Genres

Ticker: price and year-over-year change for 40 genres. Price is the median estimated first-year revenue of indie paid launches. The same figures are on the Genres page.

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191,514
on 30 Sep 2026

Niches 1 Oct

Of 4,039 niches with 30+ launches at any price, Last 18 months, 1,630 beat the 1 in 16 base rate. Price moves the odds most: 1 in 192 under $5, 42 in 100 at $20 to $40.1,630 of 4,039 niches beat the 1 in 16 base rate.1,630 beat the base rate.

Cohort median $606

Niches

Every tag pair (two tags on the same game), screened by how often its indie launches earned $100k or more in their first year. Pick your price first: price moves the odds more than the tags do.

Indie paid Steam launches 6 to 30 months old, data 1 Oct 2026. A hit is an estimated first year of $100k+. The revenue estimate is soft: about 5 to 8 in 100 launches overall.

Best niches

All prices

Pairs that hit $100k+ beyond the oddsFree until launch

Capitalism + Incrementalabout 13 times expected at its prices14 in 100
1Capitalism + Incremental14 in 10050 launches2Casual + Desktop Companion28 in 10047 launches3Desktop Companion + Idler25 in 10064 launches4Desktop Companion + Relaxing30 in 10043 launches5Comedy + Memes10 in 10049 launches

Lens checkChanged recently. Standard: the yardstick. West-facing view: holds. Without the breakout: holds. Last 18 months: moves the answer.

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Best nichesFree until launchClick to unlockTag pairs that beat the odds

The niche list

The Last 18 months lens is computed across all prices only for now, so this list reads All prices. Pick Standard to read $10 to $20.

Best odds at my priceChance of $100k+, read within one price band.Opens $10 to $20, Standard lens.Steady marketsHolds in every lens and no single game owns it.Now: Cinematic + FMV, 45 in 100. 1,522 match.Biggest typical yearWhat the middle launch earned, highest first.Now: Cinematic + FMV, $66,831 typical. 4,039 match.Biggest upsideWhat the top tenth earned at least.Not computed for lenses yet.Proven at scale100+ launches and above the base rate.Now: Crafting + Exploration, 26 in 100. 408 match.Busiest marketsMost launches first: where the competition is.Now: 2D + Casual, 2,403 launches. 4,039 match.
Hide one-hit markets1,200 outHide small samples1,533 out

4,039 of 5,145 niches have 30+ launches at any price, Last 18 months. Sorted by chance of $100k+, highest first.

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Niches at any price, Last 18 months, sorted by chance of $100k+. The first row is the base rate.
Rank#NicheChance of $100k+Typical yearTop 1 in 10LaunchesMarkersPin
All games at any price, Last 18 monthsthe base rate: the row to beat 1 in 161,804 of 29,637 $606not computed 29,637
1 45 in 100 earned $100k+, from 31 launches 45 in 10014 hits $66,831 not computed 31 SmallAudience Pin Cinematic + FMV
2 35 in 100 earned $100k+, from 48 launches 35 in 10017 hits $18,938 not computed 48 1-hitSmall Pin Base Building + Open World
3 35 in 100 earned $100k+, from 49 launches 35 in 10017 hits $41,726 not computed 49 SmallAudience Pin FMV + Visual Novel
4 Online Co-Op + Sandbox34 in 100 earned $100k+, from 32 launches 34 in 10011 hits $47,961 not computed 32 Small Pin Online Co-Op + Sandbox

34 in 100 earned $100k+, from 32 launches at any price, Last 18 months. That is about 5.6 times the base rate.

Base rate at any price, Last 18 months: 1 in 16 (1,804 of 29,637 launches earned $100k+).

Typical first year $47,961. Top 1 in 10 is not computed for lenses yet.

Lens check, all pricesHolds in 3 of 3. Standard: the yardstick. West-facing view: holds. Without the breakout: holds. Last 18 months: holds.

  • SmallOnly 32 launches at any price, Last 18 months: one or two games swing the odds.
Chance of $100k+ at every price (Standard lens)
PriceChanceLaunchesTypical
All prices35 in 10048$32,570
Under $5too fewunder 10
$5 to $102 of 10 launches10$6,208
$10 to $2010 of 25 launches25$78,012
$20 to $40too fewunder 10

Grey: under 30 launches at that price, written as a count. Odds compare best within one price.

Its two tags alone, at any price, Last 18 months

  • Online Co-Op19 in 100 earned $100k+, from 795 launches
  • Sandbox15 in 100 earned $100k+, from 1,394 launches
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5 34 in 100 earned $100k+, from 35 launches 34 in 10012 hits $4,553 not computed 35 1-hitSmall Pin Character Customization + Open World
6 33 in 100 earned $100k+, from 69 launches 33 in 10023 hits $9,714 not computed 69 Audience Pin Base Building + Exploration
7 33 in 100 earned $100k+, from 30 launches 33 in 10010 hits $43,597 not computed 30 SmallAudience Pin FMV + First-Person
8 33 in 100 earned $100k+, from 85 launches 33 in 10028 hits $21,307 not computed 85 1-hit Pin Base Building + Crafting
9 33 in 100 earned $100k+, from 40 launches 33 in 10013 hits $41,394 not computed 40 SmallAudience Pin Dating Sim + FMV
10 32 in 100 earned $100k+, from 37 launches 32 in 10012 hits $16,996 not computed 37 Small Pin Co-op + Roguelite
11 32 in 100 earned $100k+, from 94 launches 32 in 10030 hits $13,963 not computed 94 Audience Pin Base Building + Sandbox
12 31 in 100 earned $100k+, from 48 launches 31 in 10015 hits $27,526 not computed 48 Small Pin Multiplayer + Sandbox
13 31 in 100 earned $100k+, from 32 launches 31 in 10010 hits $3,717 not computed 32 Small Pin Co-op + FPS
14 31 in 100 earned $100k+, from 49 launches 31 in 10015 hits $28,961 not computed 49 SmallAudience Pin FMV + RPG
15 30 in 100 earned $100k+, from 70 launches 30 in 10021 hits $21,570 not computed 70 none Pin Base Building + Management
16 30 in 100 earned $100k+, from 57 launches 30 in 10017 hits $4,859 not computed 57 1-hit Pin Historical + Simulation
17 29 in 100 earned $100k+, from 62 launches 29 in 10018 hits $9,410 not computed 62 none Pin Co-op + PvE
18 29 in 100 earned $100k+, from 31 launches 29 in 1009 hits $6,050 not computed 31 Small Pin City Builder + RTS
19 29 in 100 earned $100k+, from 38 launches 29 in 10011 hits $3,643 not computed 38 1-hitSmall Pin Co-op + Shooter
20 29 in 100 earned $100k+, from 45 launches 29 in 10013 hits $13,963 not computed 45 1-hitSmall Pin Co-op + Survival
21 29 in 100 earned $100k+, from 35 launches 29 in 10010 hits $9,111 not computed 35 Small Pin Base Building + RPG
22 28 in 100 earned $100k+, from 92 launches 28 in 10026 hits $18,938 not computed 92 none Pin Base Building + Survival
23 28 in 100 earned $100k+, from 39 launches 28 in 10011 hits $18,073 not computed 39 Small Pin Immersive Sim + Multiplayer
24 28 in 100 earned $100k+, from 39 launches 28 in 10011 hits $6,069 not computed 39 SmallAudience Pin Life Sim + Open World
25 28 in 100 earned $100k+, from 39 launches 28 in 10011 hits $25,194 not computed 39 Small Pin Open World Survival Craft + Survival
Show 25 moreShowing 25 of 4,039 niches
green beats the base ratecoral below it bar: the chance; amber tick: the base rate1-hit one game holds over half the moneySmall under 50 launches in this viewAudience reads differently for Western players

Under 30 launches a chance is written as a count ("3 of 12"), never as odds. Typical year is the middle launch's first-year earnings. Lenses, the one-hit share and the audience split are measured across all prices. A game counts in every pair its tags make.

Releases

Ticker: 30 upcoming games dated within 90 days, with wishlist rank, release date and followers. The same list is on the Upcoming page.