Genre	Chance of $100k+	Typical year	Top 1 in 10	Launches	Markers	Pin
	All games at $10 to $20the base rate: the row to beat	19 in 100893 of 4,810	$9,226	$248,075	4,810
1	4 Player Local1 in 18 earned $100k+, from 55 launches	1 in 183 hits	$5,767	$65,499	55	1-hit	Pin 4 Player Local
2	VR1 in 17 earned $100k+, from 186 launches	1 in 1711 hits	$3,238	$49,782	186	none	Pin VR
3	Text-Based1 in 15 earned $100k+, from 118 launches	1 in 158 hits	$5,342	$79,529	118	Audience	Pinned Text-Based
4	Hidden Object1 in 15 earned $100k+, from 189 launches	1 in 1513 hits	$1,619	$50,242	189	none	Pin Hidden Object
5	Magic1 in 14 earned $100k+, from 123 launches	1 in 149 hits	$6,071	$67,084	123	none	Pin Magic
6	Party-Based RPG1 in 13 earned $100k+, from 141 launches	1 in 1311 hits	$5,584	$86,922	141	Audience	Pin Party-Based RPG
7	Puzzle Platformer1 in 12 earned $100k+, from 137 launches	1 in 1211 hits	$7,222	$71,244	137	Audience	Pin Puzzle Platformer
8	Board Game1 in 10 earned $100k+, from 115 launches	1 in 1011 hits	$6,071	$89,850	115	none	Pin Board Game
9	Space Sim1 in 10 earned $100k+, from 51 launches	1 in 105 hits	$2,429	$97,151	51	Audience	Pin Space Sim
10	Grand Strategy10 in 100 earned $100k+, from 59 launches	10 in 1006 hits	$8,096	$105,652	59	1-hit	Pin Grand Strategy
11	JRPG10 in 100 earned $100k+, from 181 launches	10 in 10019 hits	$5,767	$101,418	181	none	Pin JRPG
12	Tabletop11 in 100 earned $100k+, from 75 launches	11 in 1008 hits	$6,477	$114,321	75	none	Pin Tabletop
13	Arcade11 in 100 earned $100k+, from 384 launches	11 in 10041 hits	$3,643	$106,057	384	none	Pin Arcade
14	Score Attack11 in 100 earned $100k+, from 55 launches	11 in 1006 hits	$3,116	$144,500	55	none	Pin Score Attack
15	3D Platformer11 in 100 earned $100k+, from 208 launches	11 in 10023 hits	$3,157	$156,119	208	none	Pin 3D Platformer
16	Logic12 in 100 earned $100k+, from 110 launches	12 in 10013 hits	$6,576	$124,151	110	none	Pin Logic
17	Real Time Tactics12 in 100 earned $100k+, from 117 launches	12 in 10014 hits	$3,886	$118,418	117	Audience	Pin Real Time Tactics
18	Arena Shooter12 in 100 earned $100k+, from 50 launches	12 in 1006 hits	$3,238	$237,211	50	Audience	Pin Arena Shooter
19	Sports12 in 100 earned $100k+, from 173 launches	12 in 10021 hits	$4,007	$118,201	173	Audience	Pin Sports
20	2D Fighter12 in 100 earned $100k+, from 57 launches	12 in 1007 hits	$6,072	$231,544	57	Audience	Pin 2D Fighter
21	Precision Platformer13 in 100 earned $100k+, from 88 launches	13 in 10011 hits	$8,499	$137,311	88	none	Pin Precision Platformer
22	Beat 'em up13 in 100 earned $100k+, from 64 launches	13 in 1008 hits	$11,354	$144,918	64	none	Pin Beat 'em up
23	Supernatural13 in 100 earned $100k+, from 64 launches	13 in 1008 hits	$7,891	$110,105	64	none	Pin Supernatural
24	Romance13 in 100 earned $100k+, from 181 launches	13 in 10023 hits	$7,691	$138,114	181	none	Pin Romance
25	LGBTQ+13 in 100 earned $100k+, from 110 launches	13 in 10014 hits	$11,003	$166,519	110	none	Pin LGBTQ+

Show 25 moreShowing 25 of 129 genres

green beats the base ratecoral below it bar: the chance; amber tick: the base rate1-hit one game holds over half the moneySmall under 50 launches in this viewAudience reads differently for Western players

Under 30 launches a chance is written as a count ("3 of 12"), never as odds. Typical year is the middle launch's first-year earnings. Lenses, the one-hit share and the audience split are measured across all prices.