Tag pairdata 30 Sep 2026

Thriller + 3D: a typical launch earns $727 in its first year

That is the median of 81 indie paid launches, 2024 Q4 to 2025 Q3. 8 of 161 matured launches earned $100k or more, against 4.3 expected for their price and launch quarter. Releases fell 2% on the year before: 92 against 94.

Price: $727
Price vs a year earlier: −21.7%
Releases, 12 months: 92
Upcoming games: 160
Games on the store: 479

Boards

as of 30 Sep 2026

Where this pair stands on each board of the front page. Every value carries its 90% interval and its sample.

Thriller + 3D on each board
Board	Value	Interval	Sample	Standing
Most anticipatedShare of all upcoming wishlist heat on Steam, with the number of upcoming games beside it.	0.04%share of upcoming wishlist heat	0.02% to 0.06%	12 ranked of 160 upcoming gameswishlist rank 30 Sep 2026	#2,814 of 7,193pairs on this board
Launch successLaunches earning $100k or more, against the number expected for their price tier and launch quarter.	1.51xhits against expected	1.04x to 2.32x	161 launchesindie paid launches 31 Mar 2024 to 1 Apr 2026 (6 to 30 months old)	#703 of 6,324pairs on this board
Fewer new releasesFewer launches relative to players. Historically this did not predict better launches. One game dominates the figure	+38%player demand against new supply, relative to Steam	+13% to +84%	23 tracked gamesJun 2026 to Aug 2026 vs Jun 2025 to Aug 2025; releases 30 Sep 2025 to 30 Sep 2026 vs prior 12 months	#330 of 2,361pairs on this board
Rising demandGaining players faster than same-age games. Descriptive, not a launch signal. One game dominates the figure Listed after unflagged rows on this board	0%review growth against same-age games	−8% to +11%	23 tracked gamesJun 2026 to Aug 2026 vs Jun 2025 to Aug 2025	#1,978 of 2,461pairs on this board

Pairs are noisier than genres: the demand boards at pair level are indicative only.

Launch success

launches 6 to 30 months old

Matured indie paid launches that earned an estimated $100k or more, against the number expected for games at the same price tier and launch quarter.

Hits: 8
Expected: 4.3

Launches: 161
Hit rate: 5.0%2.4% to 9.9%
Expected rate: 2.6%
Against expected: 1.51x1.04x to 2.32x

Launch window: indie paid launches 31 Mar 2024 to 1 Apr 2026 (6 to 30 months old). Hit odds are shrunk toward the Steam-wide rate by 3 expected hits.

Revenue spread

161 launches

Estimated lifetime gross of the same matured launches. Half earned less than the median; one in ten earned more than the top figure.

Bottom tenth: $61
Median: $707
Top tenth: $33,548

Estimated from Steam review counts. Lifetime to date, so it differs from the first-year price above.

Supply

raw release counts

Games released with both tags, last 12 months against the 12 before.

Last 12 months: 92
Prior 12 months: 94

Change: −2%
Against Steam: −28%after Steam-wide growth, shrunk by 5 releases

Parent tags

ThrillerNot a genreA theme, mood, feature or presentation tag: never ranked as a market on its own, only inside pairs.
3DNot a genreA theme, mood, feature or presentation tag: never ranked as a market on its own, only inside pairs.

Comparable games

8 indie titles

The biggest indie games in this pair by estimated lifetime gross. Revenue is shown as a number at 50 or more reviews, as a range at 10 to 49, and not at all below 10.

More with Thriller

pairs with Thriller

Thriller + Supernatural$5,86733 launches priced, 42 releases in 12 months
Thriller + Walking Simulator$4,18364 launches priced, 94 releases in 12 months
Thriller + Realistic$3,21454 launches priced, 56 releases in 12 months
Story Rich + Thriller$2,90675 launches priced, 97 releases in 12 months
Psychological Horror + Thriller$2,003167 launches priced, 223 releases in 12 months
Thriller + Mystery$1,820107 launches priced, 122 releases in 12 months

Every pair with Thriller

More with 3D

pairs with 3D

3D + Dark Humor$3,90132 launches priced, 46 releases in 12 months
3D + Cozy$3,23738 launches priced, 91 releases in 12 months
3D + Economy$3,15761 launches priced, 109 releases in 12 months
3D + Management$2,196130 launches priced, 192 releases in 12 months
Story Rich + 3D$2,162144 launches priced, 256 releases in 12 months
3D + Resource Management$2,02434 launches priced, 66 releases in 12 months

Every pair with 3D

Verdicts

in development

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