Tag pairdata 30 Sep 2026

2D + Funny: a typical launch earns $404 in its first year

That is the median of 313 indie paid launches, 2024 Q4 to 2025 Q3. 20 of 627 matured launches earned $100k or more, against 24.2 expected for their price and launch quarter. Releases rose 16% on the year before: 445 against 383.

One game dominates the figure

Price: $404
Price vs a year earlier: −60.0%
Releases, 12 months: 445
Upcoming games: 846
Games on the store: 3,013

Boards

as of 30 Sep 2026

Where this pair stands on each board of the front page. Every value carries its 90% interval and its sample.

2D + Funny on each board
Board	Value	Interval	Sample	Standing
Most anticipatedShare of all upcoming wishlist heat on Steam, with the number of upcoming games beside it.	0.29%share of upcoming wishlist heat	0.23% to 0.35%	62 ranked of 847 upcoming gameswishlist rank 30 Sep 2026	#789 of 7,193pairs on this board
Launch successLaunches earning $100k or more, against the number expected for their price tier and launch quarter. One game dominates the figure	0.85xhits against expected	0.62x to 1.16x	627 launchesindie paid launches 31 Mar 2024 to 1 Apr 2026 (6 to 30 months old)	#3,783 of 6,324pairs on this board
Fewer new releasesFewer launches relative to players. Historically this did not predict better launches.	+18%player demand against new supply, relative to Steam	+1% to +37%	104 tracked gamesJun 2026 to Aug 2026 vs Jun 2025 to Aug 2025; releases 30 Sep 2025 to 30 Sep 2026 vs prior 12 months	#812 of 2,361pairs on this board
Rising demandGaining players faster than same-age games. Descriptive, not a launch signal.	+1%review growth against same-age games	−9% to +13%	104 tracked gamesJun 2026 to Aug 2026 vs Jun 2025 to Aug 2025	#793 of 2,461pairs on this board

Pairs are noisier than genres: the demand boards at pair level are indicative only.

Launch success

launches 6 to 30 months old

Matured indie paid launches that earned an estimated $100k or more, against the number expected for games at the same price tier and launch quarter.

Hits: 20
Expected: 24.2

Launches: 627
Hit rate: 3.2%2.4% to 7.1%
Expected rate: 3.9%
Against expected: 0.85x0.62x to 1.16x

Launch window: indie paid launches 31 Mar 2024 to 1 Apr 2026 (6 to 30 months old). Hit odds are shrunk toward the Steam-wide rate by 3 expected hits.

Revenue spread

627 launches

Estimated lifetime gross of the same matured launches. Half earned less than the median; one in ten earned more than the top figure.

Bottom tenth: $0
Median: $405
Top tenth: $16,383

Estimated from Steam review counts. Lifetime to date, so it differs from the first-year price above.

Supply

raw release counts

Games released with both tags, last 12 months against the 12 before.

Last 12 months: 445
Prior 12 months: 383

Change: +16%
Against Steam: −15%after Steam-wide growth, shrunk by 5 releases

Parent tags

2DNot a genreA theme, mood, feature or presentation tag: never ranked as a market on its own, only inside pairs.
FunnyNot a genreA theme, mood, feature or presentation tag: never ranked as a market on its own, only inside pairs.

Comparable games

8 indie titles

The biggest indie games in this pair by estimated lifetime gross. Revenue is shown as a number at 50 or more reviews, as a range at 10 to 49, and not at all below 10.

More with 2D

pairs with 2D

2D + Roguelike Deckbuilder$6,77234 launches priced, 64 releases in 12 months
2D + Romance$3,28176 launches priced, 110 releases in 12 months
War + 2D$3,16035 launches priced, 55 releases in 12 months
2D + Dating Sim$2,55991 launches priced, 116 releases in 12 months
2D + LGBTQ+$2,46550 launches priced, 85 releases in 12 months
2D + Historical$2,32474 launches priced, 130 releases in 12 months

Every pair with 2D

More with Funny

pairs with Funny

Co-op + Funny$5,64452 launches priced, 130 releases in 12 months
Online Co-Op + Funny$5,38258 launches priced, 166 releases in 12 months
Funny + Romance$4,86732 launches priced, 30 releases in 12 months
Funny + Life Sim$2,42933 launches priced, 72 releases in 12 months
Story Rich + Funny$2,42495 launches priced, 113 releases in 12 months
Exploration + Funny$2,386110 launches priced, 181 releases in 12 months

Every pair with Funny

Verdicts

in development

GMD Verdicts will be a written read on a niche, built from the same data and the published method on this site. Join the early list and we will email you when the first ones are ready. Nothing on this page is held back while you wait.