Genres

Ticker: price and year-over-year change for 40 genres. Price is the median estimated first-year revenue of indie paid launches. The change shows for genres with 100+ launches. The same figures are on the Genres page.

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on 11 Nov 2026

Genres / MOBA

MOBA

48 launches studied, 881 store games
Figures of 11 Nov 2026

3 of 48 launches MOBA launches earned $100k+ in their first year, close to the 1 in 15 for all genres. It is a one-hit market: Shape of Dreams holds 79% of its money.

Chance of $100k+3 of 48 launchesClose to all genres3 of 48 launches earned $100k+ in year one. All genres 1 in 15, 26,758 launches.
Best pricetoo fewToo few to readNo price band has enough launches.
Chance of $10k+13 in 100Below all genres$1k+ 25 in 100. All genres 18 in 100. 48 launches, too few for a typical figure (it needs 100). Sales on Steam before Steam's cut; about 58% of it reaches the developer.
Biggest game's share79%One game over halfShape of Dreams, of the money from 48 launches. Without it 2 of 47 launches hit $100k+.
New store launches+12.0%Launches up56 in the last 12 months, 50 the 12 before. All store games with the tag.
Read with careOne-hit market: read odds and typical earnings, not totals 11Audience split: 27.3% of its reviews, weighted by revenue, are in Chinese (measured for games with 2,000+ reviews, guessed from the name for smaller ones), so much of this genre's money comes from Chinese-speaking players. The typical launch reads the same 9Too few to read: under $5 (26 launches), $5 to $10 (12 launches), $10 to $20 (6 launches), $20 to $40 (4 launches) 3

The eight cards

Fixed order: odds, earnings, the one-hit check and life cycle, then demand, upcoming and the two gold cards. Click a price on Launch odds to read the page at that price. Figures of 11 Nov 2026.

Launch odds

by price

Odds of a $100k+ first year, by price

Too few to read
PriceActualExpectedAllUnder $5$5 to $10$10 to $20$20 to $40

Lens checkOne-hit market. Standard: the base the others are compared with. West-facing view: too few to tell. Without the breakout: moves the answer. Last 18 months: too few to tell.

Compare prices

Earnings

all prices

Estimated first-year earnings. Sales on Steam before Steam's cut; about 58% of it reaches the developer.

Reach $10k+under 100 launches, no typical13 in 100
Reach $1k+25 in 100
Reach $100k+3 of 48 launches
All genres, $10k+18 in 100
Launches studied48

Lens checkOne-hit market. Standard: the base the others are compared with. West-facing view: too few to tell. Without the breakout: moves the answer. Last 18 months: too few to tell.

How earnings work

One-hit check

top game

Money in one gameOne-hit

Shape of Dreamsover half the money79%

79 in 100dollars went to one game

2 of 47 launcheshit $100k+ without it, was 3 of 48 launches

Lens checkOne-hit market. Standard: the base the others are compared with. West-facing view: too few to tell. Without the breakout: moves the answer. Last 18 months: too few to tell.

Why medians hold up

Life cycle

needs data

New launches a year, all store games

56 launcheslast 12 months, was 50+12.0%
Tell me when ready

Rising demand

not ranked

Holds players vs same-age games, descriptive

Not computed yetToo few tracked games or reviews for the board to rank it.
See all genres

Upcoming

in genre

Wishlistable now, most wanted first

Deadlockwishlist rank #1234 games
Deadlockno date#1
ArkheronNov 27#182
March of Giantsno date#426
Project ZETAno date#1,325
Everstorm2026#1,859
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Best pairs

none yet

Best odds of a $100k+ year, with expectedFree until launch

No pair qualifiesnone with 30+ launches
None yetNo pair with MOBA has 30+ launches.
Open free preview
Best pairsFree until launchClick to unlockWhich pairs beat the odds

Spotlight

every board

Every board, one cardFree until launch

MOBAnot on the boards yetnot ranked
Last 4 quartersNot computed yet
Launch successNot computed yet
Anticipated#112of 135, 21 on chart
Rising demandNot computed yet
Open free preview
SpotlightFree until launchClick to unlockEvery board, one card

Data facts

Every count on this page, with its sample and date, in seven labels. The numbered notes beside each label say what each figure means, where it comes from and what limits it.

Data facts

MOBA, genre page

7 labels per genre page

Cohort1Steam launches 12 to 36 months oldindie paid
Figures as of2odds and earnings of 2 Nov 202611 Nov 2026
1

Who is counted

Indie paid Steam launches 12 to 36 months old: old enough to have a full first year, recent enough to be today's market. Games from major publishers, games over $40, adult and free games are left out.

48 of the 881 store games tagged MOBA are in it; the rest are older, newer, free or from big publishers. All genres together: 26,758 launches.

2

Where it comes from

Odds, earnings, lenses and pairs: figures made on 2 Nov 2026 from GMD's warehouse of store data.

Boards, launch counts and upcoming games: the store data of 11 Nov 2026. Every figure is derived from public store data; no game list is copied.

Sample

Per 48 launches, 2 Nov 2026

MeasureLaunches

Launches studied148
under $5326 too few
$5 to $10312 too few
$10 to $2036 too few
$20 to $4034 too few
All genreslaunches in the cohort26,758
Store games with the tagstore data, 11 Nov 2026881
3

Small samples

A price band needs 30 launches to be read on this page (the Sample filter; never under 10). Below that the page says "too few" instead of a figure, and under 30 launches or 5 hits a chance is written as a count, such as "10 of 20 launches".

Even at 30 launches, one extra hit moves the chance by over 3 in 100, so treat close figures as equal. Here: under $5 has 26, $5 to $10 has 12, $10 to $20 has 6, $20 to $40 has 4. Pairs need 30+ launches to be ranked: 0 of 0 qualify.

4

Price is built in

Revenue is estimated from reviews times price, so a dearer game reaches $100k with fewer reviews. That makes odds climb with price in every genre. All genres: 1 in 230 under $5, 1 in 28 $5 to $10, 21 in 100 $10 to $20, 44 in 100 $20 to $40.

So compare odds within a price band. "Expected at its prices" is the chance this genre would have if each of its launches did as well as all games at the same price: 1 in 14.

First-year earnings

Per 48 launches, 2 Nov 2026, all prices

MeasureEstimated

Earned $100k+5of 48 launches3
Chance of $100k+all genres 1 in 153 of 48 launches
Expected at its prices41 in 14
Beats its prices7actual 3 of 48 launches, expected 1 in 14: could be luckabout 0.8 times
Chance of $10k+648 launches, too few for a typical figure (it needs 100).13 in 100
Chance of $1k+25 in 100
All genres, cohort median26,758 launches$562
5

A soft estimate

A hit is an estimated first-year revenue of $100k or more: store reviews x a reviews-to-sales multiplier x price x the share of list price actually paid after discounts, with a regional price adjustment (games sold mostly to Chinese-speaking players earn less per sale, because regional prices are lower).

Sales on Steam before Steam's cut; about 58% of it reaches the developer.

Nobody publishes the true multiplier. Across its likely range the all-genre chance moves from 4.8 to 8.4 in 100, and a third of all hits sit within 2x of the $100k line. Read every chance as "about": this genre is about 3 of 48 launches.

6

Typical means median

Half of the launches earned more, half less. One huge hit cannot move it, which is why this page uses medians, not averages.

The all-genre figure beside it is the cohort median ($562, 26,758 launches). "Typical, last 4 quarters" further down is a different measure, named for what it is.

Typical figures are shown from 100 launches; below that the page shows the chance of clearing $1k, $10k and $100k.

7

May be luck

With about 300 genres, chance alone gives the best one a lead near 1.8 times its expected odds (2.05 times for the top 5 in 100).

MOBA beats its prices about 0.8 times (actual 3 of 48 launches, expected 1 in 14), under 1.8 times, so the lead could be luck. There are many more pairs than genres, so the Best pairs card uses higher lines: 2.37 times, and 2.56 for the top 5 in 100.

Lens check

Per 48 launches, 2 Nov 2026, all prices

MeasureStandard is the base

Standard8Base48 of 48 launches, 3 of 48 launches
West-facing view9Too few to tell36 of 48 launches, 3 of 36 launches
Without the breakout11Moves the answer47 of 48 launches, 2 of 47 launches
Last 18 months10Too few to tell14 of 48 launches, 1 of 14 launches
8

The four lenses

Each lens reruns the figures on a slice of the launches. Standard is the base: every launch in the cohort. It is not a lens that can hold or move.

A lens moves the answer when its chance of $100k+ differs from the standard by more than a random slice of the same size would, with 5+ hits on both sides, or when its typical earnings move over 25% with 100+ launches in the lens. Without the breakout moves it when one game earned over half the money. With fewer hits it is too few to tell. Pips: green holds, coral moves, grey too few or not run.

Lens figures cover all prices; they are not split by price band yet.

9

The West-facing view

The West-facing view keeps games mostly reviewed outside China: it sets aside games with 35% or more of their reviews in Chinese (12 of 48 here).

Review language is measured only for games with 2,000+ reviews; for smaller games it is guessed from the game's name. The audience split is genre-specific: leaving those games out changes typical earnings 53% in FMV and 19% in Dating Sim, yet barely moves the all-genre chance (6.1 to 6.0 in 100).

Here typical earnings move +25.7%, but the view has under 100 launches, too few to tell, but 27.3% of the genre's revenue-weighted reviews are in Chinese, largely Shape of Dreams's players: much of this genre's money comes from Chinese-speaking players, while the typical launch reads the same.

10

Recency

Last 18 months keeps launches 18 months old or newer (14 of 48). Tastes move: only 9 of the top 15 genres by hit rate stay top 15 on recent launches.

When the two disagree, prefer the recent figure. Here: 1 of 14 launches against 3 of 48 launches, typical $36 against $109: too few to tell.

Concentration

Per 48 launches, 2 Nov 2026

MeasureShare of the money

Biggest game's share11Shape of Dreams79.0%
Chance without it47 launches2 of 47 launches
Mostly reviewed in Chinese912 of 48 launches25.0%
Share of Chinese-language reviewsrevenue-weighted, part guessed from names, 11 Nov 202627.3%
11

One-hit markets

A genre is one-hit when one game holds over half its money. Across genres the top game holds 29% in the median genre and the top tenth of games 94%; 57 genres have one game over half.

It is a one-hit market: Shape of Dreams holds 79% of its money. Read odds and medians, not totals: Rising demand and anticipation are sums, so one launch can move them. Without it, 2 of 47 launches still hit $100k+.

Market around it

Per store data, 11 Nov 2026

MeasureAll store games

New launches, last 12 months1250 the 12 before, all store games56
Wishlistable now13234
On the wishlist chart16
Verified dates, next 90 days0
Pairs with 30+ launches30 of 0
Rising demand14not rankednot computed yet
Most anticipated rank#112 of 135
12

Launch counts

New launches count every store game with the tag released in each 12 months, not only the indie cohort, from the store data of 11 Nov 2026.

56 against 50 is +12.0%: more games now compete for the same players. Earlier years and a life-cycle stage are not computed yet.

13

Upcoming games

234 store pages carry the tag and can be wishlisted. 16 are on Steam's wishlist chart.

A date counts as verified only when the release-calendar job checked it against the live store, for the next 90 days. Other dates are as the store lists them.

14

Boards: not computed yet

The boards do not rank MOBA on Rising demand yet: too few tracked games or reviews in one of the two windows.

Not computed yet

Per genre, as of 2 Nov 2026

MeasureSaid, never guessed

Lens figures by price band15not yet
Life-cycle stagenot yet
Gaining fastnot yet
Outside sales checknot yet

Derived figures only, estimated from public store data. GMD is not affiliated with Valve.

15

Not computed yet

Lens figures by price band: lens figures are not split by price yet.

Life-cycle stage: needs launch counts further back than two years.

Gaining fast: follower readings started 30 Sep; first readings 13 Oct.

An outside check: the backtest scores predictions against the same review-based estimate, so it shows review counts are predictable, not revenue. Fixing that needs outside sales data.

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Odds today3 of 48 hit $100k+3 of 48 launches
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Preview

Its first email, from today's figures

SubjectMOBA this month: odds, earnings, releases

Chance of $100k+3 of 48 launches, first year
3 of 48 launches
Chance of $10k+$1k+ 25 in 100; 48 launches, too few for a typical figure (it needs 100).
13 in 100
New launches, last 12 months50 the 12 before, all store games
56
Next verified releaseno verified date in the next 90 days
none
Best pair with 30+ launchesno pair has enough launches yet
none

What happens when you sign up

  1. Today: your address joins the GMD list with the tag genre:moba, so we know which genre you follow. A welcome email comes first.
  2. Each month: one email with MOBA's odds and typical earnings, new dated releases in the genre, and pairs that start beating the odds, with the same sample sizes and dates as this page.
  3. Later: instant alerts and your own watchlist arrive with accounts, after launch. The "later" rows say so plainly; nobody is charged.
Releases

Ticker: 30 upcoming games dated within 90 days, with wishlist rank, release date and followers. The same list is on the Upcoming page.