Genres

Ticker: price and year-over-year change for 40 genres. Price is the median estimated first-year revenue of indie paid launches. The same figures are on the Genres page.

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191,514
on 30 Sep 2026

Niches 1 Oct

Of 4,039 niches with 30+ launches at any price, Last 18 months, 1,630 beat the 1 in 16 base rate. Price moves the odds most: 1 in 192 under $5, 42 in 100 at $20 to $40.1,630 of 4,039 niches beat the 1 in 16 base rate.1,630 beat the base rate.

Cohort median $606

Niches

Every tag pair (two tags on the same game), screened by how often its indie launches earned $100k or more in their first year. Pick your price first: price moves the odds more than the tags do.

Indie paid Steam launches 6 to 30 months old, data 1 Oct 2026. A hit is an estimated first year of $100k+. The revenue estimate is soft: about 5 to 8 in 100 launches overall.

Best niches

All prices

Pairs that hit $100k+ beyond the oddsFree until launch

Capitalism + Incrementalabout 13 times expected at its prices14 in 100

Lens checkChanged recently. Standard: the yardstick. West-facing view: holds. Without the breakout: holds. Last 18 months: moves the answer.

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Best nichesFree until launchClick to unlockTag pairs that beat the odds

The niche list

The Last 18 months lens is computed across all prices only for now, so this list reads All prices. Pick Standard to read $10 to $20.

4,039 of 5,145 niches have 30+ launches at any price, Last 18 months. 224 match the search and chips. Sorted by chance of $100k+, highest first.

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Niches at any price, Last 18 months, sorted by chance of $100k+. The first row is the base rate.
Rank#NicheChance of $100k+Typical yearTop 1 in 10LaunchesMarkersPin
All games at any price, Last 18 monthsthe base rate: the row to beat 1 in 161,804 of 29,637 $606not computed 29,637
1 25 in 100 earned $100k+, from 48 launches 25 in 10012 hits $647 not computed 48 SmallAudience Pin Interactive Fiction + Strategy
2 24 in 100 earned $100k+, from 38 launches 24 in 1009 hits $2,185 not computed 38 SmallAudience Pin Open World + Strategy
3 23 in 100 earned $100k+, from 31 launches 23 in 1007 hits $2,590 not computed 31 SmallAudience Pin Story Rich + Strategy RPG
4 19 in 100 earned $100k+, from 43 launches 19 in 1008 hits $5,342 not computed 43 1-hitSmall Pin Turn-Based + Turn-Based Strategy
5 18 in 100 earned $100k+, from 33 launches 18 in 1006 hits $1,330 not computed 33 1-hitSmall Pin Loot + Strategy
6 18 in 100 earned $100k+, from 160 launches 18 in 10029 hits $3,031 not computed 160 none Pin Base Building + Strategy
7 18 in 100 earned $100k+, from 160 launches 18 in 10029 hits $2,426 not computed 160 1-hit Pin Sandbox + Strategy
8 17 in 100 earned $100k+, from 86 launches 17 in 10015 hits $4,042 not computed 86 1-hit Pin Historical + Strategy
9 17 in 100 earned $100k+, from 41 launches 17 in 1007 hits $4,951 not computed 41 Small Pin Story Rich + Turn-Based Strategy
10 17 in 100 earned $100k+, from 53 launches 17 in 1009 hits $1,518 not computed 53 Audience Pin Choose Your Own Adventure + Strategy
11 17 in 100 earned $100k+, from 36 launches 17 in 1006 hits $11,002 not computed 36 SmallAudience Pin Inventory Management + Strategy
12 16 in 100 earned $100k+, from 87 launches 16 in 10014 hits $1,699 not computed 87 none Pin Colony Sim + Strategy
13 16 in 100 earned $100k+, from 38 launches 16 in 1006 hits $1,010 not computed 38 1-hitSmall Pin Co-op + Strategy
14 14 in 100 earned $100k+, from 195 launches 14 in 10028 hits $1,415 not computed 195 none Pin Building + Strategy
15 14 in 100 earned $100k+, from 49 launches 14 in 1007 hits $8,252 not computed 49 SmallAudience Pin Roguelike Deckbuilder + Turn-Based Strategy
16 14 in 100 earned $100k+, from 42 launches 14 in 1006 hits $3,275 not computed 42 Small Pin Tactical + Turn-Based Strategy
17 14 in 100 earned $100k+, from 176 launches 14 in 10025 hits $1,617 not computed 176 1-hitAudience Pin City Builder + Strategy
18 13 in 100 earned $100k+, from 97 launches 13 in 10013 hits $2,831 not computed 97 none Pin Story Rich + Strategy
19 13 in 100 earned $100k+, from 76 launches 13 in 10010 hits $2,225 not computed 76 none Pin Crafting + Strategy
20 13 in 100 earned $100k+, from 38 launches 13 in 1005 hits $1,415 not computed 38 1-hitSmall Pin Online Co-Op + Strategy
21 13 in 100 earned $100k+, from 79 launches 13 in 10010 hits $5,119 not computed 79 none Pin Strategy + Turn-Based
22 13 in 100 earned $100k+, from 32 launches 13 in 1004 hits $4,048 not computed 32 1-hitSmallAudience Pin Historical + Turn-Based Strategy
23 12 in 100 earned $100k+, from 140 launches 12 in 10017 hits $8,699 not computed 140 1-hit Pin Roguelike Deckbuilder + Strategy
24 12 in 100 earned $100k+, from 33 launches 12 in 1004 hits $2,428 not computed 33 1-hitSmall Pin Cozy + Strategy
25 12 in 100 earned $100k+, from 322 launches 12 in 10039 hits $2,225 not computed 322 none Pin Management + Strategy
Show 25 moreShowing 25 of 224 niches
green beats the base ratecoral below it bar: the chance; amber tick: the base rate1-hit one game holds over half the moneySmall under 50 launches in this viewAudience reads differently for Western players

Under 30 launches a chance is written as a count ("3 of 12"), never as odds. Typical year is the middle launch's first-year earnings. Lenses, the one-hit share and the audience split are measured across all prices. A game counts in every pair its tags make.

Releases

Ticker: 30 upcoming games dated within 90 days, with wishlist rank, release date and followers. The same list is on the Upcoming page.