Tag pairdata 30 Sep 2026
Surreal + 2D: a typical launch earns $768 in its first year
That is the median of 60 indie paid launches, 2024 Q4 to 2025 Q3. 5 of 116 matured launches earned $100k or more, against 4.4 expected for their price and launch quarter. Releases rose 1% on the year before: 72 against 71.
- One game dominates the figure
- Price
- $768 median of 60 launches
- Price vs a year earlier
- −28.4% four quarters on the four before
- Releases, 12 months
- 72 71 the year before
- Upcoming games
- 221 coming soon on Steam
- Games on the store
- 654 carrying both tags
Boards
as of 30 Sep 2026Where this pair stands on each board of the front page. Every value carries its 90% interval and its sample.
| Board | Value | Interval | Sample | Standing |
|---|---|---|---|---|
Most anticipatedShare of all upcoming wishlist heat on Steam, with the number of upcoming games beside it.
| 0.22%share of upcoming wishlist heat | 0.07% to 0.47% | 22 ranked of 221 upcoming gameswishlist rank 30 Sep 2026 | #4,963 of 7,193pairs on this board |
Launch successLaunches earning $100k or more, against the number expected for their price tier and launch quarter.
| 1.08xhits against expected | 0.73x to 1.75x | 116 launchesindie paid launches 31 Mar 2024 to 1 Apr 2026 (6 to 30 months old) | #2,332 of 6,324pairs on this board |
Fewer new releasesFewer launches relative to players. Historically this did not predict better launches.
| +31%player demand against new supply, relative to Steam | 0% to +64% | 33 tracked gamesJun 2026 to Aug 2026 vs Jun 2025 to Aug 2025; releases 30 Sep 2025 to 30 Sep 2026 vs prior 12 months | #471 of 2,361pairs on this board |
Rising demandGaining players faster than same-age games. Descriptive, not a launch signal.
| −2%review growth against same-age games | −21% to +14% | 33 tracked gamesJun 2026 to Aug 2026 vs Jun 2025 to Aug 2025 | #2,088 of 2,461pairs on this board |
Pairs are noisier than genres: the demand boards at pair level are indicative only.
Launch success
launches 6 to 30 months oldMatured indie paid launches that earned an estimated $100k or more, against the number expected for games at the same price tier and launch quarter.
- Launches
- 116
- Hit rate
- 4.3%1.9% to 6.6%
- Expected rate
- 3.8%
- Against expected
- 1.08x0.73x to 1.75x
Launch window: indie paid launches 31 Mar 2024 to 1 Apr 2026 (6 to 30 months old). Hit odds are shrunk toward the Steam-wide rate by 3 expected hits.
Revenue spread
116 launchesEstimated lifetime gross of the same matured launches. Half earned less than the median; one in ten earned more than the top figure.
- Bottom tenth
- $20
- Median
- $809
- Top tenth
- $13,974
Estimated from Steam review counts. Lifetime to date, so it differs from the first-year price above.
Supply
raw release countsGames released with both tags, last 12 months against the 12 before.
- Change
- +1%
- Against Steam
- −25%after Steam-wide growth, shrunk by 5 releases
Parent tags
Comparable games
8 indie titlesThe biggest indie games in this pair by estimated lifetime gross. Revenue is shown as a number at 50 or more reviews, as a range at 10 to 49, and not at all below 10.
- Nubby's Number Factory (opens the Steam store)2025 · 18,212 reviews, 97% positiveest. $1.8M
- Felvidek (opens the Steam store)2024 · 5,612 reviews, 98% positiveest. $1.2M
- OFF (opens the Steam store)2025 · 3,114 reviews, 95% positiveest. $945k
- Arzette: The Jewel of Faramore (opens the Steam store)2024 · 894 reviews, 96% positiveest. $362k
- HER TREES : PUZZLE DREAM (opens the Steam store)2026 · 1,960 reviews, 97% positiveest. $158k
- Dyping Escape (opens the Steam store)2026 · 550 reviews, 92% positiveest. $111k
- Follow the meaning (opens the Steam store)2024 · 995 reviews, 93% positiveest. $101k
- The Mildew Children (opens the Steam store)2024 · 461 reviews, 92% positiveest. $93k
More with Surreal
pairs with Surreal- Surreal + Mystery$4,52440 launches priced, 57 releases in 12 months
- Surreal + Story Rich$3,23865 launches priced, 92 releases in 12 months
- Surreal + Psychological Horror$2,906127 launches priced, 153 releases in 12 months
- Surreal + Exploration$2,424100 launches priced, 135 releases in 12 months
- Surreal + Walking Simulator$1,81971 launches priced, 118 releases in 12 months
- Horror + Surreal$1,799122 launches priced, 163 releases in 12 months
More with 2D
pairs with 2D- 2D + Roguelike Deckbuilder$6,77234 launches priced, 64 releases in 12 months
- 2D + Romance$3,28176 launches priced, 110 releases in 12 months
- War + 2D$3,16035 launches priced, 55 releases in 12 months
- 2D + Dating Sim$2,55991 launches priced, 116 releases in 12 months
- 2D + LGBTQ+$2,46550 launches priced, 85 releases in 12 months
- 2D + Historical$2,32474 launches priced, 130 releases in 12 months
Verdicts
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