Tag pairdata 30 Sep 2026

Physics + Cute: a typical launch earns $727 in its first year

That is the median of 71 indie paid launches, 2024 Q4 to 2025 Q3. 9 of 136 matured launches earned $100k or more, against 5.8 expected for their price and launch quarter. Releases rose 42% on the year before: 115 against 81.

Price: $727
Price vs a year earlier: +28.9%
Releases, 12 months: 115
Upcoming games: 255
Games on the store: 715

Boards

as of 30 Sep 2026

Where this pair stands on each board of the front page. Every value carries its 90% interval and its sample.

Physics + Cute on each board
Board	Value	Interval	Sample	Standing
Most anticipatedShare of all upcoming wishlist heat on Steam, with the number of upcoming games beside it.	0.08%share of upcoming wishlist heat	0.05% to 0.14%	17 ranked of 255 upcoming gameswishlist rank 30 Sep 2026	#1,966 of 7,193pairs on this board
Launch successLaunches earning $100k or more, against the number expected for their price tier and launch quarter.	1.37xhits against expected	0.95x to 2.06x	136 launchesindie paid launches 31 Mar 2024 to 1 Apr 2026 (6 to 30 months old)	#1,082 of 6,324pairs on this board
Fewer new releasesFewer launches relative to players. Historically this did not predict better launches. China market: over 35% of reviews are Chinese	+15%player demand against new supply, relative to Steam	−12% to +49%	22 tracked gamesJun 2026 to Aug 2026 vs Jun 2025 to Aug 2025; releases 30 Sep 2025 to 30 Sep 2026 vs prior 12 months	#935 of 2,361pairs on this board
Rising demandGaining players faster than same-age games. Descriptive, not a launch signal. China market: over 35% of reviews are Chinese	+18%review growth against same-age games	+4% to +44%	22 tracked gamesJun 2026 to Aug 2026 vs Jun 2025 to Aug 2025	#51 of 2,461pairs on this board

Pairs are noisier than genres: the demand boards at pair level are indicative only.

Launch success

launches 6 to 30 months old

Matured indie paid launches that earned an estimated $100k or more, against the number expected for games at the same price tier and launch quarter.

Hits: 9
Expected: 5.8

Launches: 136
Hit rate: 6.6%4.3% to 10.8%
Expected rate: 4.2%
Against expected: 1.37x0.95x to 2.06x

Launch window: indie paid launches 31 Mar 2024 to 1 Apr 2026 (6 to 30 months old). Hit odds are shrunk toward the Steam-wide rate by 3 expected hits.

Revenue spread

136 launches

Estimated lifetime gross of the same matured launches. Half earned less than the median; one in ten earned more than the top figure.

Bottom tenth: $0
Median: $636
Top tenth: $44,095

Estimated from Steam review counts. Lifetime to date, so it differs from the first-year price above.

Supply

raw release counts

Games released with both tags, last 12 months against the 12 before.

Last 12 months: 115
Prior 12 months: 81

Change: +42%
Against Steam: +3%after Steam-wide growth, shrunk by 5 releases

Parent tags

PhysicsNot a genreA theme, mood, feature or presentation tag: never ranked as a market on its own, only inside pairs.
CuteNot a genreA theme, mood, feature or presentation tag: never ranked as a market on its own, only inside pairs.

Comparable games

8 indie titles

The biggest indie games in this pair by estimated lifetime gross. Revenue is shown as a number at 50 or more reviews, as a range at 10 to 49, and not at all below 10.

More with Physics

pairs with Physics

Building + Physics$2,16430 launches priced, 52 releases in 12 months
Exploration + Physics$2,06074 launches priced, 123 releases in 12 months
Multiplayer + Physics$1,72852 launches priced, 181 releases in 12 months
Comedy + Physics$1,61742 launches priced, 99 releases in 12 months
Sandbox + Physics$1,24262 launches priced, 145 releases in 12 months
Psychological Horror + Physics$1,11244 launches priced, 49 releases in 12 months

Every pair with Physics

More with Cute

pairs with Cute

Open World + Cute$5,88634 launches priced, 33 releases in 12 months
Cute + Romance$5,22277 launches priced, 90 releases in 12 months
Story Rich + Cute$3,396163 launches priced, 188 releases in 12 months
Cute + LGBTQ+$2,97434 launches priced, 56 releases in 12 months
Psychological Horror + Cute$2,84651 launches priced, 66 releases in 12 months
Visual Novel + Cute$2,798212 launches priced, 288 releases in 12 months

Every pair with Cute

Verdicts

in development

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