Tag pairdata 30 Sep 2026
Niches / Roguelite / Shoot 'Em Up
Roguelite + Shoot 'Em Up: a typical launch earns $550 in its first year
That is the median of 82 indie paid launches, 2024 Q4 to 2025 Q3. 5 of 179 matured launches earned $100k or more, against 6.0 expected for their price and launch quarter. Releases rose 34% on the year before: 111 against 83.
- One game dominates the figure
- Price
- $550 median of 82 launches
- Price vs a year earlier
- −58.3% four quarters on the four before
- Releases, 12 months
- 111 83 the year before
- Upcoming games
- 261 coming soon on Steam
- Games on the store
- 753 carrying both tags
Boards
as of 30 Sep 2026Where this pair stands on each board of the front page. Every value carries its 90% interval and its sample.
| Board | Value | Interval | Sample | Standing |
|---|---|---|---|---|
| Most anticipatedShare of all upcoming wishlist heat on Steam, with the number of upcoming games beside it. | 0.09%share of upcoming wishlist heat | 0.06% to 0.12% | 13 ranked of 261 upcoming gameswishlist rank 30 Sep 2026 | #1,919 of 7,193pairs on this board |
Launch successLaunches earning $100k or more, against the number expected for their price tier and launch quarter.
| 0.89xhits against expected | 0.60x to 1.45x | 179 launchesindie paid launches 31 Mar 2024 to 1 Apr 2026 (6 to 30 months old) | #3,494 of 6,324pairs on this board |
Fewer new releasesFewer launches relative to players. Historically this did not predict better launches.
| +5%player demand against new supply, relative to Steam | −18% to +40% | 31 tracked gamesJun 2026 to Aug 2026 vs Jun 2025 to Aug 2025; releases 30 Sep 2025 to 30 Sep 2026 vs prior 12 months | #1,260 of 2,361pairs on this board |
Rising demandGaining players faster than same-age games. Descriptive, not a launch signal.
| +2%review growth against same-age games | −9% to +18% | 31 tracked gamesJun 2026 to Aug 2026 vs Jun 2025 to Aug 2025 | #1,858 of 2,461pairs on this board |
Pairs are noisier than genres: the demand boards at pair level are indicative only.
Launch success
launches 6 to 30 months oldMatured indie paid launches that earned an estimated $100k or more, against the number expected for games at the same price tier and launch quarter.
- Launches
- 179
- Hit rate
- 2.8%1.7% to 6.6%
- Expected rate
- 3.4%
- Against expected
- 0.89x0.60x to 1.45x
Launch window: indie paid launches 31 Mar 2024 to 1 Apr 2026 (6 to 30 months old). Hit odds are shrunk toward the Steam-wide rate by 3 expected hits.
Revenue spread
179 launchesEstimated lifetime gross of the same matured launches. Half earned less than the median; one in ten earned more than the top figure.
- Bottom tenth
- $0
- Median
- $505
- Top tenth
- $17,416
Estimated from Steam review counts. Lifetime to date, so it differs from the first-year price above.
Supply
raw release countsGames released with both tags, last 12 months against the 12 before.
- Change
- +34%
- Against Steam
- −3%after Steam-wide growth, shrunk by 5 releases
Parent tags
- RogueliteGenre pageRanked on every board, with its best pairs.
- Shoot 'Em UpGenre pageRanked on every board, with its best pairs.
Comparable games
8 indie titlesThe biggest indie games in this pair by estimated lifetime gross. Revenue is shown as a number at 50 or more reviews, as a range at 10 to 49, and not at all below 10.
- BALL x PIT (opens the Steam store)2025 · 24,912 reviews, 95% positiveest. $7.2M
- R.I.P. - Reincarnation Insurance Program (opens the Steam store)2026 · 3,131 reviews, 76% positiveest. $802k
- Apocalypse Party (opens the Steam store)2023 · 4,664 reviews, 72% positiveest. $635k
- Turnip Boy Robs a Bank (opens the Steam store)2024 · 1,893 reviews, 95% positiveest. $575k
- Bloodshed (opens the Steam store)2024 · 1,846 reviews, 84% positiveest. $486k
- I Am Legion: Stand Survivors (opens the Steam store)2025 · 2,444 reviews, 82% positiveest. $356k
- HUNTDOWN: OVERTIME (opens the Steam store)2026 · 854 reviews, 88% positiveest. $294k
- Utopia Must Fall (opens the Steam store)2024 · 1,281 reviews, 94% positiveest. $233k
More with Roguelite
pairs with Roguelite- Roguelite + Bullet Heaven$12,77652 launches priced, 181 releases in 12 months
- Roguelite + Roguelike Deckbuilder$9,65574 launches priced, 161 releases in 12 months
- FPS + Roguelite$5,46236 launches priced, 47 releases in 12 months
- Co-op + Roguelite$4,52138 launches priced, 51 releases in 12 months
- Roguelite + Female Protagonist$4,27345 launches priced, 62 releases in 12 months
- Roguelite + Anime$4,27333 launches priced, 53 releases in 12 months
Related niches
pairs with Shoot 'Em Up- Shoot 'Em Up + Female Protagonist$1,41531 launches priced, 19 releases in 12 months
- Roguelike + Shoot 'Em Up$1,07266 launches priced, 98 releases in 12 months
- Shoot 'Em Up + Twin Stick Shooter$1,01145 launches priced, 67 releases in 12 months
- Shoot 'Em Up + Action Roguelike$88794 launches priced, 143 releases in 12 months
- Shoot 'Em Up + Score Attack$67730 launches priced, 46 releases in 12 months
- Shoot 'Em Up + Bullet Hell$646192 launches priced, 289 releases in 12 months
Verdicts
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