Tag pairdata 30 Sep 2026
Niches / Collectathon / Idler
Collectathon + Idler: a typical launch earns $1,777 in its first year
That is the median of 56 indie paid launches, 2024 Q4 to 2025 Q3. 5 of 128 matured launches earned $100k or more, against 3.4 expected for their price and launch quarter. Releases rose 103% on the year before: 144 against 71.
- Price
- $1,777 median of 56 launches
- Price vs a year earlier
- +11.5% four quarters on the four before
- Releases, 12 months
- 144 71 the year before
- Upcoming games
- 173 coming soon on Steam
- Games on the store
- 473 carrying both tags
Boards
as of 30 Sep 2026Where this pair stands on each board of the front page. Every value carries its 90% interval and its sample.
| Board | Value | Interval | Sample | Standing |
|---|---|---|---|---|
| Most anticipatedShare of all upcoming wishlist heat on Steam, with the number of upcoming games beside it. | 0.02%share of upcoming wishlist heat | 0.01% to 0.02% | 5 ranked of 173 upcoming gameswishlist rank 30 Sep 2026 | #3,492 of 7,193pairs on this board |
| Launch successLaunches earning $100k or more, against the number expected for their price tier and launch quarter. | 1.25xhits against expected | 0.85x to 2.02x | 128 launchesindie paid launches 31 Mar 2024 to 1 Apr 2026 (6 to 30 months old) | #1,548 of 6,324pairs on this board |
| Fewer new releasesFewer launches relative to players. Historically this did not predict better launches. | −37%player demand against new supply, relative to Steam | −51% to −25% | 34 tracked gamesJun 2026 to Aug 2026 vs Jun 2025 to Aug 2025; releases 30 Sep 2025 to 30 Sep 2026 vs prior 12 months | #2,252 of 2,361pairs on this board |
| Rising demandGaining players faster than same-age games. Descriptive, not a launch signal. | −8%review growth against same-age games | −18% to +2% | 34 tracked gamesJun 2026 to Aug 2026 vs Jun 2025 to Aug 2025 | #1,157 of 2,461pairs on this board |
Pairs are noisier than genres: the demand boards at pair level are indicative only.
Launch success
launches 6 to 30 months oldMatured indie paid launches that earned an estimated $100k or more, against the number expected for games at the same price tier and launch quarter.
- Launches
- 128
- Hit rate
- 3.9%1.6% to 9.2%
- Expected rate
- 2.7%
- Against expected
- 1.25x0.85x to 2.02x
Launch window: indie paid launches 31 Mar 2024 to 1 Apr 2026 (6 to 30 months old). Hit odds are shrunk toward the Steam-wide rate by 3 expected hits.
Revenue spread
128 launchesEstimated lifetime gross of the same matured launches. Half earned less than the median; one in ten earned more than the top figure.
- Bottom tenth
- $57
- Median
- $1,626
- Top tenth
- $41,939
Estimated from Steam review counts. Lifetime to date, so it differs from the first-year price above.
Supply
raw release countsGames released with both tags, last 12 months against the 12 before.
- Change
- +103%
- Against Steam
- +47%after Steam-wide growth, shrunk by 5 releases
Parent tags
- CollectathonNot a genreA theme, mood, feature or presentation tag: never ranked as a market on its own, only inside pairs.
- IdlerGenre pageRanked on every board, with its best pairs.
Comparable games
8 indie titlesThe biggest indie games in this pair by estimated lifetime gross. Revenue is shown as a number at 50 or more reviews, as a range at 10 to 49, and not at all below 10.
- Tiny Aquarium: Social Fishkeeping (opens the Steam store)2025 · 3,415 reviews, 95% positiveest. $502k
- Click the Button (opens the Steam store)2026 · 4,243 reviews, 94% positiveest. $343k
- Keep on Mining! - Worlds (opens the Steam store)2026 · 1,914 reviews, 80% positiveest. $271k
- Fish to Dish: Idle Sushi (opens the Steam store)2025 · 2,573 reviews, 96% positiveest. $249k
- My Little Life (opens the Steam store)2025 · 1,050 reviews, 89% positiveest. $127k
- Bugtopia (opens the Steam store)2025 · 869 reviews, 92% positiveest. $105k
- Smash Hit Museum (opens the Steam store)2025 · 517 reviews, 85% positiveest. $73k
- Cultivation Magic World (opens the Steam store)2026 · 277 reviews, 78% positiveest. $73k
More with Collectathon
pairs with Collectathon- Collectathon + Cozy$5,08330 launches priced, 84 releases in 12 months
- Collectathon + Creature Collector$1,98356 launches priced, 94 releases in 12 months
- Pixel Graphics + Collectathon$1,85847 launches priced, 78 releases in 12 months
- Relaxing + Collectathon$1,84084 launches priced, 182 releases in 12 months
- Collectathon + Incremental$1,13151 launches priced, 139 releases in 12 months
- Funny + Collectathon$91041 launches priced, 50 releases in 12 months
More with Idler
pairs with Idler- Cozy + Idler$3,51835 launches priced, 157 releases in 12 months
- Nature + Idler$1,66633 launches priced, 83 releases in 12 months
- Management + Idler$1,48690 launches priced, 270 releases in 12 months
- Idler + Creature Collector$1,45476 launches priced, 140 releases in 12 months
- Building + Idler$1,44436 launches priced, 59 releases in 12 months
- Exploration + Idler$1,37437 launches priced, 77 releases in 12 months
Verdicts
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