Tag pairdata 30 Sep 2026

Thriller + Psychological: a typical launch earns $1,374 in its first year

That is the median of 37 indie paid launches, 2024 Q4 to 2025 Q3. 0 of 72 matured launches earned $100k or more, against 2.1 expected for their price and launch quarter. Releases rose 30% on the year before: 52 against 40.

Price: $1,374
Price vs a year earlier: −31.4%
Releases, 12 months: 52
Upcoming games: 112
Games on the store: 282

Boards

as of 30 Sep 2026

Where this pair stands on each board of the front page. Every value carries its 90% interval and its sample.

Thriller + Psychological on each board
Board	Value	Interval	Sample	Standing
Most anticipatedShare of all upcoming wishlist heat on Steam, with the number of upcoming games beside it. One game dominates the figure Listed after unflagged rows on this board	0.06%share of upcoming wishlist heat	0.02% to 0.15%	8 ranked of 112 upcoming gameswishlist rank 30 Sep 2026	#6,099 of 7,193pairs on this board
Launch successLaunches earning $100k or more, against the number expected for their price tier and launch quarter.	0.58xhits against expected	0.58x to 1.09x	72 launchesindie paid launches 31 Mar 2024 to 1 Apr 2026 (6 to 30 months old)	#5,318 of 6,324pairs on this board
Fewer new releasesFewer launches relative to players. Historically this did not predict better launches.	Below this board's minimum sample, so not ranked. Needs 15 or more tracked games and 20 or more releases in each 12-month period.
Rising demandGaining players faster than same-age games. Descriptive, not a launch signal.	Below this board's minimum sample, so not ranked. Needs 15 or more tracked games and 1,000 reviews in each window.

Pairs are noisier than genres: the demand boards at pair level are indicative only.

Launch success

launches 6 to 30 months old

Matured indie paid launches that earned an estimated $100k or more, against the number expected for games at the same price tier and launch quarter.

Hits: 0
Expected: 2.1

Launches: 72
Hit rate: 0.0%0.0% to 2.8%
Expected rate: 3.0%
Against expected: 0.58x0.58x to 1.09x

Launch window: indie paid launches 31 Mar 2024 to 1 Apr 2026 (6 to 30 months old). Hit odds are shrunk toward the Steam-wide rate by 3 expected hits.

Revenue spread

72 launches

Estimated lifetime gross of the same matured launches. Half earned less than the median; one in ten earned more than the top figure.

Bottom tenth: $125
Median: $1,091
Top tenth: $10,039

Estimated from Steam review counts. Lifetime to date, so it differs from the first-year price above.

Supply

raw release counts

Games released with both tags, last 12 months against the 12 before.

Last 12 months: 52
Prior 12 months: 40

Change: +30%

Parent tags

ThrillerNot a genreA theme, mood, feature or presentation tag: never ranked as a market on its own, only inside pairs.
PsychologicalNot a genreA theme, mood, feature or presentation tag: never ranked as a market on its own, only inside pairs.

Comparable games

8 indie titles

The biggest indie games in this pair by estimated lifetime gross. Revenue is shown as a number at 50 or more reviews, as a range at 10 to 49, and not at all below 10.

More with Thriller

pairs with Thriller

Thriller + Supernatural$5,86733 launches priced, 42 releases in 12 months
Thriller + Walking Simulator$4,18364 launches priced, 94 releases in 12 months
Thriller + Realistic$3,21454 launches priced, 56 releases in 12 months
Story Rich + Thriller$2,90675 launches priced, 97 releases in 12 months
Psychological Horror + Thriller$2,003167 launches priced, 223 releases in 12 months
Thriller + Mystery$1,820107 launches priced, 122 releases in 12 months

Every pair with Thriller

More with Psychological

pairs with Psychological

Psychological + Walking Simulator$1,81661 launches priced, 78 releases in 12 months
Surreal + Psychological$1,78330 launches priced, 41 releases in 12 months
Story Rich + Psychological$1,57670 launches priced, 122 releases in 12 months
Psychological + Multiple Endings$1,45530 launches priced, 59 releases in 12 months
Psychological Horror + Psychological$1,354130 launches priced, 188 releases in 12 months
Horror + Psychological$1,333121 launches priced, 186 releases in 12 months

Every pair with Psychological

Verdicts

in development

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