Tag pairdata 30 Sep 2026

Funny + Cartoony: a typical launch earns $444 in its first year

That is the median of 110 indie paid launches, 2024 Q4 to 2025 Q3. 13 of 194 matured launches earned $100k or more, against 8.1 expected for their price and launch quarter. Releases fell 3% on the year before: 133 against 137.

Price: $444
Price vs a year earlier: −33.4%
Releases, 12 months: 133
Upcoming games: 308
Games on the store: 950

Boards

as of 30 Sep 2026

Where this pair stands on each board of the front page. Every value carries its 90% interval and its sample.

Funny + Cartoony on each board
Board	Value	Interval	Sample	Standing
Most anticipatedShare of all upcoming wishlist heat on Steam, with the number of upcoming games beside it.	0.07%share of upcoming wishlist heat	0.05% to 0.08%	20 ranked of 308 upcoming gameswishlist rank 30 Sep 2026	#2,219 of 7,193pairs on this board
Launch successLaunches earning $100k or more, against the number expected for their price tier and launch quarter.	1.44xhits against expected	1.02x to 2.07x	194 launchesindie paid launches 31 Mar 2024 to 1 Apr 2026 (6 to 30 months old)	#873 of 6,324pairs on this board
Fewer new releasesFewer launches relative to players. Historically this did not predict better launches. One game dominates the figure	+32%player demand against new supply, relative to Steam	+6% to +66%	38 tracked gamesJun 2026 to Aug 2026 vs Jun 2025 to Aug 2025; releases 30 Sep 2025 to 30 Sep 2026 vs prior 12 months	#457 of 2,361pairs on this board
Rising demandGaining players faster than same-age games. Descriptive, not a launch signal. One game dominates the figure Listed after unflagged rows on this board	−5%review growth against same-age games	−25% to +9%	38 tracked gamesJun 2026 to Aug 2026 vs Jun 2025 to Aug 2025	#2,316 of 2,461pairs on this board

Pairs are noisier than genres: the demand boards at pair level are indicative only.

Launch success

launches 6 to 30 months old

Matured indie paid launches that earned an estimated $100k or more, against the number expected for games at the same price tier and launch quarter.

Hits: 13
Expected: 8.1

Launches: 194
Hit rate: 6.7%4.4% to 9.6%
Expected rate: 4.2%
Against expected: 1.44x1.02x to 2.07x

Launch window: indie paid launches 31 Mar 2024 to 1 Apr 2026 (6 to 30 months old). Hit odds are shrunk toward the Steam-wide rate by 3 expected hits.

Revenue spread

194 launches

Estimated lifetime gross of the same matured launches. Half earned less than the median; one in ten earned more than the top figure.

Bottom tenth: $21
Median: $535
Top tenth: $16,213

Estimated from Steam review counts. Lifetime to date, so it differs from the first-year price above.

Supply

raw release counts

Games released with both tags, last 12 months against the 12 before.

Last 12 months: 133
Prior 12 months: 137

Change: −3%
Against Steam: −28%after Steam-wide growth, shrunk by 5 releases

Parent tags

FunnyNot a genreA theme, mood, feature or presentation tag: never ranked as a market on its own, only inside pairs.
CartoonyNot a genreA theme, mood, feature or presentation tag: never ranked as a market on its own, only inside pairs.

Comparable games

8 indie titles

The biggest indie games in this pair by estimated lifetime gross. Revenue is shown as a number at 50 or more reviews, as a range at 10 to 49, and not at all below 10.

More with Funny

pairs with Funny

Co-op + Funny$5,64452 launches priced, 130 releases in 12 months
Online Co-Op + Funny$5,38258 launches priced, 166 releases in 12 months
Funny + Romance$4,86732 launches priced, 30 releases in 12 months
Funny + Life Sim$2,42933 launches priced, 72 releases in 12 months
Story Rich + Funny$2,42495 launches priced, 113 releases in 12 months
Exploration + Funny$2,386110 launches priced, 181 releases in 12 months

Every pair with Funny

More with Cartoony

pairs with Cartoony

Story Rich + Cartoony$2,42632 launches priced, 45 releases in 12 months
Visual Novel + Cartoony$1,61731 launches priced, 59 releases in 12 months
Cartoony + Cats$78257 launches priced, 62 releases in 12 months
Cartoony + Wholesome$73248 launches priced, 54 releases in 12 months
Cartoony + Cozy$70254 launches priced, 74 releases in 12 months
First-Person + Cartoony$67451 launches priced, 54 releases in 12 months

Every pair with Cartoony

Verdicts

in development

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