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Ticker: price and year-over-year change for 40 genres. Price is the median estimated first-year revenue of indie paid launches. The same figures are on the Genres page.

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on 30 Sep 2026

Niches / 2D + Visual Novel

Niche

2D + Visual Novel

Games tagged both 2D and Visual Novel: 846 indie paid launches, 27 of them earned $100k+ in their first year.

How to read this page

  • A hit is an estimated $100k+ first year. Revenue is estimated from Steam reviews, so read figures as "about".
  • Price moves the odds more than genre does, so the page opens on one price band. The keys in section 2 switch it.
  • From 29,637 indie paid launches 6 to 30 months old, data of 1 Oct 2026. How it is measured.

Showing 2D + Visual Novel priced $10 to $20, last 18 months, hiding samples under 100 launches. Lens figures exist at all prices only, so inside a price band the page shows the standard figures. This filter changes the answer: at all prices the pair is level with 2D and trails Visual Novel; priced $10 to $20 it trails both its tags.

1Scoreboard: the pair against each of its tags

The pair's chance of a $100k+ first year beside each of its two tags, ranked like a high-score table, with typical earnings and the launches behind every figure.

ScoreboardDoes this pair beat its genres?$10 to $20

2D + Visual Novel trails both its tags: 9.0 in 100 of its launches earned $100k+ priced $10 to $20, against 14.4 in 100 for 2D and 14.6 in 100 for Visual Novel.

That is 1 in 11, about 0.5 times the 18.6 in 100 expected for any launch at this price. Lens figures by price band are not computed yet, so this band uses the standard figures.

1STTied winner
Tag onemood tag2D
14.4in 100 earned
$100k+
Odds14.4 in 100
Typical earnings$6,072
Launches1,032 / 149 hits
Pair trails by5.4 in 100
3RDThird
This pair2D + Visual Novel
9.0in 100 earned
$100k+
Odds1 in 11
Typical earnings$6,072
Launches145 / 13 hits
Expected18.6 in 100
1STTied winner
14.6in 100 earned
$100k+
Odds14.6 in 100
Typical earnings$7,366
Launches460 / 67 hits
Pair trails by5.6 in 100
All indie launches $10 to $20: 18.6 in 100 earned $100k+, typical $9,226, from 4,810 launches.each block is 1 in 100 all indie at $10 to $202D is a mood tag: GMD never ranks it alone, but every game carrying it is counted.

2Overlap: where the two tags meet

Each circle is one tag, sized by its launches, and the gold overlap is exactly this pair. Click a part to read it. Price changes the odds more than genre does (under $5: 0.5 in 100 launches earned $100k+; $20 to $40: 42.4 in 100), so read it within a price band.

What the overlap means

The overlap is this niche: the 145 games tagged both 2D and Visual Novel priced $10 to $20. 9.0 in 100 of them earned $100k+, against 15.3 for 2D-only games and 17.1 for Visual Novel-only games, so games with both tags did worse than games with either tag alone.

Both: 145 games priced $10 to $20; 9.0 in 100 earned $100k+ (1 in 11), typical first-year earnings $6,072.

Circle areas follow launch counts; the gold overlap is exactly the pair's 145 launches. The outer parts are each tag's launches minus the pair's, so their chance is exact; their typical earnings are not computed yet. The last 18 months lens is not computed for the outer parts, so this diagram uses the standard figures.

3Comparables

Who leads this pair and each of its tags. Free until launch: one click opens the card. The full comparables list (nearest hits by tag pair, price and launch year) is not computed yet, and the card says so.

Comparables

Leaders

Top earner, share of the moneyFree until launch

Until Thenleads this pair29.8%
PairUntil Then29.8%
2DHollow Knight: Silksong32.4%
Visual NovelUntil Then7.5%
CheckOne game over half?no
NextNearest hitsnot computed yet

Lens checkChanged recently. Standard: the yardstick. West-facing view: holds. Without the breakout: holds. Last 18 months: moves the answer.

Open free preview
ComparablesFree until launchClick to unlockWho leads 2D + Visual Novel

What this card holds

  • Leaders. The top earner in this pair and in each of its two tags, with its share of the money.
  • One-hit check. Whether a single game holds over half of the pair's money.
  • Nearest hits. Similar games that earned $100k+, matched by tag pair, price and launch year: not computed yet.

How the list will be picked

Same tag pairdata ready
Same price banddata ready
Launched within a year of each otherplanned
Earned $100k+planned
The list itselfnot computed yet

Free until launch: one click opens the card.

The leaders, in words

  • Until Then earned 29.8% of the estimated first-year money of the 846 2D + Visual Novel launches.
  • 2D is led by Hollow Knight: Silksong, with 32.4% of its money.
  • It also leads Visual Novel, with 7.5% of that tag's money.
  • No game holds over half of this pair's money, so the pair is not a one-hit market.

Nearest hits (similar games that earned $100k+, matched by tag pair, price and launch year): not computed yet.

Filters do not apply here yet. Leaders and shares are for all prices and the Standard view; per price band and per lens they are not computed yet.

4Lens check: does the answer hold?

The same figures with three kinds of games set aside: those with a mostly Chinese audience, the single biggest earner, and everything older than 18 months.

Does the answer hold?

All prices

2D + Visual Novel is changed recently: Last 18 months moves the answer by more than a quarter. It holds in 2 of 3.

2D + Visual Novel through every lens, all prices
This pairBaseStandardevery launchWest-facing view750 of 846 launchesWithout the breakout845 of 846 launchesLast 18 months459 of 846 launches
Launches counted84627 hits75023 hits84526 hits4599 hits
Earned $100k+3.2 in 1001 in 313.1 in 1001 in 323.1 in 1001 in 322.0 in 1001 in 50
Typical first-year earnings$927top tenth $21,859+$970$911$606
Chance against standardthe yardstick-3.1%0.1 fewer in 100-3.1%0.1 fewer in 100-37.5%1.2 fewer in 100
Typical against standardthe yardstick+4.6%$43 more-1.7%$16 less-34.6%$321 less
Does it hold?The base viewHoldsHoldsMoves the answer
BaseStandardThe base view

Every indie paid launch tagged both 2D and Visual Novel, 6 to 30 months old: 846 launches.

Launches counted
84627 hits
Earned $100k+
3.2 in 1001 in 31
Typical first-year earnings
$927top tenth $21,859+
Chance against standard
the yardstick
Typical against standard
the yardstick
West-facing viewHolds

Games mostly reviewed outside China. Drops games whose audience is mostly Chinese, meaning 35% or more of their reviews are in Simplified Chinese: 96 of 846 launches here. Review language is measured for games with 2,000+ reviews; smaller games are guessed from their names.

Launches counted
75023 hits
Earned $100k+
3.1 in 1001 in 32
Typical first-year earnings
$970
Chance against standard
-3.1%0.1 fewer in 100
Typical against standard
+4.6%$43 more
Without the breakoutHolds

Drops the single biggest earner, Until Then (29.8% of the money): 845 launches left.

Launches counted
84526 hits
Earned $100k+
3.1 in 1001 in 32
Typical first-year earnings
$911
Chance against standard
-3.1%0.1 fewer in 100
Typical against standard
-1.7%$16 less
Last 18 monthsMoves the answer

Keeps only launches 18 months old or newer: 459 of 846.

Launches counted
4599 hits
Earned $100k+
2.0 in 1001 in 50
Typical first-year earnings
$606
Chance against standard
-37.5%1.2 fewer in 100
Typical against standard
-34.6%$321 less
Standard
Every indie paid launch tagged both 2D and Visual Novel, 6 to 30 months old: 846 launches.
West-facing view
Games mostly reviewed outside China. Drops games whose audience is mostly Chinese, meaning 35% or more of their reviews are in Simplified Chinese: 96 of 846 launches here. Review language is measured for games with 2,000+ reviews; smaller games are guessed from their names.
Without the breakout
Drops the single biggest earner, Until Then (29.8% of the money): 845 launches left.
Last 18 months
Keeps only launches 18 months old or newer: 459 of 846.

2D holds in 3 of 3: every lens keeps the chance and typical earnings within a quarter of the standard figures.

2D through every lens, all prices
2DBaseStandardevery launchWest-facing view8,723 of 9,279 launchesWithout the breakout9,278 of 9,279 launchesLast 18 months5,071 of 9,279 launches
Launches counted9,279280 hits8,723261 hits9,278279 hits5,071141 hits
Earned $100k+3.0 in 1001 in 333.0 in 1001 in 333.0 in 1001 in 332.8 in 1001 in 36
Typical first-year earnings$303top tenth $12,749+$303$303$243
Chance against standardthe yardstick0.0%no change0.0%no change-6.7%0.2 fewer in 100
Typical against standardthe yardstick0.0%no change0.0%no change-19.8%$60 less
Does it hold?The base viewHoldsHoldsHolds
BaseStandardThe base view

Every indie paid launch tagged 2D, 6 to 30 months old: 9,279 launches.

Launches counted
9,279280 hits
Earned $100k+
3.0 in 1001 in 33
Typical first-year earnings
$303top tenth $12,749+
Chance against standard
the yardstick
Typical against standard
the yardstick
West-facing viewHolds

Games mostly reviewed outside China. Drops games whose audience is mostly Chinese, meaning 35% or more of their reviews are in Simplified Chinese: 556 of 9,279 launches here. Review language is measured for games with 2,000+ reviews; smaller games are guessed from their names.

Launches counted
8,723261 hits
Earned $100k+
3.0 in 1001 in 33
Typical first-year earnings
$303
Chance against standard
0.0%no change
Typical against standard
0.0%no change
Without the breakoutHolds

Drops the single biggest earner, Hollow Knight: Silksong (32.4% of the money): 9,278 launches left.

Launches counted
9,278279 hits
Earned $100k+
3.0 in 1001 in 33
Typical first-year earnings
$303
Chance against standard
0.0%no change
Typical against standard
0.0%no change
Last 18 monthsHolds

Keeps only launches 18 months old or newer: 5,071 of 9,279.

Launches counted
5,071141 hits
Earned $100k+
2.8 in 1001 in 36
Typical first-year earnings
$243
Chance against standard
-6.7%0.2 fewer in 100
Typical against standard
-19.8%$60 less
Standard
Every indie paid launch tagged 2D, 6 to 30 months old: 9,279 launches.
West-facing view
Games mostly reviewed outside China. Drops games whose audience is mostly Chinese, meaning 35% or more of their reviews are in Simplified Chinese: 556 of 9,279 launches here. Review language is measured for games with 2,000+ reviews; smaller games are guessed from their names.
Without the breakout
Drops the single biggest earner, Hollow Knight: Silksong (32.4% of the money): 9,278 launches left.
Last 18 months
Keeps only launches 18 months old or newer: 5,071 of 9,279.

Visual Novel is changed recently: Last 18 months moves the answer by more than a quarter. It holds in 2 of 3.

Visual Novel through every lens, all prices
Visual NovelBaseStandardevery launchWest-facing view1,823 of 2,114 launchesWithout the breakout2,113 of 2,114 launchesLast 18 months1,162 of 2,114 launches
Launches counted2,114130 hits1,823100 hits2,113129 hits1,16263 hits
Earned $100k+6.1 in 1001 in 165.5 in 1001 in 186.1 in 1001 in 165.4 in 1001 in 19
Typical first-year earnings$1,293top tenth $48,802+$1,214$1,287$910
Chance against standardthe yardstick-9.8%0.6 fewer in 1000.0%no change-11.5%0.7 fewer in 100
Typical against standardthe yardstick-6.1%$79 less-0.5%$6 less-29.6%$383 less
Does it hold?The base viewHoldsHoldsMoves the answer
BaseStandardThe base view

Every indie paid launch tagged Visual Novel, 6 to 30 months old: 2,114 launches.

Launches counted
2,114130 hits
Earned $100k+
6.1 in 1001 in 16
Typical first-year earnings
$1,293top tenth $48,802+
Chance against standard
the yardstick
Typical against standard
the yardstick
West-facing viewHolds

Games mostly reviewed outside China. Drops games whose audience is mostly Chinese, meaning 35% or more of their reviews are in Simplified Chinese: 291 of 2,114 launches here. Review language is measured for games with 2,000+ reviews; smaller games are guessed from their names.

Launches counted
1,823100 hits
Earned $100k+
5.5 in 1001 in 18
Typical first-year earnings
$1,214
Chance against standard
-9.8%0.6 fewer in 100
Typical against standard
-6.1%$79 less
Without the breakoutHolds

Drops the single biggest earner, Until Then (7.5% of the money): 2,113 launches left.

Launches counted
2,113129 hits
Earned $100k+
6.1 in 1001 in 16
Typical first-year earnings
$1,287
Chance against standard
0.0%no change
Typical against standard
-0.5%$6 less
Last 18 monthsMoves the answer

Keeps only launches 18 months old or newer: 1,162 of 2,114.

Launches counted
1,16263 hits
Earned $100k+
5.4 in 1001 in 19
Typical first-year earnings
$910
Chance against standard
-11.5%0.7 fewer in 100
Typical against standard
-29.6%$383 less
Standard
Every indie paid launch tagged Visual Novel, 6 to 30 months old: 2,114 launches.
West-facing view
Games mostly reviewed outside China. Drops games whose audience is mostly Chinese, meaning 35% or more of their reviews are in Simplified Chinese: 291 of 2,114 launches here. Review language is measured for games with 2,000+ reviews; smaller games are guessed from their names.
Without the breakout
Drops the single biggest earner, Until Then (7.5% of the money): 2,113 launches left.
Last 18 months
Keeps only launches 18 months old or newer: 1,162 of 2,114.

A lens holds when chance and typical earnings both stay within 25% of standard. Lens figures by price band are not computed yet, so this table is for all prices.

5Premium early list

Alerts when 2D + Visual Novel moves, comparables the day they land, and every lens for every pair and price. Free until launch.

Free until launch

Keep gold access after launch: alerts, comparables, every lens.

Releases

Ticker: 30 upcoming games dated within 90 days, with wishlist rank, release date and followers. The same list is on the Upcoming page.