Tag pairdata 30 Sep 2026
Niches / Psychological Horror / Funny
Psychological Horror + Funny: a typical launch earns $1,524 in its first year
That is the median of 60 indie paid launches, 2024 Q4 to 2025 Q3. 5 of 113 matured launches earned $100k or more, against 3.1 expected for their price and launch quarter. Releases fell 5% on the year before: 62 against 65.
- Price
- $1,524 median of 60 launches
- Price vs a year earlier
- +25.7% four quarters on the four before
- Releases, 12 months
- 62 65 the year before
- Upcoming games
- 117 coming soon on Steam
- Games on the store
- 392 carrying both tags
Boards
as of 30 Sep 2026Where this pair stands on each board of the front page. Every value carries its 90% interval and its sample.
| Board | Value | Interval | Sample | Standing |
|---|---|---|---|---|
Most anticipatedShare of all upcoming wishlist heat on Steam, with the number of upcoming games beside it.
| 0.03%share of upcoming wishlist heat | 0.01% to 0.06% | 6 ranked of 117 upcoming gameswishlist rank 30 Sep 2026 | #6,748 of 7,193pairs on this board |
| Launch successLaunches earning $100k or more, against the number expected for their price tier and launch quarter. | 1.32xhits against expected | 0.90x to 2.13x | 113 launchesindie paid launches 31 Mar 2024 to 1 Apr 2026 (6 to 30 months old) | #1,287 of 6,324pairs on this board |
| Fewer new releasesFewer launches relative to players. Historically this did not predict better launches. | +42%player demand against new supply, relative to Steam | +3% to +83% | 33 tracked gamesJun 2026 to Aug 2026 vs Jun 2025 to Aug 2025; releases 30 Sep 2025 to 30 Sep 2026 vs prior 12 months | #277 of 2,361pairs on this board |
| Rising demandGaining players faster than same-age games. Descriptive, not a launch signal. | 0%review growth against same-age games | −4% to +7% | 33 tracked gamesJun 2026 to Aug 2026 vs Jun 2025 to Aug 2025 | #812 of 2,461pairs on this board |
Pairs are noisier than genres: the demand boards at pair level are indicative only.
Launch success
launches 6 to 30 months oldMatured indie paid launches that earned an estimated $100k or more, against the number expected for games at the same price tier and launch quarter.
- Launches
- 113
- Hit rate
- 4.4%0.9% to 8.9%
- Expected rate
- 2.7%
- Against expected
- 1.32x0.90x to 2.13x
Launch window: indie paid launches 31 Mar 2024 to 1 Apr 2026 (6 to 30 months old). Hit odds are shrunk toward the Steam-wide rate by 3 expected hits.
Revenue spread
113 launchesEstimated lifetime gross of the same matured launches. Half earned less than the median; one in ten earned more than the top figure.
- Bottom tenth
- $83
- Median
- $1,314
- Top tenth
- $21,966
Estimated from Steam review counts. Lifetime to date, so it differs from the first-year price above.
Supply
raw release countsGames released with both tags, last 12 months against the 12 before.
- Change
- −5%
- Against Steam
- −29%after Steam-wide growth, shrunk by 5 releases
Parent tags
- Psychological HorrorGenre pageRanked on every board, with its best pairs.
- FunnyNot a genreA theme, mood, feature or presentation tag: never ranked as a market on its own, only inside pairs.
Comparable games
8 indie titlesThe biggest indie games in this pair by estimated lifetime gross. Revenue is shown as a number at 50 or more reviews, as a range at 10 to 49, and not at all below 10.
- Lethal Company (opens the Steam store)2023 · 411,708 reviews, 97% positiveest. $82M
- A Difficult Game About Climbing (opens the Steam store)2024 · 5,411 reviews, 87% positiveest. $1.1M
- Zort (opens the Steam store)2024 · 11,760 reviews, 90% positiveest. $927k
- Murky Divers (opens the Steam store)2024 · 3,994 reviews, 87% positiveest. $710k
- Dark Hours (opens the Steam store)2024 · 3,497 reviews, 81% positiveest. $661k
- Animal Company (opens the Steam store)2026 · 758 reviews, 86% positiveest. $307k
- While We Wait Here (opens the Steam store)2024 · 2,353 reviews, 89% positiveest. $238k
- WE ARE SO DEAD (opens the Steam store)2026 · 688 reviews, 73% positiveest. $111k
More with Psychological Horror
pairs with Psychological Horror- Co-op + Psychological Horror$5,48140 launches priced, 49 releases in 12 months
- Psychological Horror + Cinematic$5,00947 launches priced, 58 releases in 12 months
- Psychological Horror + Online Co-Op$4,64950 launches priced, 63 releases in 12 months
- Psychological Horror + Multiplayer$4,45153 launches priced, 67 releases in 12 months
- Psychological Horror + Story Rich$3,335269 launches priced, 401 releases in 12 months
- Psychological Horror + Female Protagonist$2,91976 launches priced, 102 releases in 12 months
More with Funny
pairs with Funny- Co-op + Funny$5,64452 launches priced, 130 releases in 12 months
- Online Co-Op + Funny$5,38258 launches priced, 166 releases in 12 months
- Funny + Romance$4,86732 launches priced, 30 releases in 12 months
- Funny + Life Sim$2,42933 launches priced, 72 releases in 12 months
- Story Rich + Funny$2,42495 launches priced, 113 releases in 12 months
- Exploration + Funny$2,386110 launches priced, 181 releases in 12 months
Verdicts
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