Tag pairdata 30 Sep 2026
Niches / Horror / Management
Horror + Management: 26 releases in the last 12 months
There is no price yet: it needs 30 or more indie paid launches in the last four complete quarters. 5 of 31 matured launches earned $100k or more, against 2.3 expected for their price and launch quarter. Releases rose 63% on the year before: 26 against 16.
- Price
- n/a under 30 launches
- Price vs a year earlier
- n/a no price
- Releases, 12 months
- 26 16 the year before
- Upcoming games
- 66 coming soon on Steam
- Games on the store
- 132 carrying both tags
Boards
as of 30 Sep 2026Where this pair stands on each board of the front page. Every value carries its 90% interval and its sample.
| Board | Value | Interval | Sample | Standing |
|---|---|---|---|---|
| Most anticipatedShare of all upcoming wishlist heat on Steam, with the number of upcoming games beside it. | 0.04%share of upcoming wishlist heat | 0.03% to 0.06% | 9 ranked of 66 upcoming gameswishlist rank 30 Sep 2026 | #2,734 of 7,193pairs on this board |
| Launch successLaunches earning $100k or more, against the number expected for their price tier and launch quarter. | 1.51xhits against expected | 1.04x to 2.30x | 31 launchesindie paid launches 31 Mar 2024 to 1 Apr 2026 (6 to 30 months old) | #711 of 6,324pairs on this board |
| Fewer new releasesFewer launches relative to players. Historically this did not predict better launches. | Below this board's minimum sample, so not ranked. Needs 15 or more tracked games and 20 or more releases in each 12-month period. | |||
| Rising demandGaining players faster than same-age games. Descriptive, not a launch signal. | Below this board's minimum sample, so not ranked. Needs 15 or more tracked games and 1,000 reviews in each window. | |||
Pairs are noisier than genres: the demand boards at pair level are indicative only.
Launch success
launches 6 to 30 months oldMatured indie paid launches that earned an estimated $100k or more, against the number expected for games at the same price tier and launch quarter.
- Launches
- 31
- Hit rate
- 16.1%3.2% to 32.0%
- Expected rate
- 7.4%
- Against expected
- 1.51x1.04x to 2.30x
Launch window: indie paid launches 31 Mar 2024 to 1 Apr 2026 (6 to 30 months old). Hit odds are shrunk toward the Steam-wide rate by 3 expected hits.
Revenue spread
31 launchesEstimated lifetime gross of the same matured launches. Half earned less than the median; one in ten earned more than the top figure.
- Bottom tenth
- $121
- Median
- $2,024
- Top tenth
- $120,945
Estimated from Steam review counts. Lifetime to date, so it differs from the first-year price above.
Supply
raw release countsGames released with both tags, last 12 months against the 12 before.
- Change
- +63%
Parent tags
- HorrorGenre pageRanked on every board, with its best pairs.
- ManagementGenre pageRanked on every board, with its best pairs.
Comparable games
8 indie titlesThe biggest indie games in this pair by estimated lifetime gross. Revenue is shown as a number at 50 or more reviews, as a range at 10 to 49, and not at all below 10.
- Worshippers of Cthulhu (opens the Steam store)2024 · 1,307 reviews, 80% positiveest. $661k
- Photomaly (opens the Steam store)2026 · 1,353 reviews, 89% positiveest. $192k
- Tingus Goose (opens the Steam store)2025 · 1,229 reviews, 89% positiveest. $174k
- Ghost Master: Resurrection (opens the Steam store)2024 · 376 reviews, 82% positiveest. $152k
- Mars Attracts (opens the Steam store)2025 · 239 reviews, 89% positiveest. $121k
- Happy's Humble Burger Cult (opens the Steam store)2026 · 528 reviews, 85% positiveest. $107k
- The Boba Teashop (opens the Steam store)2025 · 1,050 reviews, 95% positiveest. $106k
- Retail Hell (opens the Steam store)2026 · 560 reviews, 95% positiveest. $91k
More with Horror
pairs with Horror- Horror + Co-op$7,08089 launches priced, 127 releases in 12 months
- Horror + Online Co-Op$5,819120 launches priced, 169 releases in 12 months
- Horror + Multiplayer$5,680106 launches priced, 172 releases in 12 months
- Horror + Lovecraftian$3,41850 launches priced, 72 releases in 12 months
- Horror + Roguelike$3,33937 launches priced, 73 releases in 12 months
- Horror + Text-Based$2,83130 launches priced, 65 releases in 12 months
More with Management
pairs with Management- Management + Shop Keeper$31,61235 launches priced, 187 releases in 12 months
- Trading + Management$22,06052 launches priced, 89 releases in 12 months
- Multiplayer + Management$19,88833 launches priced, 51 releases in 12 months
- Management + Colony Sim$15,78739 launches priced, 61 releases in 12 months
- Realistic + Management$13,70546 launches priced, 74 releases in 12 months
- Capitalism + Management$13,15777 launches priced, 165 releases in 12 months
Verdicts
in developmentGMD Verdicts will be a written read on a niche, built from the same data and the published method on this site. Join the early list and we will email you when the first ones are ready. Nothing on this page is held back while you wait.