Tag pairdata 30 Sep 2026
Niches / Action / Female Protagonist
Action + Female Protagonist: a typical launch earns $1,596 in its first year
That is the median of 176 indie paid launches, 2024 Q4 to 2025 Q3. 40 of 365 matured launches earned $100k or more, against 35.2 expected for their price and launch quarter. Releases rose 27% on the year before: 271 against 213.
- Price
- $1,596 median of 176 launches
- Price vs a year earlier
- +40.9% four quarters on the four before
- Releases, 12 months
- 271 213 the year before
- Upcoming games
- 773 coming soon on Steam
- Games on the store
- 2,480 carrying both tags
Boards
as of 30 Sep 2026Where this pair stands on each board of the front page. Every value carries its 90% interval and its sample.
| Board | Value | Interval | Sample | Standing |
|---|---|---|---|---|
| Most anticipatedShare of all upcoming wishlist heat on Steam, with the number of upcoming games beside it. | 4.43%share of upcoming wishlist heat | 1.53% to 7.37% | 130 ranked of 773 upcoming gameswishlist rank 30 Sep 2026 | #37 of 7,193pairs on this board |
| Launch successLaunches earning $100k or more, against the number expected for their price tier and launch quarter. | 1.12xhits against expected | 0.89x to 1.41x | 365 launchesindie paid launches 31 Mar 2024 to 1 Apr 2026 (6 to 30 months old) | #2,083 of 6,324pairs on this board |
| Fewer new releasesFewer launches relative to players. Historically this did not predict better launches. | +16%player demand against new supply, relative to Steam | −4% to +42% | 130 tracked gamesJun 2026 to Aug 2026 vs Jun 2025 to Aug 2025; releases 30 Sep 2025 to 30 Sep 2026 vs prior 12 months | #900 of 2,361pairs on this board |
| Rising demandGaining players faster than same-age games. Descriptive, not a launch signal. | +7%review growth against same-age games | −2% to +14% | 130 tracked gamesJun 2026 to Aug 2026 vs Jun 2025 to Aug 2025 | #453 of 2,461pairs on this board |
Pairs are noisier than genres: the demand boards at pair level are indicative only.
Launch success
launches 6 to 30 months oldMatured indie paid launches that earned an estimated $100k or more, against the number expected for games at the same price tier and launch quarter.
- Launches
- 365
- Hit rate
- 10.7%7.4% to 18.2%
- Expected rate
- 9.7%
- Against expected
- 1.12x0.89x to 1.41x
Launch window: indie paid launches 31 Mar 2024 to 1 Apr 2026 (6 to 30 months old). Hit odds are shrunk toward the Steam-wide rate by 3 expected hits.
Revenue spread
363 launchesEstimated lifetime gross of the same matured launches. Half earned less than the median; one in ten earned more than the top figure.
- Bottom tenth
- $0
- Median
- $1,572
- Top tenth
- $121,181
Estimated from Steam review counts. Lifetime to date, so it differs from the first-year price above.
Supply
raw release countsGames released with both tags, last 12 months against the 12 before.
- Change
- +27%
- Against Steam
- −7%after Steam-wide growth, shrunk by 5 releases
Parent tags
- ActionNot a genreA theme, mood, feature or presentation tag: never ranked as a market on its own, only inside pairs.
- Female ProtagonistNot a genreA theme, mood, feature or presentation tag: never ranked as a market on its own, only inside pairs.
Comparable games
8 indie titlesThe biggest indie games in this pair by estimated lifetime gross. Revenue is shown as a number at 50 or more reviews, as a range at 10 to 49, and not at all below 10.
- Hades II (opens the Steam store)2024 · 114,739 reviews, 95% positiveest. $66M
- Granblue Fantasy: Relink (opens the Steam store)2024 · 41,286 reviews, 89% positiveest. $27M
- AI LIMIT (opens the Steam store)2025 · 22,939 reviews, 92% positiveest. $11M
- ENDER MAGNOLIA: Bloom in the Mist (opens the Steam store)2024 · 17,206 reviews, 95% positiveest. $7.2M
- Haste (opens the Steam store)2025 · 12,741 reviews, 92% positiveest. $5M
- Tomb Raider I-III Remastered Starring Lara Croft (opens the Steam store)2024 · 6,903 reviews, 85% positiveest. $4.2M
- Crow Country (opens the Steam store)2024 · 7,791 reviews, 97% positiveest. $3.2M
- Mina the Hollower (opens the Steam store)2026 · 7,664 reviews, 87% positiveest. $3M
More with Action
pairs with Action- Action + Mechs$7,85932 launches priced, 46 releases in 12 months
- Action + Bullet Heaven$6,31331 launches priced, 177 releases in 12 months
- Action + Co-op$3,733172 launches priced, 259 releases in 12 months
- Action + Team-Based$2,97239 launches priced, 71 releases in 12 months
- Action + Metroidvania$2,893107 launches priced, 128 releases in 12 months
- Action + Fighting$2,52840 launches priced, 34 releases in 12 months
More with Female Protagonist
pairs with Female Protagonist- Hack and Slash + Female Protagonist$10,32730 launches priced, 52 releases in 12 months
- JRPG + Female Protagonist$6,70840 launches priced, 47 releases in 12 months
- Female Protagonist + Action Roguelike$6,55637 launches priced, 55 releases in 12 months
- Mystery + Female Protagonist$5,30753 launches priced, 76 releases in 12 months
- Female Protagonist + LGBTQ+$4,85853 launches priced, 86 releases in 12 months
- Bullet Hell + Female Protagonist$4,45135 launches priced, 39 releases in 12 months
Verdicts
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