Pixel Graphics + Top-Down Shooter: a typical launch earns $242 in its first year

That is the median of 92 indie paid launches, 2024 Q4 to 2025 Q3. 2 of 185 matured launches earned $100k or more, against 4.4 expected for their price and launch quarter. Releases rose 27% on the year before: 135 against 106.

One game dominates the figure

Price: $242
Price vs a year earlier: −45.6%
Releases, 12 months: 135
Upcoming games: 304
Games on the store: 921

Boards

as of 30 Sep 2026

Where this pair stands on each board of the front page. Every value carries its 90% interval and its sample.

Pixel Graphics + Top-Down Shooter on each board
Board	Value	Interval	Sample	Standing
Most anticipatedShare of all upcoming wishlist heat on Steam, with the number of upcoming games beside it.	0.06%share of upcoming wishlist heat	0.03% to 0.08%	10 ranked of 305 upcoming gameswishlist rank 30 Sep 2026	#2,420 of 7,193pairs on this board
Launch successLaunches earning $100k or more, against the number expected for their price tier and launch quarter. One game dominates the figure	0.67xhits against expected	0.49x to 1.20x	185 launchesindie paid launches 31 Mar 2024 to 1 Apr 2026 (6 to 30 months old)	#4,890 of 6,324pairs on this board
Fewer new releasesFewer launches relative to players. Historically this did not predict better launches.	Below this board's minimum sample, so not ranked. Needs 15 or more tracked games and 20 or more releases in each 12-month period.
Rising demandGaining players faster than same-age games. Descriptive, not a launch signal.	Below this board's minimum sample, so not ranked. Needs 15 or more tracked games and 1,000 reviews in each window.

Pairs are noisier than genres: the demand boards at pair level are indicative only.

Launch success

launches 6 to 30 months old

Matured indie paid launches that earned an estimated $100k or more, against the number expected for games at the same price tier and launch quarter.

Hits: 2
Expected: 4.4

Launches: 185
Hit rate: 1.1%0.0% to 2.4%
Expected rate: 2.4%
Against expected: 0.67x0.49x to 1.20x

Launch window: indie paid launches 31 Mar 2024 to 1 Apr 2026 (6 to 30 months old). Hit odds are shrunk toward the Steam-wide rate by 3 expected hits.

Revenue spread

185 launches

Estimated lifetime gross of the same matured launches. Half earned less than the median; one in ten earned more than the top figure.

Bottom tenth: $0
Median: $243
Top tenth: $4,036

Estimated from Steam review counts. Lifetime to date, so it differs from the first-year price above.

Supply

raw release counts

Games released with both tags, last 12 months against the 12 before.

Last 12 months: 135
Prior 12 months: 106

Change: +27%

Parent tags

Pixel GraphicsNot a genreA theme, mood, feature or presentation tag: never ranked as a market on its own, only inside pairs.
Top-Down ShooterGenre pageRanked on every board, with its best pairs.

Comparable games

8 indie titles

The biggest indie games in this pair by estimated lifetime gross. Revenue is shown as a number at 50 or more reviews, as a range at 10 to 49, and not at all below 10.

More with Pixel Graphics

pairs with Pixel Graphics

Pixel Graphics + Tactical RPG$3,27132 launches priced, 42 releases in 12 months
Metroidvania + Pixel Graphics$2,73164 launches priced, 75 releases in 12 months
Pixel Graphics + Turn-Based Combat$2,18391 launches priced, 128 releases in 12 months
Pixel Graphics + Collectathon$1,85847 launches priced, 78 releases in 12 months
Story Rich + Pixel Graphics$1,849182 launches priced, 221 releases in 12 months
Pixel Graphics + Female Protagonist$1,69299 launches priced, 140 releases in 12 months

Every pair with Pixel Graphics

More with Top-Down Shooter

pairs with Top-Down Shooter

Roguelite + Top-Down Shooter$1,010116 launches priced, 189 releases in 12 months
Top-Down Shooter + Twin Stick Shooter$90973 launches priced, 113 releases in 12 months
Top-Down Shooter + Bullet Hell$809179 launches priced, 260 releases in 12 months
Action RPG + Top-Down Shooter$72833 launches priced, 39 releases in 12 months
Top-Down Shooter + Action Roguelike$687150 launches priced, 242 releases in 12 months
Roguelike + Top-Down Shooter$443111 launches priced, 155 releases in 12 months

Every pair with Top-Down Shooter

Verdicts

in development

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