Tag pairdata 30 Sep 2026

Adventure + Magic: a typical launch earns $970 in its first year

That is the median of 83 indie paid launches, 2024 Q4 to 2025 Q3. 7 of 161 matured launches earned $100k or more, against 13.3 expected for their price and launch quarter. Releases fell 14% on the year before: 96 against 112.

Price: $970
Price vs a year earlier: +49.9%
Releases, 12 months: 96
Upcoming games: 421
Games on the store: 1,056

Boards

as of 30 Sep 2026

Where this pair stands on each board of the front page. Every value carries its 90% interval and its sample.

Adventure + Magic on each board
Board	Value	Interval	Sample	Standing
Most anticipatedShare of all upcoming wishlist heat on Steam, with the number of upcoming games beside it. One game dominates the figure Listed after unflagged rows on this board	0.80%share of upcoming wishlist heat	0.28% to 1.54%	36 ranked of 421 upcoming gameswishlist rank 30 Sep 2026	#4,381 of 7,193pairs on this board
Launch successLaunches earning $100k or more, against the number expected for their price tier and launch quarter.	0.62xhits against expected	0.42x to 0.96x	161 launchesindie paid launches 31 Mar 2024 to 1 Apr 2026 (6 to 30 months old)	#5,185 of 6,324pairs on this board
Fewer new releasesFewer launches relative to players. Historically this did not predict better launches. One game dominates the figure	+58%player demand against new supply, relative to Steam	+25% to +93%	38 tracked gamesJun 2026 to Aug 2026 vs Jun 2025 to Aug 2025; releases 30 Sep 2025 to 30 Sep 2026 vs prior 12 months	#123 of 2,361pairs on this board
Rising demandGaining players faster than same-age games. Descriptive, not a launch signal. One game dominates the figure Listed after unflagged rows on this board	+1%review growth against same-age games	−8% to +15%	38 tracked gamesJun 2026 to Aug 2026 vs Jun 2025 to Aug 2025	#1,937 of 2,461pairs on this board

Pairs are noisier than genres: the demand boards at pair level are indicative only.

Launch success

launches 6 to 30 months old

Matured indie paid launches that earned an estimated $100k or more, against the number expected for games at the same price tier and launch quarter.

Hits: 7
Expected: 13.3

Launches: 161
Hit rate: 4.3%1.6% to 8.6%
Expected rate: 8.2%
Against expected: 0.62x0.42x to 0.96x

Launch window: indie paid launches 31 Mar 2024 to 1 Apr 2026 (6 to 30 months old). Hit odds are shrunk toward the Steam-wide rate by 3 expected hits.

Revenue spread

161 launches

Estimated lifetime gross of the same matured launches. Half earned less than the median; one in ten earned more than the top figure.

Bottom tenth: $0
Median: $505
Top tenth: $19,123

Estimated from Steam review counts. Lifetime to date, so it differs from the first-year price above.

Supply

raw release counts

Games released with both tags, last 12 months against the 12 before.

Last 12 months: 96
Prior 12 months: 112

Change: −14%
Against Steam: −36%after Steam-wide growth, shrunk by 5 releases

Parent tags

AdventureNot a genreA theme, mood, feature or presentation tag: never ranked as a market on its own, only inside pairs.
MagicNot a genreA theme, mood, feature or presentation tag: never ranked as a market on its own, only inside pairs.

Comparable games

8 indie titles

The biggest indie games in this pair by estimated lifetime gross. Revenue is shown as a number at 50 or more reviews, as a range at 10 to 49, and not at all below 10.

More with Adventure

pairs with Adventure

Adventure + Cozy$32,10838 launches priced, 93 releases in 12 months
Adventure + Narrative$12,85033 launches priced, 48 releases in 12 months
Adventure + LGBTQ+$7,36637 launches priced, 54 releases in 12 months
Adventure + Online Co-Op$6,34186 launches priced, 187 releases in 12 months
Adventure + Base Building$5,35342 launches priced, 47 releases in 12 months
Adventure + Building$4,85745 launches priced, 62 releases in 12 months

Every pair with Adventure

More with Magic

pairs with Magic

Story Rich + Magic$3,23836 launches priced, 32 releases in 12 months
Magic + Female Protagonist$3,07630 launches priced, 19 releases in 12 months
Magic + Action Roguelike$1,70732 launches priced, 52 releases in 12 months
Magic + Colorful$1,66832 launches priced, 38 releases in 12 months
RPG + Magic$1,37576 launches priced, 105 releases in 12 months
Fantasy + Magic$1,214137 launches priced, 217 releases in 12 months

Every pair with Magic

Verdicts

in development

GMD Verdicts will be a written read on a niche, built from the same data and the published method on this site. Join the early list and we will email you when the first ones are ready. Nothing on this page is held back while you wait.