Best niches
$10 to $20Pairs that hit $100k+ beyond the oddsFree until launch
Casual + Cozyabout 3.0 times the 19 in 100 base rate55 in 100
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Best nichesFree until launchClick to unlockTag pairs that beat the odds
Niches
Every tag pair (two tags on the same game), screened by how often its indie launches earned $100k or more in their first year. Pick your price first: price moves the odds more than the tags do.
Indie paid Steam launches 6 to 30 months old, data 1 Oct 2026. A hit is an estimated first year of $100k+. The revenue estimate is soft: about 5 to 8 in 100 launches overall.
The niche list
Best odds at my priceChance of $100k+, read within one price band.Now: Casual + Cozy, 55 in 100. 1,269 match.Steady marketsHolds in every lens and no single game owns it.Now: Casual + Cozy, 55 in 100. 706 match.Biggest typical yearWhat the middle launch earned, highest first.Now: Casual + Cozy, $120,225 typical. 1,269 match.Biggest upsideWhat the top tenth earned at least.Now: Co-op + Multiplayer, $1.6M top 1 in 10. 658 match.Proven at scale100+ launches and above the base rate.Now: Building + Sandbox, 38 in 100. 75 match.Busiest marketsMost launches first: where the competition is.Now: Adventure + Exploration, 437 launches. 1,269 match.
3,697 of 5,145 niches have 10+ launches at $10 to $20. 194 match the search and chips. Sorted by chance of $100k+, highest first.
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| Rank# | Niche | Chance of $100k+ | Typical year | Top 1 in 10 | Launches | Markers | Pin |
|---|---|---|---|---|---|---|---|
| All games at $10 to $20the base rate: the row to beat | 19 in 100893 of 4,810 | $9,226 | $248,075 | 4,810 | |||
| 1 | 3D + Co-op11 of 22 launches earned $100k+ | 11 of 2211 hits | $173,253 | $1,658,212 | 22 | Small | Pin 3D + Co-op |
| 2 | 3D + Online Co-Op12 of 25 launches earned $100k+ | 12 of 2512 hits | $92,991 | $1,658,212 | 25 | Small | Pin 3D + Online Co-Op |
| 3 | 3D + Comedy9 of 23 launches earned $100k+ | 9 of 239 hits | $43,461 | $440,192 | 23 | 1-hitSmall | Pin 3D + Comedy |
| 4 | 3D Platformer + Parkour7 of 19 launches earned $100k+ | 7 of 197 hits | $17,001 | $4,681,110 | 19 | Small | Pin 3D Platformer + Parkour |
| 5 | 3D + Automation4 of 11 launches earned $100k+ | 4 of 114 hits | $31,406 | $565,502 | 11 | Small | Pin 3D + Automation |
| 6 | 3D + Multiplayer36 in 100 earned $100k+, from 53 launches | 36 in 10019 hits | $22,032 | $1,133,143 | 53 | none | Pin 3D + Multiplayer |
| 7 | 3D + Cozy6 of 18 launches earned $100k+ | 6 of 186 hits | $43,628 | $584,162 | 18 | Small | Pin 3D + Cozy |
| 8 | 3D + Funny33 in 100 earned $100k+, from 61 launches | 33 in 10020 hits | $16,572 | $529,689 | 61 | none | Pin 3D + Funny |
| 9 | 3D + Crafting8 of 25 launches earned $100k+ | 8 of 258 hits | $29,142 | $387,796 | 25 | Small | Pin 3D + Crafting |
| 10 | 3D + Dark Humor4 of 13 launches earned $100k+ | 4 of 134 hits | $12,889 | $283,817 | 13 | 1-hitSmallAudience | Pin 3D + Dark Humor |
| 11 | 3D + Surreal6 of 20 launches earned $100k+ | 6 of 206 hits | $14,731 | $454,151 | 20 | Small | Pin 3D + Surreal |
| 12 | 3D + Tactical5 of 17 launches earned $100k+ | 5 of 175 hits | $12,549 | $150,777 | 17 | Small | Pin 3D + Tactical |
| 13 | 3D + Spectacle fighter4 of 14 launches earned $100k+ | 4 of 144 hits | $16,835 | $250,570 | 14 | Small | Pin 3D + Spectacle fighter |
| 14 | 3D + Military5 of 18 launches earned $100k+ | 5 of 185 hits | $19,428 | $1,133,143 | 18 | 1-hitSmall | Pin 3D + Military |
| 15 | 3D + Post-apocalyptic5 of 18 launches earned $100k+ | 5 of 185 hits | $25,256 | $2,162,428 | 18 | 1-hitSmallAudience | Pin 3D + Post-apocalyptic |
| 16 | 3D + Sandbox27 in 100 earned $100k+, from 99 launches | 27 in 10027 hits | $19,729 | $306,583 | 99 | none | Pin 3D + Sandbox |
| 17 | 3D + Isometric5 of 19 launches earned $100k+ | 5 of 195 hits | $6,374 | $152,204 | 19 | 1-hitSmall | Pin 3D + Isometric |
| 18 | 3D + Building25 in 100 earned $100k+, from 55 launches | 25 in 10014 hits | $12,952 | $256,801 | 55 | 1-hit | Pin 3D + Building |
| 19 | 3D + Choices Matter5 of 20 launches earned $100k+ | 5 of 205 hits | $18,695 | $490,105 | 20 | 1-hitSmall | Pin 3D + Choices Matter |
| 20 | 3D + Wargame5 of 20 launches earned $100k+ | 5 of 205 hits | $14,573 | $331,124 | 20 | Small | Pin 3D + Wargame |
| 21 | 3D Platformer + Difficult4 of 16 launches earned $100k+ | 4 of 164 hits | $13,660 | $819,578 | 16 | Small | Pin 3D Platformer + Difficult |
| 22 | 3D + Creature Collector3 of 12 launches earned $100k+ | 3 of 123 hits | $7,041 | $232,797 | 12 | 1-hitSmallAudience | Pin 3D + Creature Collector |
| 23 | 3D Platformer + Sandbox3 of 12 launches earned $100k+ | 3 of 123 hits | $2,732 | $261,499 | 12 | 1-hitSmallAudience | Pin 3D Platformer + Sandbox |
| 24 | 3D + Life Sim23 in 100 earned $100k+, from 77 launches | 23 in 10018 hits | $21,833 | $256,801 | 77 | none | Pin 3D + Life Sim |
| 25 | 3D + Psychological Horror23 in 100 earned $100k+, from 35 launches | 23 in 1008 hits | $7,286 | $337,407 | 35 | Small | Pin 3D + Psychological Horror |
Show 25 moreShowing 25 of 194 niches
green beats the base ratecoral below it bar: the chance; amber tick: the base rate1-hit one game holds over half the moneySmall under 50 launches in this viewAudience reads differently for Western players
Under 30 launches a chance is written as a count ("3 of 12"), never as odds. Typical year is the middle launch's first-year earnings. Lenses, the one-hit share and the audience split are measured across all prices. A game counts in every pair its tags make.