Tag pairdata 30 Sep 2026
Niches / Colorful / Creature Collector
Colorful + Creature Collector: a typical launch earns $682 in its first year
That is the median of 38 indie paid launches, 2024 Q4 to 2025 Q3. 6 of 72 matured launches earned $100k or more, against 3.8 expected for their price and launch quarter. Releases rose 9% on the year before: 51 against 47.
- Price
- $682 median of 38 launches
- Price vs a year earlier
- +47.0% four quarters on the four before
- Releases, 12 months
- 51 47 the year before
- Upcoming games
- 109 coming soon on Steam
- Games on the store
- 308 carrying both tags
Boards
as of 30 Sep 2026Where this pair stands on each board of the front page. Every value carries its 90% interval and its sample.
| Board | Value | Interval | Sample | Standing |
|---|---|---|---|---|
| Most anticipatedShare of all upcoming wishlist heat on Steam, with the number of upcoming games beside it. | 0.13%share of upcoming wishlist heat | 0.05% to 0.21% | 9 ranked of 109 upcoming gameswishlist rank 30 Sep 2026 | #1,456 of 7,193pairs on this board |
| Launch successLaunches earning $100k or more, against the number expected for their price tier and launch quarter. | 1.31xhits against expected | 0.90x to 2.05x | 72 launchesindie paid launches 31 Mar 2024 to 1 Apr 2026 (6 to 30 months old) | #1,297 of 6,324pairs on this board |
Fewer new releasesFewer launches relative to players. Historically this did not predict better launches.
| +21%player demand against new supply, relative to Steam | −14% to +55% | 16 tracked gamesJun 2026 to Aug 2026 vs Jun 2025 to Aug 2025; releases 30 Sep 2025 to 30 Sep 2026 vs prior 12 months | #742 of 2,361pairs on this board |
Rising demandGaining players faster than same-age games. Descriptive, not a launch signal.
| −4%review growth against same-age games | −16% to +5% | 16 tracked gamesJun 2026 to Aug 2026 vs Jun 2025 to Aug 2025 | #2,254 of 2,461pairs on this board |
Pairs are noisier than genres: the demand boards at pair level are indicative only.
Launch success
launches 6 to 30 months oldMatured indie paid launches that earned an estimated $100k or more, against the number expected for games at the same price tier and launch quarter.
- Launches
- 72
- Hit rate
- 8.3%2.7% to 14.6%
- Expected rate
- 5.3%
- Against expected
- 1.31x0.90x to 2.05x
Launch window: indie paid launches 31 Mar 2024 to 1 Apr 2026 (6 to 30 months old). Hit odds are shrunk toward the Steam-wide rate by 3 expected hits.
Revenue spread
72 launchesEstimated lifetime gross of the same matured launches. Half earned less than the median; one in ten earned more than the top figure.
- Bottom tenth
- $0
- Median
- $682
- Top tenth
- $56,349
Estimated from Steam review counts. Lifetime to date, so it differs from the first-year price above.
Supply
raw release countsGames released with both tags, last 12 months against the 12 before.
- Change
- +9%
- Against Steam
- −20%after Steam-wide growth, shrunk by 5 releases
Parent tags
- ColorfulNot a genreA theme, mood, feature or presentation tag: never ranked as a market on its own, only inside pairs.
- Creature CollectorGenre pageRanked on every board, with its best pairs.
Comparable games
8 indie titlesThe biggest indie games in this pair by estimated lifetime gross. Revenue is shown as a number at 50 or more reviews, as a range at 10 to 49, and not at all below 10.
- Loddlenaut (opens the Steam store)2023 · 3,871 reviews, 98% positiveest. $1.6M
- Nice Day for Fishing (opens the Steam store)2025 · 2,620 reviews, 86% positiveest. $1.3M
- Ooblets (opens the Steam store)2023 · 1,389 reviews, 91% positiveest. $844k
- Horsey Game (opens the Steam store)2026 · 2,961 reviews, 97% positiveest. $599k
- Kabuto Park (opens the Steam store)2025 · 4,375 reviews, 99% positiveest. $430k
- Anode Heart (opens the Steam store)2023 · 438 reviews, 90% positiveest. $160k
- Botworld Odyssey (opens the Steam store)2024 · 283 reviews, 76% positiveest. $143k
- Bugaboo Pocket (opens the Steam store)2025 · 301 reviews, 85% positiveest. $122k
More with Colorful
pairs with Colorful- Colorful + Cozy$3,63859 launches priced, 123 releases in 12 months
- Story Rich + Colorful$3,39962 launches priced, 88 releases in 12 months
- Visual Novel + Colorful$2,68975 launches priced, 112 releases in 12 months
- Colorful + Emotional$2,00335 launches priced, 44 releases in 12 months
- Colorful + Life Sim$1,85851 launches priced, 69 releases in 12 months
- Magic + Colorful$1,66832 launches priced, 38 releases in 12 months
More with Creature Collector
pairs with Creature Collector- Exploration + Creature Collector$2,32758 launches priced, 70 releases in 12 months
- Collectathon + Creature Collector$1,98356 launches priced, 94 releases in 12 months
- Relaxing + Creature Collector$1,73480 launches priced, 115 releases in 12 months
- RPG + Creature Collector$1,45760 launches priced, 88 releases in 12 months
- Idler + Creature Collector$1,45476 launches priced, 140 releases in 12 months
- Simulation + Creature Collector$1,45369 launches priced, 115 releases in 12 months
Verdicts
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