Niches

Every tag pair (two tags on the same game), screened by how often its indie launches earned $100k or more in their first year. Pick your price first: price moves the odds more than the tags do.

Indie paid Steam launches 6 to 30 months old, data 1 Oct 2026. A hit is an estimated first year of $100k+. The revenue estimate is soft: about 5 to 8 in 100 launches overall.

Best niches

All prices

Pairs that hit $100k+ beyond the oddsFree until launch

Capitalism + Incrementalabout 13 times expected at its prices14 in 100

1Capitalism + Incremental14 in 10050 launches 2Casual + Desktop Companion28 in 10047 launches 3Desktop Companion + Idler25 in 10064 launches 4Desktop Companion + Relaxing30 in 10043 launches 5Comedy + Memes10 in 10049 launches

Lens checkChanged recently. Standard: the yardstick. West-facing view: holds. Without the breakout: holds. Last 18 months: moves the answer.

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Best nichesFree until launchClick to unlockTag pairs that beat the odds

The niche list

Price $10 to $20

All prices1 in 16 hit $100k+Under $51 in 200 hit $100k+$5 to $101 in 26 hit $100k+$10 to $2019 in 100 hit $100k+$20 to $4042 in 100 hit $100k+

Base rate: indie paid launches 6 to 30 months old, 29,637 launches. Odds compare best within one price.

Lens West-facing view

Standard West-facing view Without the breakout Last 18 months

Games mostly reviewed outside China: drops games with 35% or more of their reviews in Chinese. Lenses are computed across all prices only so far, so a lens reads All prices.

Sample 30+

10+ launchesshow small samples 30+ launches 100+ launchesonly big markets

Hides anything measured on fewer launches.

$10 to $20 West-facing view 30+ launches Reset

The West-facing view lens is computed across all prices only for now, so this list reads All prices. Pick Standard to read $10 to $20.

Best odds at my priceChance of $100k+, read within one price band.Opens $10 to $20, Standard lens.Steady marketsHolds in every lens and no single game owns it.Now: Co-op + Sandbox, 40 in 100. 1,751 match.Biggest typical yearWhat the middle launch earned, highest first.Now: Co-op + Open World, $87,031 typical. 5,130 match.Biggest upsideWhat the top tenth earned at least.Not computed for lenses yet.Proven at scale100+ launches and above the base rate.Now: Base Building + Management, 33 in 100. 833 match.Busiest marketsMost launches first: where the competition is.Now: 2D + Casual, 4,080 launches. 5,130 match.

Hide one-hit markets100 out Hide small samples52 out

5,130 of 5,145 niches have 30+ launches at any price, West-facing view. 229 match the search and chips. Sorted by chance of $100k+, highest first.

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Niches at any price, West-facing view, sorted by chance of $100k+. The first row is the base rate.
Rank#	Niche	Chance of $100k+	Typical year	Top 1 in 10	Launches	Markers	Pin
	All games at any price, West-facing viewthe base rate: the row to beat	1 in 161,804 of 29,637	$606	not computed	29,637
1	Co-op + Shooter24 in 100 earned $100k+, from 70 launches	24 in 10017 hits	$2,550	not computed	70	1-hit	Pin Co-op + Shooter
2	Immersive Sim + Shooter23 in 100 earned $100k+, from 47 launches	23 in 10011 hits	$2,066	not computed	47	SmallAudience	Pin Immersive Sim + Shooter
3	Multiplayer + Third-Person Shooter20 in 100 earned $100k+, from 44 launches	20 in 1009 hits	$1,618	not computed	44	SmallAudience	Pin Multiplayer + Third-Person Shooter
4	Horror + Third-Person Shooter20 in 100 earned $100k+, from 46 launches	20 in 1009 hits	$810	not computed	46	1-hitSmall	Pin Horror + Third-Person Shooter
5	Online Co-Op + Shooter19 in 100 earned $100k+, from 62 launches	19 in 10012 hits	$3,237	not computed	62	none	Pin Online Co-Op + Shooter
6	Gun Customization + Shooter19 in 100 earned $100k+, from 57 launches	19 in 10011 hits	$1,617	not computed	57	none	Pin Gun Customization + Shooter
7	Shooter + Story Rich19 in 100 earned $100k+, from 80 launches	19 in 10015 hits	$1,457	not computed	80	none	Pin Shooter + Story Rich
8	Gore + Shooter17 in 100 earned $100k+, from 81 launches	17 in 10014 hits	$889	not computed	81	1-hit	Pin Gore + Shooter
9	Open World + Shooter17 in 100 earned $100k+, from 71 launches	17 in 10012 hits	$1,837	not computed	71	1-hit	Pin Open World + Shooter
10	Fast-Paced + Shooter16 in 100 earned $100k+, from 51 launches	16 in 1008 hits	$2,186	not computed	51	none	Pin Fast-Paced + Shooter
11	Shooter + Tactical15 in 100 earned $100k+, from 54 launches	15 in 1008 hits	$524	not computed	54	1-hit	Pin Shooter + Tactical
12	Survival Horror + Third-Person Shooter15 in 100 earned $100k+, from 41 launches	15 in 1006 hits	$849	not computed	41	1-hitSmall	Pin Survival Horror + Third-Person Shooter
13	Realistic + Shooter14 in 100 earned $100k+, from 160 launches	14 in 10022 hits	$566	not computed	160	none	Pin Realistic + Shooter
14	Shooter + VR13 in 100 earned $100k+, from 110 launches	13 in 10014 hits	$1,314	not computed	110	none	Pin Shooter + VR
15	Physics + Shooter13 in 100 earned $100k+, from 63 launches	13 in 1008 hits	$606	not computed	63	none	Pin Physics + Shooter
16	Sandbox + Shooter13 in 100 earned $100k+, from 63 launches	13 in 1008 hits	$485	not computed	63	none	Pin Sandbox + Shooter
17	FPS + Looter Shooter13 in 100 earned $100k+, from 48 launches	13 in 1006 hits	$849	not computed	48	1-hitSmall	Pin FPS + Looter Shooter
18	Boomer Shooter + Retro13 in 100 earned $100k+, from 40 launches	13 in 1005 hits	$1,920	not computed	40	1-hitSmall	Pin Boomer Shooter + Retro
19	Military + Shooter12 in 100 earned $100k+, from 105 launches	12 in 10013 hits	$405	not computed	105	1-hit	Pin Military + Shooter
20	Horror + Shooter12 in 100 earned $100k+, from 227 launches	12 in 10028 hits	$668	not computed	227	none	Pin Horror + Shooter
21	Comedy + Shooter12 in 100 earned $100k+, from 50 launches	12 in 1006 hits	$566	not computed	50	1-hit	Pin Comedy + Shooter
22	Shooter + Violent12 in 100 earned $100k+, from 76 launches	12 in 1009 hits	$809	not computed	76	Audience	Pin Shooter + Violent
23	Psychological Horror + Shooter11 in 100 earned $100k+, from 61 launches	11 in 1007 hits	$1,514	not computed	61	none	Pin Psychological Horror + Shooter
24	Difficult + Shooter11 in 100 earned $100k+, from 79 launches	11 in 1009 hits	$1,416	not computed	79	1-hit	Pin Difficult + Shooter
25	Looter Shooter + Roguelite11 in 100 earned $100k+, from 44 launches	11 in 1005 hits	$2,424	not computed	44	1-hitSmallAudience	Pin Looter Shooter + Roguelite

Show 25 moreShowing 25 of 229 niches

green beats the base ratecoral below it bar: the chance; amber tick: the base rate1-hit one game holds over half the moneySmall under 50 launches in this viewAudience reads differently for Western players

Under 30 launches a chance is written as a count ("3 of 12"), never as odds. Typical year is the middle launch's first-year earnings. Lenses, the one-hit share and the audience split are measured across all prices. A game counts in every pair its tags make.