Genres

Ticker: price and year-over-year change for 40 genres. Price is the median estimated first-year revenue of indie paid launches. The change shows for genres with 100+ launches. The same figures are on the Genres page.

Settings
Text size
Game Market DataBuild what sells
Live games
192,217
on 3 Oct 2026

Genres 3 Oct

Of 156 genres with 30+ launches at $10 to $20, 77 beat the 18 in 100 base rate. Price moves the odds most: 1 in 219 under $5, 40 in 100 at $20 to $40.77 of 156 genres beat the 18 in 100 base rate.77 beat the base rate.

Typical launch, all prices, first year $540

Genres

Every genre, screened by how often its indie launches earned $100k or more in their first year. Pick your price first: price moves the odds more than genre does.

Indie paid Steam launches 12 to 36 months old, data 3 Oct 2026. A hit is an estimated first year of $100k+. Earnings are sales on Steam after discounts and regional prices, before Steam's 30% cut, refunds and sales tax. About 58% of it reaches the developer. The revenue estimate is soft: about 5 to 8 in 100 launches overall.

The genre list

Best odds at my priceChance of $100k+, read within one price band.Now: Shop Keeper, 49 in 100. 156 match.Steady marketsHolds in every lens and no single game owns it.Now: Online Co-Op, 35 in 100. 67 match.Biggest typical yearWhat the middle launch earned, highest first.Now: Shop Keeper, $92,344 typical. 156 match.Biggest upsideWhat the top tenth earned at least.Now: Co-op, $774k top 1 in 10. 118 match.Proven at scale100+ launches and above the base rate.Now: Cozy, 44 in 100. 38 match.Busiest marketsMost launches first: where the competition is.Now: Simulation, 876 launches. 156 match.
Hide one-hit markets+13 if offHide small samples+31 if off

156 of 256 genres have 30+ launches at $10 to $20. 105 match the search and chips. Sorted by chance of $100k+, lowest first.

parodyNot in this view: under 30 launches at $10 to $20.
Hidden Object 1 in 19 earned $100k+, from 173 launches at $10 to $20typical $1,532. Best of the pins none
Score Attack 3 of 44 earned $100k+ at $10 to $20typical $1,916 Small
Genres at $10 to $20, sorted by chance of $100k+. The first row is the base rate.
Rank#GenreChance of $100k+Typical yearTop 1 in 10LaunchesMarkersPin
All games at $10 to $20the base rate: the row to beat 18 in 100758 of 4,301 $8,234$217,858 4,301
1 1 in 24 earned $100k+, from 195 launches 1 in 248 hits $2,650 $33,643 195 none Pin VR
2 1 in 19 earned $100k+, from 173 launches 1 in 199 hits $1,532 $41,277 173 none Pinned Hidden Object
3 1 in 19 earned $100k+, from 131 launches 1 in 197 hits $4,322 $51,139 131 Audience Pin Puzzle Platformer
4 1 in 16 earned $100k+, from 127 launches 1 in 168 hits $5,899 $72,146 127 none Pin Party-Based RPG
5 1 in 14 earned $100k+, from 97 launches 1 in 147 hits $5,940 $71,081 97 none Pin Text-Based
6 1 in 12 earned $100k+, from 84 launches 1 in 127 hits $7,998 $93,344 84 Audience Pin Precision Platformer
7 1 in 11 earned $100k+, from 180 launches 1 in 1116 hits $2,672 $85,014 180 none Pin 3D Platformer
8 1 in 11 earned $100k+, from 55 launches 1 in 115 hits $6,802 $97,006 55 Audience Pin CRPG
9 1 in 11 earned $100k+, from 152 launches 1 in 1114 hits $4,390 $72,554 152 none Pin Sports
10 1 in 11 earned $100k+, from 97 launches 1 in 119 hits $4,980 $91,942 97 Audience Pin Logic
11 1 in 11 earned $100k+, from 127 launches 1 in 1112 hits $4,259 $99,462 127 none Pin Magic
12 10 in 100 earned $100k+, from 117 launches 10 in 10012 hits $8,618 $103,323 117 none Pin Tactical RPG
13 10 in 100 earned $100k+, from 346 launches 10 in 10036 hits $3,292 $101,169 346 none Pin Arcade
14 11 in 100 earned $100k+, from 57 launches 11 in 1006 hits $4,827 $107,960 57 none Pin Comic Book
15 12 in 100 earned $100k+, from 170 launches 12 in 10020 hits $7,090 $119,162 170 none Pin Romance
16 12 in 100 earned $100k+, from 50 launches 12 in 1006 hits $9,115 $113,701 50 none Pin Thriller
17 12 in 100 earned $100k+, from 99 launches 12 in 10012 hits $8,729 $111,568 99 none Pin LGBTQ+
18 12 in 100 earned $100k+, from 106 launches 12 in 10013 hits $5,630 $189,234 106 Audience Pin Shoot 'Em Up
19 12 in 100 earned $100k+, from 97 launches 12 in 10012 hits $3,677 $141,651 97 none Pin Board Game
20 12 in 100 earned $100k+, from 686 launches 12 in 10085 hits $3,798 $130,392 686 Audience Pin Puzzle
21 12 in 100 earned $100k+, from 242 launches 12 in 10030 hits $4,517 $145,060 242 Audience Pin Choose Your Own Adventure
22 13 in 100 earned $100k+, from 434 launches 13 in 10055 hits $7,469 $149,635 434 Audience Pin Visual Novel
23 13 in 100 earned $100k+, from 55 launches 13 in 1007 hits $7,507 $118,757 55 none Pin Flight
24 13 in 100 earned $100k+, from 115 launches 13 in 10015 hits $3,677 $145,060 115 none Pin Real Time Tactics
25 13 in 100 earned $100k+, from 83 launches 13 in 10011 hits $10,629 $175,925 83 none Pin Wargame
Show 25 moreShowing 25 of 105 genres
green beats the base ratecoral below it bar: the chance; amber tick: the base rate1-hit one game holds over half the moneySmall under 50 launches in this viewAudience reads differently for Western players

Under 30 launches or 5 hits a chance is written as a count ("3 of 12"), never as odds. Typical year is the middle launch's first-year earnings. Lenses, the one-hit share and the audience split are measured across all prices.

Releases

Ticker: 30 upcoming games dated within 90 days, with wishlist rank, release date and followers. The same list is on the Upcoming page.