Tag pairdata 30 Sep 2026

Card Game + PvP: a typical launch earns $809 in its first year

That is the median of 34 indie paid launches, 2024 Q4 to 2025 Q3. 3 of 69 matured launches earned $100k or more, against 4.4 expected for their price and launch quarter. Releases rose 78% on the year before: 135 against 76.

Mostly free-to-play
China market: over 35% of reviews are Chinese
One game dominates the figure

Price: $809
Price vs a year earlier: +33.3%
Releases, 12 months: 135
Upcoming games: 324
Games on the store: 693

Boards

as of 30 Sep 2026

Where this pair stands on each board of the front page. Every value carries its 90% interval and its sample.

Card Game + PvP on each board
Board	Value	Interval	Sample	Standing
Most anticipatedShare of all upcoming wishlist heat on Steam, with the number of upcoming games beside it. One game dominates the figure Listed after unflagged rows on this board	0.06%share of upcoming wishlist heat	0.03% to 0.09%	12 ranked of 324 upcoming gameswishlist rank 30 Sep 2026	#6,130 of 7,193pairs on this board
Launch successLaunches earning $100k or more, against the number expected for their price tier and launch quarter. China market: over 35% of reviews are Chinese Mostly free-to-play One game dominates the figure Listed after unflagged rows on this board	0.81xhits against expected	0.57x to 1.38x	69 launchesindie paid launches 31 Mar 2024 to 1 Apr 2026 (6 to 30 months old)	#6,197 of 6,324pairs on this board
Fewer new releasesFewer launches relative to players. Historically this did not predict better launches.	−23%player demand against new supply, relative to Steam	−43% to −4%	24 tracked gamesJun 2026 to Aug 2026 vs Jun 2025 to Aug 2025; releases 30 Sep 2025 to 30 Sep 2026 vs prior 12 months	#2,068 of 2,361pairs on this board
Rising demandGaining players faster than same-age games. Descriptive, not a launch signal.	−2%review growth against same-age games	−15% to +15%	24 tracked gamesJun 2026 to Aug 2026 vs Jun 2025 to Aug 2025	#912 of 2,461pairs on this board

Pairs are noisier than genres: the demand boards at pair level are indicative only.

Launch success

launches 6 to 30 months old

Matured indie paid launches that earned an estimated $100k or more, against the number expected for games at the same price tier and launch quarter.

Hits: 3
Expected: 4.4

Launches: 69
Hit rate: 4.3%0.0% to 11.5%
Expected rate: 6.3%
Against expected: 0.81x0.57x to 1.38x

Launch window: indie paid launches 31 Mar 2024 to 1 Apr 2026 (6 to 30 months old). Hit odds are shrunk toward the Steam-wide rate by 3 expected hits.

Revenue spread

69 launches

Estimated lifetime gross of the same matured launches. Half earned less than the median; one in ten earned more than the top figure.

Bottom tenth: $0
Median: $485
Top tenth: $33,138

Estimated from Steam review counts. Lifetime to date, so it differs from the first-year price above.

Supply

raw release counts

Games released with both tags, last 12 months against the 12 before.

Last 12 months: 135
Prior 12 months: 76

Change: +78%
Against Steam: +28%after Steam-wide growth, shrunk by 5 releases

Parent tags

Card GameGenre pageRanked on every board, with its best pairs.
PvPNot a genreA theme, mood, feature or presentation tag: never ranked as a market on its own, only inside pairs.

Comparable games

8 indie titles

The biggest indie games in this pair by estimated lifetime gross. Revenue is shown as a number at 50 or more reviews, as a range at 10 to 49, and not at all below 10.

More with Card Game

pairs with Card Game

Card Game + Roguelike Deckbuilder$6,32394 launches priced, 164 releases in 12 months
Card Game + Auto Battler$2,67141 launches priced, 78 releases in 12 months
Card Game + Roguelite$2,214162 launches priced, 351 releases in 12 months
Card Game + Dungeon Crawler$1,96232 launches priced, 43 releases in 12 months
Card Game + Roguelike$1,821201 launches priced, 431 releases in 12 months
Card Game + Turn-Based$1,61733 launches priced, 43 releases in 12 months

Every pair with Card Game

More with PvP

pairs with PvP

RPG + PvP$1,53738 launches priced, 91 releases in 12 months
PvP + Funny$1,11269 launches priced, 197 releases in 12 months
PvP + Party Game$1,11243 launches priced, 282 releases in 12 months
Sports + PvP$92876 launches priced, 150 releases in 12 months
PvP + Cute$90972 launches priced, 100 releases in 12 months
Simulation + PvP$81051 launches priced, 114 releases in 12 months

Every pair with PvP

Verdicts

in development

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