Ticker: price and year-over-year change for 40 genres. Price is the median estimated first-year revenue of indie paid launches. The same figures are on the Genres page.
2D + Horror
Games tagged both 2D and Horror: 325 indie paid launches, 16 of them earned $100k+ in their first year.
Showing 2D + Horror priced $10 to $20, hiding samples under 30 launches. This filter changes the answer: at all prices the pair beats 2D and trails Horror; priced $10 to $20 it beats both its tags.
The pair's chance of a $100k+ first year beside each of its two tags, ranked like a high-score table, with typical earnings and the launches behind every figure.
2D + Horror beats both its tags: 23.1 in 100 of its launches earned $100k+ priced $10 to $20, against 14.4 in 100 for 2D and 19.9 in 100 for Horror.
That is about 1.2 times the 18.6 in 100 expected for any launch at this price.
Each circle is one tag, sized by its launches, and the gold overlap is exactly this pair. Click a part to read it. Price changes the odds more than genre does (under $5: 0.5 in 100 launches earned $100k+; $20 to $40: 42.4 in 100), so read it within a price band.
The overlap is this niche: the 39 games tagged both 2D and Horror priced $10 to $20. 23.1 in 100 of them earned $100k+, against 14.1 for 2D-only games and 19.6 for Horror-only games, so games with both tags did better than games with either tag alone.
Both: 39 games priced $10 to $20; 23.1 in 100 earned $100k+, typical first-year earnings $12,750.
Circle areas follow launch counts; the gold overlap is exactly the pair's 39 launches. The outer parts are each tag's launches minus the pair's, so their chance is exact; their typical earnings are not computed yet.
Who leads this pair and each of its tags. Free until launch: one click opens the card. The full comparables list (nearest hits by tag pair, price and launch year) is not computed yet, and the card says so.
Top earner, share of the moneyFree until launch
Lens checkChanged recently. Standard: the yardstick. West-facing view: holds. Without the breakout: holds. Last 18 months: moves the answer.
Open free previewFree until launch: one click opens the card.
Nearest hits (similar games that earned $100k+, matched by tag pair, price and launch year): not computed yet.
Filters do not apply here yet. Leaders and shares are for all prices and the Standard view; per price band and per lens they are not computed yet.
The same figures with three kinds of games set aside: those with a mostly Chinese audience, the single biggest earner, and everything older than 18 months.
2D + Horror is changed recently: Last 18 months moves the answer by more than a quarter. It holds in 2 of 3.
| This pair | BaseStandardevery launch | West-facing view305 of 325 launches | Without the breakout324 of 325 launches | Last 18 months159 of 325 launches |
|---|---|---|---|---|
| Launches counted | 32516 hits | 30516 hits | 32415 hits | 1595 hits |
| Earned $100k+ | 4.9 in 1001 in 20 | 5.2 in 1001 in 19 | 4.6 in 1001 in 22 | 3.1 in 1001 in 32 |
| Typical first-year earnings | $607top tenth $24,488+ | $606 | $607 | $363 |
| Chance against standard | the yardstick | +6.1%0.3 more in 100 | -6.1%0.3 fewer in 100 | -36.7%1.8 fewer in 100 |
| Typical against standard | the yardstick | -0.2%$1 less | 0.0%no change | -40.2%$244 less |
| Does it hold? | The base view | Holds | Holds | Moves the answer |
Every indie paid launch tagged both 2D and Horror, 6 to 30 months old: 325 launches.
Games mostly reviewed outside China. Drops games whose audience is mostly Chinese, meaning 35% or more of their reviews are in Simplified Chinese: 20 of 325 launches here. Review language is measured for games with 2,000+ reviews; smaller games are guessed from their names.
Drops the single biggest earner, ANIMAL WELL (43.5% of the money): 324 launches left.
Keeps only launches 18 months old or newer: 159 of 325.
2D holds in 3 of 3: every lens keeps the chance and typical earnings within a quarter of the standard figures.
| 2D | BaseStandardevery launch | West-facing view8,723 of 9,279 launches | Without the breakout9,278 of 9,279 launches | Last 18 months5,071 of 9,279 launches |
|---|---|---|---|---|
| Launches counted | 9,279280 hits | 8,723261 hits | 9,278279 hits | 5,071141 hits |
| Earned $100k+ | 3.0 in 1001 in 33 | 3.0 in 1001 in 33 | 3.0 in 1001 in 33 | 2.8 in 1001 in 36 |
| Typical first-year earnings | $303top tenth $12,749+ | $303 | $303 | $243 |
| Chance against standard | the yardstick | 0.0%no change | 0.0%no change | -6.7%0.2 fewer in 100 |
| Typical against standard | the yardstick | 0.0%no change | 0.0%no change | -19.8%$60 less |
| Does it hold? | The base view | Holds | Holds | Holds |
Every indie paid launch tagged 2D, 6 to 30 months old: 9,279 launches.
Games mostly reviewed outside China. Drops games whose audience is mostly Chinese, meaning 35% or more of their reviews are in Simplified Chinese: 556 of 9,279 launches here. Review language is measured for games with 2,000+ reviews; smaller games are guessed from their names.
Drops the single biggest earner, Hollow Knight: Silksong (32.4% of the money): 9,278 launches left.
Keeps only launches 18 months old or newer: 5,071 of 9,279.
Horror holds in 3 of 3: every lens keeps the chance and typical earnings within a quarter of the standard figures.
| Horror | BaseStandardevery launch | West-facing view3,529 of 3,676 launches | Without the breakout3,675 of 3,676 launches | Last 18 months2,001 of 3,676 launches |
|---|---|---|---|---|
| Launches counted | 3,676218 hits | 3,529211 hits | 3,675217 hits | 2,00197 hits |
| Earned $100k+ | 5.9 in 1001 in 17 | 6.0 in 1001 in 17 | 5.9 in 1001 in 17 | 4.8 in 1001 in 21 |
| Typical first-year earnings | $1,029top tenth $35,417+ | $1,029 | $1,029 | $909 |
| Chance against standard | the yardstick | +1.7%0.1 more in 100 | 0.0%no change | -18.6%1.1 fewer in 100 |
| Typical against standard | the yardstick | 0.0%no change | 0.0%no change | -11.7%$120 less |
| Does it hold? | The base view | Holds | Holds | Holds |
Every indie paid launch tagged Horror, 6 to 30 months old: 3,676 launches.
Games mostly reviewed outside China. Drops games whose audience is mostly Chinese, meaning 35% or more of their reviews are in Simplified Chinese: 147 of 3,676 launches here. Review language is measured for games with 2,000+ reviews; smaller games are guessed from their names.
Drops the single biggest earner, R.E.P.O. (18.8% of the money): 3,675 launches left.
Keeps only launches 18 months old or newer: 2,001 of 3,676.
A lens holds when chance and typical earnings both stay within 25% of standard. Lens figures by price band are not computed yet, so this table is for all prices.
Alerts when 2D + Horror moves, comparables the day they land, and every lens for every pair and price. Free until launch.
Keep gold access after launch: alerts, comparables, every lens.
Ticker: 30 upcoming games dated within 90 days, with wishlist rank, release date and followers. The same list is on the Upcoming page.