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Ticker: price and year-over-year change for 40 genres. Price is the median estimated first-year revenue of indie paid launches. The change shows for genres with 100+ launches. The same figures are on the Genres page.

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on 3 Oct 2026

Niches / Horror + Survival

Niche

Horror + Survival

Games tagged both Horror and Survival: 179 indie paid launches, 8 of them earned $100k+ in their first year.

How to read this page

  • A hit is an estimated $100k+ first year. Revenue is estimated from Steam reviews, so read figures as "about". Earnings are sales on Steam after discounts and regional prices, before Steam's 30% cut, refunds and sales tax. About 58% of it reaches the developer.
  • Price moves the odds more than genre does, so the page opens on one price band. The keys in section 2 switch it.
  • From 26,280 indie paid launches 12 to 36 months old, data of 3 Oct 2026. How it is measured.

Showing Horror + Survival priced $10 to $20. This filter changes the answer: at all prices the pair is about level with Horror and trails Survival; priced $10 to $20 it is too small to compare with Horror and is too small to compare with Survival.

1Scoreboard: the pair against each of its tags

The pair's chance of a $100k+ first year beside each of its two tags, ranked like a high-score table, with typical earnings and the launches behind every figure.

ScoreboardDoes this pair beat its genres?$10 to $20

Horror + Survival is too small to compare with Horror and is too small to compare with Survival: 1 of its 27 launches earned $100k+ priced $10 to $20, against 19.1 in 100 for Horror and 21.4 in 100 for Survival.

Small sample: 27 launches, 1 hits.

TIEA tie
Tag oneHorror
19.1in 100 earned
$100k+
Odds19.1 in 100
Typical earnings$9,724
Launches345 / 66 hits
Pair against ittoo few hits to compare
TIEA tie
This pairHorror + Survival
1 of 27launches earned
$100k+ small
Odds1 of 27 launches
Typical earnings$8,003
Launches27 / 1 hits
Expected17.6 in 100
TIEA tie
Tag twoSurvival
21.4in 100 earned
$100k+
Odds21.4 in 100
Typical earnings$18,573
Launches206 / 44 hits
Pair against ittoo few hits to compare
All indie launches $10 to $20: 17.6 in 100 earned $100k+, typical $8,234, from 4,301 launches.each block is 2 in 100 all indie at $10 to $20

2Overlap: where the two tags meet

Each circle is one tag, sized by its launches, and the gold overlap is exactly this pair. Click a part to read it. Price changes the odds more than genre does (under $5: 0.5 in 100 launches earned $100k+; $20 to $40: 40.0 in 100), so read it within a price band.

Price bandswitches the whole page
What the overlap means

The overlap is this niche: the 27 games tagged both Horror and Survival priced $10 to $20. 1 of 27 of them earned $100k+, against 20.4 in 100 for Horror-only games and 24.0 in 100 for Survival-only games, so the mix is too small to compare with Horror alone and is too small to compare with Survival alone.

Both: 27 games priced $10 to $20; 1 of 27 earned $100k+, typical first-year earnings $8,003.

Circle areas follow launch counts; the gold overlap is exactly the pair's 27 launches. The outer parts are each tag's launches minus the pair's, so their chance is exact; their typical earnings are not computed yet.

3Comparables

Who leads this pair and each of its tags. Free until launch: one click opens the card. The full comparables list (nearest hits by tag pair, price and launch year) is not computed yet, and the card says so.

Comparables

Leaders

Top earner, share of the moneyFree until launch

R.E.P.O.leads this pair85.2%
PairR.E.P.O.85.2%
HorrorLethal Company20.0%
SurvivalPalworld39.6%
CheckOne game over half?yes
NextNearest hitsnot computed yet

Lens checkOne-hit market. Standard: the base the others are compared with. West-facing view: holds. Without the breakout: moves the answer. Last 18 months: too few to tell.

Open free preview
ComparablesFree until launchClick to unlockWho leads Horror + Survival

What this card holds

  • Leaders. The top earner in this pair and in each of its two tags, with its share of the money.
  • One-hit check. Whether a single game holds over half of the pair's money.
  • Nearest hits. Similar games that earned $100k+, matched by tag pair, price and launch year: not computed yet.

How the list will be picked

Same tag pairdata ready
Same price banddata ready
Launched within a year of each otherplanned
Earned $100k+planned
The list itselfnot computed yet

Free until launch: one click opens the card.

The leaders, in words

  • R.E.P.O. earned 85.2% of the estimated first-year money of the 179 Horror + Survival launches.
  • Horror is led by Lethal Company, with 20.0% of its money.
  • Survival is led by Palworld, with 39.6% of its money.
  • One game holds over half of this pair's money: read every figure here as that game's story.

Nearest hits (similar games that earned $100k+, matched by tag pair, price and launch year): not computed yet.

Filters do not apply here yet. Leaders and shares are for all prices and the Standard view; per price band and per lens they are not computed yet.

4Lens check: does the answer hold?

The same figures with three kinds of games set aside: games mostly reviewed in Chinese, the single biggest earner, and everything older than 18 months.

Does the answer hold?

All prices

Horror + Survival is one-hit market: one game earned over half the money. It holds in West-facing view.

Horror + Survival through every lens, all prices
This pairBaseStandardevery launchWest-facing view175 of 179 launchesWithout the breakout178 of 179 launchesLast 18 months52 of 179 launches
Launches counted1798 hits1758 hits1787 hits521 hits
Earned $100k+4.5 in 1001 in 224.6 in 1001 in 223.9 in 1001 in 251 of 52too few for a rate
Typical first-year earnings$1,042top tenth $27,239+$1,042$1,042$804
Chance against standardthe base+2.3%0.1 more in 100-12.0%0.5 fewer in 100-57.0%2.5 fewer in 100; too few to tell
Typical against standardthe base0.0%no change0.0%no change-22.8%$238 less; too few to tell
Does it hold?The base viewHoldsMoves the answerToo few to tell
BaseStandardThe base view

Every indie paid launch tagged both Horror and Survival, 12 to 36 months old: 179 launches.

Launches counted
1798 hits
Earned $100k+
4.5 in 1001 in 22
Typical first-year earnings
$1,042top tenth $27,239+
Chance against standard
the base
Typical against standard
the base
West-facing viewHolds

Games mostly reviewed outside China. Drops games mostly reviewed in Chinese, meaning 35% or more of their reviews are in Simplified Chinese: 4 of 179 launches here. Review language is measured for games with 2,000+ reviews; smaller games are guessed from their names.

Launches counted
1758 hits
Earned $100k+
4.6 in 1001 in 22
Typical first-year earnings
$1,042
Chance against standard
+2.3%0.1 more in 100
Typical against standard
0.0%no change
Without the breakoutMoves the answer

Drops the single biggest earner, R.E.P.O. (85.2% of the money): 178 launches left. It moves the answer when that one game earned over half the money.

Launches counted
1787 hits
Earned $100k+
3.9 in 1001 in 25
Typical first-year earnings
$1,042
Chance against standard
-12.0%0.5 fewer in 100
Typical against standard
0.0%no change
Last 18 monthsToo few to tell

Keeps only launches 18 months old or newer: 52 of 179.

Launches counted
521 hits
Earned $100k+
1 of 52too few for a rate
Typical first-year earnings
$804
Chance against standard
-57.0%2.5 fewer in 100; too few to tell
Typical against standard
-22.8%$238 less; too few to tell
Standard
Every indie paid launch tagged both Horror and Survival, 12 to 36 months old: 179 launches.
West-facing view
Games mostly reviewed outside China. Drops games mostly reviewed in Chinese, meaning 35% or more of their reviews are in Simplified Chinese: 4 of 179 launches here. Review language is measured for games with 2,000+ reviews; smaller games are guessed from their names.
Without the breakout
Drops the single biggest earner, R.E.P.O. (85.2% of the money): 178 launches left. It moves the answer when that one game earned over half the money.
Last 18 months
Keeps only launches 18 months old or newer: 52 of 179.

Horror holds in West-facing view, Without the breakout and Last 18 months. No lens moves the chance or typical earnings more than chance alone would.

Horror through every lens, all prices
HorrorBaseStandardevery launchWest-facing view2,989 of 3,137 launchesWithout the breakout3,136 of 3,137 launchesLast 18 months883 of 3,137 launches
Launches counted3,137173 hits2,989168 hits3,136172 hits88346 hits
Earned $100k+5.5 in 1001 in 185.6 in 1001 in 185.5 in 1001 in 185.2 in 1001 in 19
Typical first-year earnings$1,010top tenth $33,268+$1,021$1,010$918
Chance against standardthe base+1.9%0.1 more in 100-0.5%no change-5.5%0.3 fewer in 100
Typical against standardthe base+1.1%$11 more0.0%no change-9.1%$92 less
Does it hold?The base viewHoldsHoldsHolds
BaseStandardThe base view

Every indie paid launch tagged Horror, 12 to 36 months old: 3,137 launches.

Launches counted
3,137173 hits
Earned $100k+
5.5 in 1001 in 18
Typical first-year earnings
$1,010top tenth $33,268+
Chance against standard
the base
Typical against standard
the base
West-facing viewHolds

Games mostly reviewed outside China. Drops games mostly reviewed in Chinese, meaning 35% or more of their reviews are in Simplified Chinese: 148 of 3,137 launches here. Review language is measured for games with 2,000+ reviews; smaller games are guessed from their names.

Launches counted
2,989168 hits
Earned $100k+
5.6 in 1001 in 18
Typical first-year earnings
$1,021
Chance against standard
+1.9%0.1 more in 100
Typical against standard
+1.1%$11 more
Without the breakoutHolds

Drops the single biggest earner, Lethal Company (20.0% of the money): 3,136 launches left. It moves the answer when that one game earned over half the money.

Launches counted
3,136172 hits
Earned $100k+
5.5 in 1001 in 18
Typical first-year earnings
$1,010
Chance against standard
-0.5%no change
Typical against standard
0.0%no change
Last 18 monthsHolds

Keeps only launches 18 months old or newer: 883 of 3,137.

Launches counted
88346 hits
Earned $100k+
5.2 in 1001 in 19
Typical first-year earnings
$918
Chance against standard
-5.5%0.3 fewer in 100
Typical against standard
-9.1%$92 less
Standard
Every indie paid launch tagged Horror, 12 to 36 months old: 3,137 launches.
West-facing view
Games mostly reviewed outside China. Drops games mostly reviewed in Chinese, meaning 35% or more of their reviews are in Simplified Chinese: 148 of 3,137 launches here. Review language is measured for games with 2,000+ reviews; smaller games are guessed from their names.
Without the breakout
Drops the single biggest earner, Lethal Company (20.0% of the money): 3,136 launches left. It moves the answer when that one game earned over half the money.
Last 18 months
Keeps only launches 18 months old or newer: 883 of 3,137.

Survival holds in West-facing view, Without the breakout and Last 18 months. No lens moves the chance or typical earnings more than chance alone would.

Survival through every lens, all prices
SurvivalBaseStandardevery launchWest-facing view973 of 1,016 launchesWithout the breakout1,015 of 1,016 launchesLast 18 months269 of 1,016 launches
Launches counted1,01697 hits97394 hits1,01596 hits26922 hits
Earned $100k+9.5 in 1001 in 109.7 in 1001 in 109.5 in 1001 in 118.2 in 1001 in 12
Typical first-year earnings$1,013top tenth $84,675+$1,021$1,012$992
Chance against standardthe base+1.2%0.1 more in 100-0.9%0.1 fewer in 100-14.3%1.4 fewer in 100
Typical against standardthe base+0.8%$8 more-0.1%$1 less-2.1%$21 less
Does it hold?The base viewHoldsHoldsHolds
BaseStandardThe base view

Every indie paid launch tagged Survival, 12 to 36 months old: 1,016 launches.

Launches counted
1,01697 hits
Earned $100k+
9.5 in 1001 in 10
Typical first-year earnings
$1,013top tenth $84,675+
Chance against standard
the base
Typical against standard
the base
West-facing viewHolds

Games mostly reviewed outside China. Drops games mostly reviewed in Chinese, meaning 35% or more of their reviews are in Simplified Chinese: 43 of 1,016 launches here. Review language is measured for games with 2,000+ reviews; smaller games are guessed from their names.

Launches counted
97394 hits
Earned $100k+
9.7 in 1001 in 10
Typical first-year earnings
$1,021
Chance against standard
+1.2%0.1 more in 100
Typical against standard
+0.8%$8 more
Without the breakoutHolds

Drops the single biggest earner, Palworld (39.6% of the money): 1,015 launches left. It moves the answer when that one game earned over half the money.

Launches counted
1,01596 hits
Earned $100k+
9.5 in 1001 in 11
Typical first-year earnings
$1,012
Chance against standard
-0.9%0.1 fewer in 100
Typical against standard
-0.1%$1 less
Last 18 monthsHolds

Keeps only launches 18 months old or newer: 269 of 1,016.

Launches counted
26922 hits
Earned $100k+
8.2 in 1001 in 12
Typical first-year earnings
$992
Chance against standard
-14.3%1.4 fewer in 100
Typical against standard
-2.1%$21 less
Standard
Every indie paid launch tagged Survival, 12 to 36 months old: 1,016 launches.
West-facing view
Games mostly reviewed outside China. Drops games mostly reviewed in Chinese, meaning 35% or more of their reviews are in Simplified Chinese: 43 of 1,016 launches here. Review language is measured for games with 2,000+ reviews; smaller games are guessed from their names.
Without the breakout
Drops the single biggest earner, Palworld (39.6% of the money): 1,015 launches left. It moves the answer when that one game earned over half the money.
Last 18 months
Keeps only launches 18 months old or newer: 269 of 1,016.

A lens moves the chance only when it differs from standard by more than a random cut of the same size would, with 5+ hits on both sides; typical earnings are compared from 100 launches, within 25%. Without the breakout moves the answer when one game earned over half the money. Lens figures by price band are not computed yet, so this table is for all prices.

5Premium early list

Alerts when Horror + Survival moves, comparables the day they land, and every lens for every pair and price. Free until launch.

Free until launch

Keep gold access after launch: alerts, comparables, every lens.

Releases

Ticker: 30 upcoming games dated within 90 days, with wishlist rank, release date and followers. The same list is on the Upcoming page.