Tag pairdata 30 Sep 2026
Niches / Horror / Interactive Fiction
Horror + Interactive Fiction: a typical launch earns $1,011 in its first year
That is the median of 119 indie paid launches, 2024 Q4 to 2025 Q3. 12 of 235 matured launches earned $100k or more, against 10.7 expected for their price and launch quarter. Releases rose 3% on the year before: 152 against 148.
- Price
- $1,011 median of 119 launches
- Price vs a year earlier
- −18.6% four quarters on the four before
- Releases, 12 months
- 152 148 the year before
- Upcoming games
- 332 coming soon on Steam
- Games on the store
- 916 carrying both tags
Boards
as of 30 Sep 2026Where this pair stands on each board of the front page. Every value carries its 90% interval and its sample.
| Board | Value | Interval | Sample | Standing |
|---|---|---|---|---|
Most anticipatedShare of all upcoming wishlist heat on Steam, with the number of upcoming games beside it.
| 0.19%share of upcoming wishlist heat | 0.07% to 0.35% | 28 ranked of 332 upcoming gameswishlist rank 30 Sep 2026 | #5,087 of 7,193pairs on this board |
| Launch successLaunches earning $100k or more, against the number expected for their price tier and launch quarter. | 1.09xhits against expected | 0.77x to 1.59x | 235 launchesindie paid launches 31 Mar 2024 to 1 Apr 2026 (6 to 30 months old) | #2,239 of 6,324pairs on this board |
Fewer new releasesFewer launches relative to players. Historically this did not predict better launches.
| +37%player demand against new supply, relative to Steam | +5% to +71% | 59 tracked gamesJun 2026 to Aug 2026 vs Jun 2025 to Aug 2025; releases 30 Sep 2025 to 30 Sep 2026 vs prior 12 months | #343 of 2,361pairs on this board |
Rising demandGaining players faster than same-age games. Descriptive, not a launch signal.
| +4%review growth against same-age games | −7% to +14% | 59 tracked gamesJun 2026 to Aug 2026 vs Jun 2025 to Aug 2025 | #1,779 of 2,461pairs on this board |
Pairs are noisier than genres: the demand boards at pair level are indicative only.
Launch success
launches 6 to 30 months oldMatured indie paid launches that earned an estimated $100k or more, against the number expected for games at the same price tier and launch quarter.
- Launches
- 235
- Hit rate
- 5.1%3.6% to 7.6%
- Expected rate
- 4.5%
- Against expected
- 1.09x0.77x to 1.59x
Launch window: indie paid launches 31 Mar 2024 to 1 Apr 2026 (6 to 30 months old). Hit odds are shrunk toward the Steam-wide rate by 3 expected hits.
Revenue spread
235 launchesEstimated lifetime gross of the same matured launches. Half earned less than the median; one in ten earned more than the top figure.
- Bottom tenth
- $93
- Median
- $1,007
- Top tenth
- $22,877
Estimated from Steam review counts. Lifetime to date, so it differs from the first-year price above.
Supply
raw release countsGames released with both tags, last 12 months against the 12 before.
- Change
- +3%
- Against Steam
- −24%after Steam-wide growth, shrunk by 5 releases
Parent tags
- HorrorGenre pageRanked on every board, with its best pairs.
- Interactive FictionGenre pageRanked on every board, with its best pairs.
Comparable games
8 indie titlesThe biggest indie games in this pair by estimated lifetime gross. Revenue is shown as a number at 50 or more reviews, as a range at 10 to 49, and not at all below 10.
- Five Hearts Under One Roof season2 (opens the Steam store)2025 · 2,157 reviews, 96% positiveest. $938k
- Home Safety Hotline (opens the Steam store)2024 · 2,767 reviews, 90% positiveest. $840k
- Forbidden Solitaire (opens the Steam store)2026 · 2,321 reviews, 96% positiveest. $752k
- Kathy Rain 2: Soothsayer (opens the Steam store)2025 · 1,253 reviews, 96% positiveest. $507k
- One-Eyed Likho (opens the Steam store)2025 · 1,162 reviews, 93% positiveest. $470k
- Amanda the Adventurer 2 (opens the Steam store)2024 · 1,443 reviews, 83% positiveest. $292k
- Paradise (opens the Steam store)2024 · 562 reviews, 90% positiveest. $227k
- FAKEBOOK (opens the Steam store)2024 · 746 reviews, 89% positiveest. $226k
More with Horror
pairs with Horror- Horror + Co-op$7,08089 launches priced, 127 releases in 12 months
- Horror + Online Co-Op$5,819120 launches priced, 169 releases in 12 months
- Horror + Multiplayer$5,680106 launches priced, 172 releases in 12 months
- Horror + Lovecraftian$3,41850 launches priced, 72 releases in 12 months
- Horror + Roguelike$3,33937 launches priced, 73 releases in 12 months
- Horror + Text-Based$2,83130 launches priced, 65 releases in 12 months
More with Interactive Fiction
pairs with Interactive Fiction- Interactive Fiction + FMV$39,86745 launches priced, 64 releases in 12 months
- Cinematic + Interactive Fiction$4,18748 launches priced, 48 releases in 12 months
- Interactive Fiction + LGBTQ+$4,04637 launches priced, 62 releases in 12 months
- Dating Sim + Interactive Fiction$3,15892 launches priced, 128 releases in 12 months
- Romance + Interactive Fiction$3,13063 launches priced, 96 releases in 12 months
- Story Rich + Interactive Fiction$2,268207 launches priced, 343 releases in 12 months
Verdicts
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