Tag pairdata 30 Sep 2026

Point & Click + 2D: a typical launch earns $405 in its first year

That is the median of 484 indie paid launches, 2024 Q4 to 2025 Q3. 28 of 924 matured launches earned $100k or more, against 38.2 expected for their price and launch quarter. Releases rose 17% on the year before: 677 against 580.

Price: $405
Price vs a year earlier: −44.2%
Releases, 12 months: 677
Upcoming games: 1,041
Games on the store: 3,891

Boards

as of 30 Sep 2026

Where this pair stands on each board of the front page. Every value carries its 90% interval and its sample.

Point & Click + 2D on each board
Board	Value	Interval	Sample	Standing
Most anticipatedShare of all upcoming wishlist heat on Steam, with the number of upcoming games beside it.	0.52%share of upcoming wishlist heat	0.30% to 0.79%	64 ranked of 1,041 upcoming gameswishlist rank 30 Sep 2026	#458 of 7,193pairs on this board
Launch successLaunches earning $100k or more, against the number expected for their price tier and launch quarter.	0.75xhits against expected	0.57x to 0.99x	924 launchesindie paid launches 31 Mar 2024 to 1 Apr 2026 (6 to 30 months old)	#4,396 of 6,324pairs on this board
Fewer new releasesFewer launches relative to players. Historically this did not predict better launches.	+18%player demand against new supply, relative to Steam	+5% to +30%	140 tracked gamesJun 2026 to Aug 2026 vs Jun 2025 to Aug 2025; releases 30 Sep 2025 to 30 Sep 2026 vs prior 12 months	#813 of 2,361pairs on this board
Rising demandGaining players faster than same-age games. Descriptive, not a launch signal.	+2%review growth against same-age games	−4% to +8%	140 tracked gamesJun 2026 to Aug 2026 vs Jun 2025 to Aug 2025	#742 of 2,461pairs on this board

Pairs are noisier than genres: the demand boards at pair level are indicative only.

Launch success

launches 6 to 30 months old

Matured indie paid launches that earned an estimated $100k or more, against the number expected for games at the same price tier and launch quarter.

Hits: 28
Expected: 38.2

Launches: 924
Hit rate: 3.0%1.6% to 4.4%
Expected rate: 4.1%
Against expected: 0.75x0.57x to 0.99x

Launch window: indie paid launches 31 Mar 2024 to 1 Apr 2026 (6 to 30 months old). Hit odds are shrunk toward the Steam-wide rate by 3 expected hits.

Revenue spread

924 launches

Estimated lifetime gross of the same matured launches. Half earned less than the median; one in ten earned more than the top figure.

Bottom tenth: $0
Median: $485
Top tenth: $9,415

Estimated from Steam review counts. Lifetime to date, so it differs from the first-year price above.

Supply

raw release counts

Games released with both tags, last 12 months against the 12 before.

Last 12 months: 677
Prior 12 months: 580

Change: +17%
Against Steam: −14%after Steam-wide growth, shrunk by 5 releases

Parent tags

Point & ClickGenre pageRanked on every board, with its best pairs.
2DNot a genreA theme, mood, feature or presentation tag: never ranked as a market on its own, only inside pairs.

Comparable games

8 indie titles

The biggest indie games in this pair by estimated lifetime gross. Revenue is shown as a number at 50 or more reviews, as a range at 10 to 49, and not at all below 10.

Related niches

pairs with Point & Click

Point & Click + Investigation$4,85753 launches priced, 84 releases in 12 months
Point & Click + Female Protagonist$3,03141 launches priced, 68 releases in 12 months
Point & Click + Story Rich$2,569170 launches priced, 208 releases in 12 months
Point & Click + Mystery$2,426120 launches priced, 145 releases in 12 months
Point & Click + Psychological Horror$2,30264 launches priced, 114 releases in 12 months
Point & Click + Detective$2,10470 launches priced, 109 releases in 12 months

Every pair with Point & Click

More with 2D

pairs with 2D

2D + Roguelike Deckbuilder$6,77234 launches priced, 64 releases in 12 months
2D + Romance$3,28176 launches priced, 110 releases in 12 months
War + 2D$3,16035 launches priced, 55 releases in 12 months
2D + Dating Sim$2,55991 launches priced, 116 releases in 12 months
2D + LGBTQ+$2,46550 launches priced, 85 releases in 12 months
2D + Historical$2,32474 launches priced, 130 releases in 12 months

Every pair with 2D

Verdicts

in development

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