Best niches
$10 to $20Pairs that hit $100k+ beyond the oddsFree until launch
Casual + Cozyabout 3.0 times the 19 in 100 base rate55 in 100
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Best nichesFree until launchClick to unlockTag pairs that beat the odds
Niches
Every tag pair (two tags on the same game), screened by how often its indie launches earned $100k or more in their first year. Pick your price first: price moves the odds more than the tags do.
Indie paid Steam launches 6 to 30 months old, data 1 Oct 2026. A hit is an estimated first year of $100k+. The revenue estimate is soft: about 5 to 8 in 100 launches overall.
The niche list
Best odds at my priceChance of $100k+, read within one price band.Now: Casual + Cozy, 55 in 100. 1,269 match.Steady marketsHolds in every lens and no single game owns it.Now: Casual + Cozy, 55 in 100. 706 match.Biggest typical yearWhat the middle launch earned, highest first.Now: Casual + Cozy, $120,225 typical. 1,269 match.Biggest upsideWhat the top tenth earned at least.Now: Co-op + Multiplayer, $1.6M top 1 in 10. 658 match.Proven at scale100+ launches and above the base rate.Now: Building + Sandbox, 38 in 100. 75 match.Busiest marketsMost launches first: where the competition is.Now: Adventure + Exploration, 437 launches. 1,269 match.
3,697 of 5,145 niches have 10+ launches at $10 to $20. 271 match the search and chips. Sorted by chance of $100k+, highest first.
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| Rank# | Niche | Chance of $100k+ | Typical year | Top 1 in 10 | Launches | Markers | Pin |
|---|---|---|---|---|---|---|---|
| All games at $10 to $20the base rate: the row to beat | 19 in 100893 of 4,810 | $9,226 | $248,075 | 4,810 | |||
| 1 | Action RPG + Sandbox11 of 20 launches earned $100k+ | 11 of 2011 hits | $131,936 | $855,782 | 20 | SmallAudience | Pin Action RPG + Sandbox |
| 2 | FMV + RPG10 of 19 launches earned $100k+ | 10 of 1910 hits | $118,000 | $444,973 | 19 | SmallAudience | Pin FMV + RPG |
| 3 | Immersive Sim + RPG40 in 100 earned $100k+, from 42 launches | 40 in 10017 hits | $53,552 | $1,014,240 | 42 | SmallAudience | Pin Immersive Sim + RPG |
| 4 | Mystery + RPG8 of 20 launches earned $100k+ | 8 of 208 hits | $46,139 | $188,636 | 20 | 1-hitSmallAudience | Pin Mystery + RPG |
| 5 | RPG + Relaxing6 of 15 launches earned $100k+ | 6 of 156 hits | $82,565 | $948,845 | 15 | Small | Pin RPG + Relaxing |
| 6 | Action RPG + Isometric7 of 19 launches earned $100k+ | 7 of 197 hits | $9,714 | $310,480 | 19 | 1-hitSmall | Pin Action RPG + Isometric |
| 7 | Open World + RPG34 in 100 earned $100k+, from 92 launches | 34 in 10031 hits | $26,312 | $358,651 | 92 | 1-hit | Pin Open World + RPG |
| 8 | Loot + RPG7 of 21 launches earned $100k+ | 7 of 217 hits | $65,577 | $399,402 | 21 | 1-hitSmallAudience | Pin Loot + RPG |
| 9 | Cinematic + RPG5 of 15 launches earned $100k+ | 5 of 155 hits | $35,252 | $699,490 | 15 | SmallAudience | Pin Cinematic + RPG |
| 10 | RPG + Surreal4 of 12 launches earned $100k+ | 4 of 124 hits | $32,176 | $945,247 | 12 | SmallAudience | Pin RPG + Surreal |
| 11 | RPG + Sandbox33 in 100 earned $100k+, from 55 launches | 33 in 10018 hits | $17,161 | $615,657 | 55 | none | Pin RPG + Sandbox |
| 12 | Management + RPG32 in 100 earned $100k+, from 31 launches | 32 in 10010 hits | $31,382 | $750,081 | 31 | SmallAudience | Pin Management + RPG |
| 13 | Action RPG + Character Customization8 of 25 launches earned $100k+ | 8 of 258 hits | $10,930 | $452,968 | 25 | 1-hitSmall | Pin Action RPG + Character Customization |
| 14 | Online Co-Op + RPG6 of 19 launches earned $100k+ | 6 of 196 hits | $13,575 | $545,353 | 19 | 1-hitSmallAudience | Pin Online Co-Op + RPG |
| 15 | Dating Sim + RPG31 in 100 earned $100k+, from 54 launches | 31 in 10017 hits | $25,907 | $512,712 | 54 | Audience | Pin Dating Sim + RPG |
| 16 | Action RPG + Platformer5 of 16 launches earned $100k+ | 5 of 165 hits | $26,717 | $415,253 | 16 | SmallAudience | Pin Action RPG + Platformer |
| 17 | RPG + Resource Management5 of 16 launches earned $100k+ | 5 of 165 hits | $49,782 | $992,297 | 16 | SmallAudience | Pin RPG + Resource Management |
| 18 | Cartoony + RPG4 of 13 launches earned $100k+ | 4 of 134 hits | $31,569 | $267,122 | 13 | SmallAudience | Pin Cartoony + RPG |
| 19 | RPG + Zombies4 of 13 launches earned $100k+ | 4 of 134 hits | $19,123 | $368,366 | 13 | SmallAudience | Pin RPG + Zombies |
| 20 | Life Sim + RPG30 in 100 earned $100k+, from 53 launches | 30 in 10016 hits | $29,789 | $369,985 | 53 | Audience | Pin Life Sim + RPG |
| 21 | Action RPG + Loot6 of 20 launches earned $100k+ | 6 of 206 hits | $37,336 | $234,438 | 20 | 1-hitSmall | Pin Action RPG + Loot |
| 22 | CRPG + Strategy RPG3 of 10 launches earned $100k+ | 3 of 103 hits | $54,243 | $410,199 | 10 | SmallAudience | Pin CRPG + Strategy RPG |
| 23 | RPG + Time Management3 of 10 launches earned $100k+ | 3 of 103 hits | $16,148 | $699,490 | 10 | 1-hitSmallAudience | Pin RPG + Time Management |
| 24 | Action RPG + Survival5 of 17 launches earned $100k+ | 5 of 175 hits | $8,741 | $310,480 | 17 | 1-hitSmall | Pin Action RPG + Survival |
| 25 | Metroidvania + RPG7 of 24 launches earned $100k+ | 7 of 247 hits | $48,264 | $753,551 | 24 | Small | Pin Metroidvania + RPG |
Show 25 moreShowing 25 of 271 niches
green beats the base ratecoral below it bar: the chance; amber tick: the base rate1-hit one game holds over half the moneySmall under 50 launches in this viewAudience reads differently for Western players
Under 30 launches a chance is written as a count ("3 of 12"), never as odds. Typical year is the middle launch's first-year earnings. Lenses, the one-hit share and the audience split are measured across all prices. A game counts in every pair its tags make.