Genres

Ticker: price and year-over-year change for 40 genres. Price is the median estimated first-year revenue of indie paid launches. The same figures are on the Genres page.

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Live games
191,514
on 30 Sep 2026

Niches 1 Oct

Of 1,269 niches with 30+ launches at $10 to $20, 581 beat the 19 in 100 base rate. Price moves the odds most: 1 in 192 under $5, 42 in 100 at $20 to $40.581 of 1,269 niches beat the 19 in 100 base rate.581 beat the base rate.

Cohort median $606

Niches

Every tag pair (two tags on the same game), screened by how often its indie launches earned $100k or more in their first year. Pick your price first: price moves the odds more than the tags do.

Indie paid Steam launches 6 to 30 months old, data 1 Oct 2026. A hit is an estimated first year of $100k+. The revenue estimate is soft: about 5 to 8 in 100 launches overall.

The niche list

Best odds at my priceChance of $100k+, read within one price band.Now: Casual + Cozy, 55 in 100. 1,269 match.Steady marketsHolds in every lens and no single game owns it.Now: Casual + Cozy, 55 in 100. 706 match.Biggest typical yearWhat the middle launch earned, highest first.Now: Casual + Cozy, $120,225 typical. 1,269 match.Biggest upsideWhat the top tenth earned at least.Now: Co-op + Multiplayer, $1.6M top 1 in 10. 658 match.Proven at scale100+ launches and above the base rate.Now: Building + Sandbox, 38 in 100. 75 match.Busiest marketsMost launches first: where the competition is.Now: Adventure + Exploration, 437 launches. 1,269 match.
Hide one-hit markets+23 if offHide small samples12 out

1,269 of 5,145 niches have 30+ launches at $10 to $20. 23 match the search and chips. Sorted by chance of $100k+, highest first.

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Niches at $10 to $20, sorted by chance of $100k+. The first row is the base rate.
Rank#NicheChance of $100k+Typical yearTop 1 in 10LaunchesMarkersPin
All games at $10 to $20the base rate: the row to beat 19 in 100893 of 4,810 $9,226$248,075 4,810
1 38 in 100 earned $100k+, from 85 launches 38 in 10032 hits $47,594 $680,076 85 none Pin Management + Sandbox
2 36 in 100 earned $100k+, from 98 launches 36 in 10035 hits $32,384 $569,428 98 none Pin Building + Management
3 35 in 100 earned $100k+, from 93 launches 35 in 10033 hits $43,461 $680,076 93 none Pin Immersive Sim + Management
4 35 in 100 earned $100k+, from 31 launches 35 in 10011 hits $43,461 $440,192 31 Small Pin Sandbox + Time Management
5 35 in 100 earned $100k+, from 46 launches 35 in 10016 hits $39,670 $894,937 46 Small Pin Economy + Resource Management
6 33 in 100 earned $100k+, from 58 launches 33 in 10019 hits $31,574 $390,362 58 none Pin Base Building + Management
7 32 in 100 earned $100k+, from 96 launches 32 in 10031 hits $46,559 $363,953 96 none Pin Life Sim + Management
8 32 in 100 earned $100k+, from 31 launches 32 in 10010 hits $31,382 $750,081 31 SmallAudience Pin Management + RPG
9 32 in 100 earned $100k+, from 258 launches 32 in 10083 hits $32,881 $515,310 258 none Pin Management + Simulation
10 32 in 100 earned $100k+, from 47 launches 32 in 10015 hits $43,461 $636,746 47 Small Pin Life Sim + Time Management
11 32 in 100 earned $100k+, from 38 launches 32 in 10012 hits $47,594 $391,620 38 Small Pin Management + Relaxing
12 30 in 100 earned $100k+, from 154 launches 30 in 10046 hits $32,013 $448,643 154 none Pin Economy + Management
13 26 in 100 earned $100k+, from 34 launches 26 in 1009 hits $26,951 $228,711 34 Small Pin Casual + Resource Management
14 26 in 100 earned $100k+, from 84 launches 26 in 10022 hits $34,477 $281,104 84 none Pin Casual + Management
15 25 in 100 earned $100k+, from 36 launches 25 in 1009 hits $25,498 $258,015 36 Small Pin Immersive Sim + Time Management
16 25 in 100 earned $100k+, from 138 launches 25 in 10034 hits $20,152 $245,307 138 none Pin Management + Strategy
17 24 in 100 earned $100k+, from 34 launches 24 in 1008 hits $18,453 $280,929 34 Small Pin Crafting + Resource Management
18 23 in 100 earned $100k+, from 30 launches 23 in 1007 hits $23,315 $281,739 30 Small Pin Colony Sim + Management
19 23 in 100 earned $100k+, from 30 launches 23 in 1007 hits $22,096 $202,466 30 Small Pin Resource Management + Survival
20 13 in 100 earned $100k+, from 72 launches 13 in 1009 hits $1,538 $106,345 72 none Pin Strategy + Time Management
21 1 in 12 earned $100k+, from 71 launches 1 in 126 hits $2,428 $71,402 71 none Pin Casual + Time Management
22 1 in 12 earned $100k+, from 37 launches 1 in 123 hits $911 $65,762 37 Small Pin Puzzle + Time Management
23 1 in 16 earned $100k+, from 31 launches 1 in 162 hits $1,518 $21,833 31 Small Pin Exploration + Time Management
Showing 23 of 23 niches
green beats the base ratecoral below it bar: the chance; amber tick: the base rate1-hit one game holds over half the moneySmall under 50 launches in this viewAudience reads differently for Western players

Under 30 launches a chance is written as a count ("3 of 12"), never as odds. Typical year is the middle launch's first-year earnings. Lenses, the one-hit share and the audience split are measured across all prices. A game counts in every pair its tags make.

Releases

Ticker: 30 upcoming games dated within 90 days, with wishlist rank, release date and followers. The same list is on the Upcoming page.