Tag pairdata 30 Sep 2026
2D + Anime: a typical launch earns $808 in its first year
That is the median of 338 indie paid launches, 2024 Q4 to 2025 Q3. 37 of 653 matured launches earned $100k or more, against 51.2 expected for their price and launch quarter. Releases rose 25% on the year before: 512 against 410.
- Price
- $808 median of 338 launches
- Price vs a year earlier
- −0.1% four quarters on the four before
- Releases, 12 months
- 512 410 the year before
- Upcoming games
- 925 coming soon on Steam
- Games on the store
- 3,131 carrying both tags
Boards
as of 30 Sep 2026Where this pair stands on each board of the front page. Every value carries its 90% interval and its sample.
| Board | Value | Interval | Sample | Standing |
|---|---|---|---|---|
| Most anticipatedShare of all upcoming wishlist heat on Steam, with the number of upcoming games beside it. | 0.48%share of upcoming wishlist heat | 0.38% to 0.59% | 96 ranked of 925 upcoming gameswishlist rank 30 Sep 2026 | #503 of 7,193pairs on this board |
| Launch successLaunches earning $100k or more, against the number expected for their price tier and launch quarter. | 0.74xhits against expected | 0.58x to 0.94x | 653 launchesindie paid launches 31 Mar 2024 to 1 Apr 2026 (6 to 30 months old) | #4,493 of 6,324pairs on this board |
| Fewer new releasesFewer launches relative to players. Historically this did not predict better launches. | +22%player demand against new supply, relative to Steam | +7% to +40% | 130 tracked gamesJun 2026 to Aug 2026 vs Jun 2025 to Aug 2025; releases 30 Sep 2025 to 30 Sep 2026 vs prior 12 months | #702 of 2,361pairs on this board |
| Rising demandGaining players faster than same-age games. Descriptive, not a launch signal. | +12%review growth against same-age games | +5% to +22% | 130 tracked gamesJun 2026 to Aug 2026 vs Jun 2025 to Aug 2025 | #211 of 2,461pairs on this board |
Pairs are noisier than genres: the demand boards at pair level are indicative only.
Launch success
launches 6 to 30 months oldMatured indie paid launches that earned an estimated $100k or more, against the number expected for games at the same price tier and launch quarter.
- Launches
- 653
- Hit rate
- 5.7%3.4% to 10.6%
- Expected rate
- 7.8%
- Against expected
- 0.74x0.58x to 0.94x
Launch window: indie paid launches 31 Mar 2024 to 1 Apr 2026 (6 to 30 months old). Hit odds are shrunk toward the Steam-wide rate by 3 expected hits.
Revenue spread
652 launchesEstimated lifetime gross of the same matured launches. Half earned less than the median; one in ten earned more than the top figure.
- Bottom tenth
- $0
- Median
- $783
- Top tenth
- $52,530
Estimated from Steam review counts. Lifetime to date, so it differs from the first-year price above.
Supply
raw release countsGames released with both tags, last 12 months against the 12 before.
- Change
- +25%
- Against Steam
- −8%after Steam-wide growth, shrunk by 5 releases
Parent tags
Comparable games
8 indie titlesThe biggest indie games in this pair by estimated lifetime gross. Revenue is shown as a number at 50 or more reviews, as a range at 10 to 49, and not at all below 10.
- WITCH ON THE HOLY NIGHT (opens the Steam store)2023 · 7,312 reviews, 98% positiveest. $4.1M
- Rabbit and Steel (opens the Steam store)2024 · 10,195 reviews, 96% positiveest. $2.9M
- TEVI (opens the Steam store)2023 · 3,587 reviews, 88% positiveest. $1.7M
- Ratatan (opens the Steam store)2025 · 2,454 reviews, 85% positiveest. $1.2M
- The Weeping Swan: Ten Days of the City's Fall (opens the Steam store)2026 · 8,291 reviews, 58% positiveest. $1.2M
- Momodora: Moonlit Farewell (opens the Steam store)2024 · 3,077 reviews, 91% positiveest. $957k
- Touhou Danmaku Kagura Phantasia Lost (opens the Steam store)2024 · 2,273 reviews, 81% positiveest. $799k
- Princess Maker: Children of Revelation (opens the Steam store)2025 · 895 reviews, 86% positiveest. $634k
More with 2D
pairs with 2D- 2D + Roguelike Deckbuilder$6,77234 launches priced, 64 releases in 12 months
- 2D + Romance$3,28176 launches priced, 110 releases in 12 months
- War + 2D$3,16035 launches priced, 55 releases in 12 months
- 2D + Dating Sim$2,55991 launches priced, 116 releases in 12 months
- 2D + LGBTQ+$2,46550 launches priced, 85 releases in 12 months
- 2D + Historical$2,32474 launches priced, 130 releases in 12 months
More with Anime
pairs with Anime- Anime + Mystery$5,55743 launches priced, 65 releases in 12 months
- Anime + Romance$4,97896 launches priced, 120 releases in 12 months
- Anime + LGBTQ+$4,70538 launches priced, 49 releases in 12 months
- Anime + Multiple Endings$4,54757 launches priced, 118 releases in 12 months
- Roguelike + Anime$4,38831 launches priced, 48 releases in 12 months
- Roguelite + Anime$4,27333 launches priced, 53 releases in 12 months
Verdicts
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