Idea check
Pick up to three tags and a price. Get a plain answer: your odds of a $100k first year, what launches like yours earned, what you are up against, and what to watch for.
1Your idea
2The readout
Add a tag above to see the readout.
3What next
Add a tag above first.
4Data notes
- Odds and earnings
- Wave-a figures, generated 1 Oct 2026: 29,637 indie paid launches 6 to 30 months old (majors, $40+, adult and free games out). A hit is an estimated first-year revenue of $100k or more. "Typical" is the median; "top quarter" is the 75th percentile and "top tenth" the 90th.
- Tags and combinations
- 329 tags (genres and descriptors such as 2D and Casual), 5,145 tag pairs and 9,720 three-tag combinations. Pairs and triples are only in the data with 40 or more launches, so a missing one has fewer than 40; the exact count is not stored.
- Price band rates
- under $5: 1 in 200 (15,379 launches); $5 to $10: 1 in 26 (8,218 launches); $10 to $20: 19 in 100 (4,810 launches); $20 to $40: 42 in 100 (1,230 launches). All prices: 1 in 16. With "Any price", the comparison is all indie launches.
- Gauges
- Competition places the pick among combinations of the same size (single tags, pairs or triples) at the same price; coming soon places single tags and pairs among all genres and niches. The notch is the middle one. Earnings notches show every game at the price.
- Lamps
- One-hit market: one game holds over half the money, or dropping it moves the chance over 25%. Audience split: the West-facing view (games mostly reviewed outside China) moves typical earnings over 10% or the chance over 25%. Small sample: under 30 launches. May be luck: the gap to the base rate is inside what chance produces 95 times in 100 (a two-sided binomial test). Changed recently: launches from the last 18 months move the chance over 25%, or there are under 10 of them.
- Lens check
- Computed on all-price figures (by-price lens figures are not computed yet). Standard is the yardstick and is not counted. Three-tag combinations carry no lenses yet, so their pips stay grey.
- Competition
- Launches in the two-year sample. Coming-soon counts for tags and pairs come from the nightly niche rollup (2 Oct 2026); for three tags, from the coming-soon list, which stores only each game's top five tags, so the count is a floor. Named games are the highest on wishlists; adult-tagged games are left out.
- Comparables
- The top indie earners stored for these tags, with estimated lifetime gross (not first year). Three-tag combinations have none stored, so the card shows the most specific readable pair inside and says so. Matching by price and launch year is not computed yet.
- Soft estimate
- Revenue is reviews times a multiplier times price. Across the multiplier's range the overall base rate runs 4.8% to 8.4%, so every readout carries that note.