Niches

Every tag pair (two tags on the same game), screened by how often its indie launches earned $100k or more in their first year. Pick your price first: price moves the odds more than the tags do.

Indie paid Steam launches 6 to 30 months old, data 1 Oct 2026. A hit is an estimated first year of $100k+. The revenue estimate is soft: about 5 to 8 in 100 launches overall.

Best niches

All prices

Pairs that hit $100k+ beyond the oddsFree until launch

Capitalism + Incrementalabout 13 times expected at its prices14 in 100

1Capitalism + Incremental14 in 10050 launches 2Casual + Desktop Companion28 in 10047 launches 3Desktop Companion + Idler25 in 10064 launches 4Desktop Companion + Relaxing30 in 10043 launches 5Comedy + Memes10 in 10049 launches

Lens checkChanged recently. Standard: the yardstick. West-facing view: holds. Without the breakout: holds. Last 18 months: moves the answer.

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Best nichesFree until launchClick to unlockTag pairs that beat the odds

The niche list

Price $10 to $20

All prices1 in 16 hit $100k+Under $51 in 200 hit $100k+$5 to $101 in 26 hit $100k+$10 to $2019 in 100 hit $100k+$20 to $4042 in 100 hit $100k+

Base rate: indie paid launches 6 to 30 months old, 29,637 launches. Odds compare best within one price.

Lens Last 18 months

Standard West-facing view Without the breakout Last 18 months

Only launches from the last 18 months. Lenses are computed across all prices only so far, so a lens reads All prices.

Sample 30+

10+ launchesshow small samples 30+ launches 100+ launchesonly big markets

Hides anything measured on fewer launches.

$10 to $20 Last 18 months 30+ launches Reset

The Last 18 months lens is computed across all prices only for now, so this list reads All prices. Pick Standard to read $10 to $20.

Best odds at my priceChance of $100k+, read within one price band.Opens $10 to $20, Standard lens.Steady marketsHolds in every lens and no single game owns it.Now: Cinematic + FMV, 45 in 100. 1,522 match.Biggest typical yearWhat the middle launch earned, highest first.Now: Cinematic + FMV, $66,831 typical. 4,039 match.Biggest upsideWhat the top tenth earned at least.Not computed for lenses yet.Proven at scale100+ launches and above the base rate.Now: Crafting + Exploration, 26 in 100. 408 match.Busiest marketsMost launches first: where the competition is.Now: 2D + Casual, 2,403 launches. 4,039 match.

Hide one-hit markets1,200 out Hide small samples1,533 out

4,039 of 5,145 niches have 30+ launches at any price, Last 18 months. Sorted by chance of $100k+, lowest first.

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Niches at any price, Last 18 months, sorted by chance of $100k+. The first row is the base rate.
Rank#	Niche	Chance of $100k+	Typical year	Top 1 in 10	Launches	Markers	Pin
	All games at any price, Last 18 monthsthe base rate: the row to beat	1 in 161,804 of 29,637	$606	not computed	29,637
1	Casual + Linearnone of 222 launches earned $100k+	0 in 100no hits	$162	not computed	222	none	Pin Casual + Linear
2	2D + Precision Platformernone of 202 launches earned $100k+	0 in 100no hits	$162	not computed	202	none	Pin 2D + Precision Platformer
3	2D + Top-Down Shooternone of 195 launches earned $100k+	0 in 100no hits	$162	not computed	195	none	Pin 2D + Top-Down Shooter
4	Casual + Runnernone of 147 launches earned $100k+	0 in 100no hits	$81	not computed	147	none	Pin Casual + Runner
5	2D Platformer + Strategynone of 141 launches earned $100k+	0 in 100no hits	$81	not computed	141	none	Pin 2D Platformer + Strategy
6	2D Fighter + 2D Platformernone of 133 launches earned $100k+	0 in 100no hits	$0	not computed	133	none	Pin 2D Fighter + 2D Platformer
7	3D Platformer + Simulationnone of 129 launches earned $100k+	0 in 100no hits	$242	not computed	129	none	Pin 3D Platformer + Simulation
8	Choose Your Own Adventure + Text-Basednone of 119 launches earned $100k+	0 in 100no hits	$707	not computed	119	1-hit	Pin Choose Your Own Adventure + Text-Based
9	Adventure + Text-Basednone of 117 launches earned $100k+	0 in 100no hits	$606	not computed	117	Audience	Pin Adventure + Text-Based
10	Casual + Survivalnone of 112 launches earned $100k+	0 in 100no hits	$198	not computed	112	none	Pin Casual + Survival
11	2D + Procedural Generationnone of 107 launches earned $100k+	0 in 100no hits	$404	not computed	107	none	Pin 2D + Procedural Generation
12	2D + Tabletopnone of 104 launches earned $100k+	0 in 100no hits	$167	not computed	104	none	Pin 2D + Tabletop
13	Casual + Shoot 'Em Upnone of 103 launches earned $100k+	0 in 100no hits	$120	not computed	103	none	Pin Casual + Shoot 'Em Up
14	Adventure + Bullet Hellnone of 101 launches earned $100k+	0 in 100no hits	$341	not computed	101	1-hit	Pin Adventure + Bullet Hell
15	Arcade + Linearnone of 101 launches earned $100k+	0 in 100no hits	$121	not computed	101	none	Pin Arcade + Linear
16	RPG + Text-Basednone of 98 launches earned $100k+	0 in 100no hits	$485	not computed	98	Audience	Pin RPG + Text-Based
17	Puzzle + Side Scrollernone of 97 launches earned $100k+	0 in 100no hits	$121	not computed	97	none	Pin Puzzle + Side Scroller
18	3D Platformer + Strategynone of 94 launches earned $100k+	0 in 100no hits	$121	not computed	94	1-hitAudience	Pin 3D Platformer + Strategy
19	Casual + Real Time Tacticsnone of 93 launches earned $100k+	0 in 100no hits	$121	not computed	93	Audience	Pin Casual + Real Time Tactics
20	Action Roguelike + Fantasynone of 90 launches earned $100k+	0 in 100no hits	$545	not computed	90	1-hit	Pin Action Roguelike + Fantasy
21	Choices Matter + Text-Basednone of 89 launches earned $100k+	0 in 100no hits	$787	not computed	89	1-hit	Pin Choices Matter + Text-Based
22	Action-Adventure + Hidden Objectnone of 88 launches earned $100k+	0 in 100no hits	$140	not computed	88	none	Pin Action-Adventure + Hidden Object
23	Casual + Old Schoolnone of 88 launches earned $100k+	0 in 100no hits	$81	not computed	88	none	Pin Casual + Old School
24	2D Platformer + Cartoonynone of 87 launches earned $100k+	0 in 100no hits	$202	not computed	87	Audience	Pin 2D Platformer + Cartoony
25	Grid-Based Movement + Puzzlenone of 84 launches earned $100k+	0 in 100no hits	$303	not computed	84	none	Pin Grid-Based Movement + Puzzle

Show 25 moreShowing 25 of 4,039 niches

green beats the base ratecoral below it bar: the chance; amber tick: the base rate1-hit one game holds over half the moneySmall under 50 launches in this viewAudience reads differently for Western players

Under 30 launches a chance is written as a count ("3 of 12"), never as odds. Typical year is the middle launch's first-year earnings. Lenses, the one-hit share and the audience split are measured across all prices. A game counts in every pair its tags make.