Genres

Ticker: price and year-over-year change for 40 genres. Price is the median estimated first-year revenue of indie paid launches. The change shows for genres with 100+ launches. The same figures are on the Genres page.

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192,217
on 3 Oct 2026

Genres 3 Oct

Of 156 genres with 30+ launches at $10 to $20, 77 beat the 18 in 100 base rate. Price moves the odds most: 1 in 219 under $5, 40 in 100 at $20 to $40.77 of 156 genres beat the 18 in 100 base rate.77 beat the base rate.

Typical launch, all prices, first year $540

Genres

Every genre, screened by how often its indie launches earned $100k or more in their first year. Pick your price first: price moves the odds more than genre does.

Indie paid Steam launches 12 to 36 months old, data 3 Oct 2026. A hit is an estimated first year of $100k+. Earnings are sales on Steam after discounts and regional prices, before Steam's 30% cut, refunds and sales tax. About 58% of it reaches the developer. The revenue estimate is soft: about 5 to 8 in 100 launches overall.

The genre list

Best odds at my priceChance of $100k+, read within one price band.Now: Shop Keeper, 49 in 100. 156 match.Steady marketsHolds in every lens and no single game owns it.Now: Online Co-Op, 35 in 100. 67 match.Biggest typical yearWhat the middle launch earned, highest first.Now: Shop Keeper, $92,344 typical. 156 match.Biggest upsideWhat the top tenth earned at least.Now: Co-op, $774k top 1 in 10. 118 match.Proven at scale100+ launches and above the base rate.Now: Cozy, 44 in 100. 38 match.Busiest marketsMost launches first: where the competition is.Now: Simulation, 876 launches. 156 match.
Hide one-hit markets0 outHide small samples10 outHolds in every lens+89 if off

156 of 256 genres have 30+ launches at $10 to $20. 67 match the search and chips. Sorted by chance of $100k+, highest first.

programmingNot in this view: under 30 launches at $10 to $20.
Simulation 21 in 100 earned $100k+, from 876 launches at $10 to $20typical $11,548. Best of the pins none
hackingNot in this view: under 30 launches at $10 to $20.
Genres at $10 to $20, sorted by chance of $100k+. The first row is the base rate.
Rank#GenreChance of $100k+Typical yearTop 1 in 10LaunchesMarkersPin
All games at $10 to $20the base rate: the row to beat 18 in 100758 of 4,301 $8,234$217,858 4,301
1 35 in 100 earned $100k+, from 142 launches 35 in 10050 hits $34,532 $649,488 142 none Pin Online Co-Op
2 34 in 100 earned $100k+, from 35 launches 34 in 10012 hits $32,017 $573,348 35 Small Pin Music
3 33 in 100 earned $100k+, from 51 launches 33 in 10017 hits $21,885 $740,563 51 none Pin Inventory Management
4 32 in 100 earned $100k+, from 41 launches 32 in 10013 hits $22,478 $261,863 41 Small Pin Lovecraftian
5 31 in 100 earned $100k+, from 161 launches 31 in 10050 hits $32,655 $403,798 161 none Pin Economy
6 31 in 100 earned $100k+, from 157 launches 31 in 10048 hits $19,270 $774,181 157 none Pin Co-op
7 30 in 100 earned $100k+, from 233 launches 30 in 10071 hits $28,398 $363,930 233 none Pin Life Sim
8 30 in 100 earned $100k+, from 298 launches 30 in 10089 hits $31,612 $366,715 298 none Pin Management
9 29 in 100 earned $100k+, from 87 launches 29 in 10025 hits $14,174 $345,792 87 none Pin Driving
10 29 in 100 earned $100k+, from 70 launches 29 in 10020 hits $15,987 $371,283 70 none Pin Dark Humor
11 28 in 100 earned $100k+, from 270 launches 28 in 10075 hits $19,479 $411,945 270 none Pin Open World
12 28 in 100 earned $100k+, from 54 launches 28 in 10015 hits $33,643 $386,359 54 none Pin Trading
13 27 in 100 earned $100k+, from 30 launches 27 in 1008 hits $20,152 $242,718 30 Small Pin Mechs
14 26 in 100 earned $100k+, from 381 launches 26 in 10098 hits $18,216 $420,756 381 none Pin Roguelite
15 26 in 100 earned $100k+, from 168 launches 26 in 10043 hits $18,545 $449,394 168 none Pin Deckbuilding
16 25 in 100 earned $100k+, from 216 launches 25 in 10055 hits $20,351 $294,097 216 none Pin Crafting
17 25 in 100 earned $100k+, from 410 launches 25 in 100102 hits $16,055 $449,394 410 none Pin Roguelike
18 24 in 100 earned $100k+, from 243 launches 24 in 10059 hits $13,214 $396,209 243 none Pin Action Roguelike
19 23 in 100 earned $100k+, from 124 launches 23 in 10029 hits $7,966 $427,167 124 none Pin Tower Defense
20 23 in 100 earned $100k+, from 77 launches 23 in 10018 hits $18,490 $317,390 77 none Pin Colony Sim
21 23 in 100 earned $100k+, from 219 launches 23 in 10051 hits $8,437 $488,177 219 none Pin FPS
22 23 in 100 earned $100k+, from 61 launches 23 in 10014 hits $37,600 $168,317 61 none Pin Wholesome
23 23 in 100 earned $100k+, from 312 launches 23 in 10071 hits $14,472 $292,763 312 none Pin Immersive Sim
24 23 in 100 earned $100k+, from 40 launches 23 in 1009 hits $10,286 $242,718 40 Small Pin Robots
25 22 in 100 earned $100k+, from 81 launches 22 in 10018 hits $15,870 $171,139 81 none Pin Nature
26 22 in 100 earned $100k+, from 36 launches 22 in 1008 hits $12,154 $462,629 36 Small Pin Idler
27 22 in 100 earned $100k+, from 41 launches 22 in 1009 hits $5,772 $382,463 41 Small Pin Cats
28 22 in 100 earned $100k+, from 88 launches 22 in 10019 hits $25,147 $352,182 88 none Pin Farming Sim
29 21 in 100 earned $100k+, from 205 launches 21 in 10044 hits $15,887 $316,813 205 none Pin Psychological Horror
30 21 in 100 earned $100k+, from 206 launches 21 in 10044 hits $18,573 $241,867 206 none Pin Survival
31 21 in 100 earned $100k+, from 876 launches 21 in 100183 hits $11,548 $289,238 876 none Pinned Simulation
32 21 in 100 earned $100k+, from 68 launches 21 in 10014 hits $7,507 $386,359 68 none Pin Automobile Sim
33 19 in 100 earned $100k+, from 113 launches 19 in 10022 hits $19,270 $244,943 113 none Pin Tactical
34 19 in 100 earned $100k+, from 345 launches 19 in 10066 hits $9,724 $232,139 345 none Pin Horror
35 19 in 100 earned $100k+, from 201 launches 19 in 10038 hits $13,501 $270,510 201 none Pin Card Game
36 19 in 100 earned $100k+, from 363 launches 19 in 10068 hits $7,216 $247,645 363 none Pin Shooter
37 19 in 100 earned $100k+, from 107 launches 19 in 10020 hits $7,527 $189,234 107 none Pin Space
38 17 in 100 earned $100k+, from 103 launches 17 in 10018 hits $3,038 $372,953 103 none Pin Third-Person Shooter
39 17 in 100 earned $100k+, from 63 launches 17 in 10011 hits $10,446 $359,037 63 none Pin Rhythm
40 17 in 100 earned $100k+, from 59 launches 17 in 10010 hits $11,426 $297,735 59 none Pin War
41 17 in 100 earned $100k+, from 95 launches 17 in 10016 hits $9,192 $221,998 95 none Pin Walking Simulator
42 17 in 100 earned $100k+, from 109 launches 17 in 10018 hits $8,729 $157,741 109 none Pin 1990's
43 16 in 100 earned $100k+, from 97 launches 16 in 10016 hits $11,256 $205,681 97 none Pin Souls-like
44 16 in 100 earned $100k+, from 73 launches 16 in 10012 hits $3,670 $225,138 73 none Pin Zombies
45 16 in 100 earned $100k+, from 68 launches 16 in 10011 hits $5,745 $132,774 68 none Pin Tabletop
46 16 in 100 earned $100k+, from 844 launches 16 in 100135 hits $7,843 $182,742 844 none Pin Strategy
47 16 in 100 earned $100k+, from 275 launches 16 in 10043 hits $8,331 $202,699 275 none Pin Turn-Based Strategy
48 15 in 100 earned $100k+, from 112 launches 15 in 10017 hits $10,843 $193,708 112 none Pin Post-apocalyptic
49 14 in 100 earned $100k+, from 69 launches 14 in 10010 hits $12,870 $172,937 69 none Pin Cyberpunk
50 14 in 100 earned $100k+, from 311 launches 14 in 10045 hits $6,569 $179,642 311 none Pin 2D Platformer
Show 17 moreShowing 50 of 67 genres
green beats the base ratecoral below it bar: the chance; amber tick: the base rate1-hit one game holds over half the moneySmall under 50 launches in this viewAudience reads differently for Western players

Under 30 launches or 5 hits a chance is written as a count ("3 of 12"), never as odds. Typical year is the middle launch's first-year earnings. Lenses, the one-hit share and the audience split are measured across all prices.

Releases

Ticker: 30 upcoming games dated within 90 days, with wishlist rank, release date and followers. The same list is on the Upcoming page.