Ticker: price and year-over-year change for 40 genres. Price is the median estimated first-year revenue of indie paid launches. The change shows for genres with 100+ launches. The same figures are on the Genres page.
Niches / Casual + Hand-drawn
Casual + Hand-drawn
Games tagged both Casual and Hand-drawn: 545 indie paid launches, 13 of them earned $100k+ in their first year.
Showing Casual + Hand-drawn priced $10 to $20. This filter changes the answer: at all prices the pair is about level with Casual and is about level with Hand-drawn; priced $10 to $20 it beats both its tags.
The pair's chance of a $100k+ first year beside each of its two tags, ranked like a high-score table, with typical earnings and the launches behind every figure.
Casual + Hand-drawn beats both its tags: 26.3 in 100 of its launches earned $100k+ priced $10 to $20, against 13.8 in 100 for Casual and 18.6 in 100 for Hand-drawn.
That is about 1.3 times the 20.5 in 100 expected for any launch at this price.
Each circle is one tag, sized by its launches, and the gold overlap is exactly this pair. Click a part to read it. Price changes the odds more than genre does (under $5: 0.4 in 100 launches earned $100k+; $20 to $40: 44.2 in 100), so read it within a price band.
The overlap is this niche: the 38 games tagged both Casual and Hand-drawn priced $10 to $20. 26.3 in 100 of them earned $100k+, against 13.3 in 100 for Casual-only games and 16.3 in 100 for Hand-drawn-only games, so games with both tags did better than games with either tag alone.
Both: 38 games priced $10 to $20; 26.3 in 100 earned $100k+, odds by size $1k+ 82 in 100 · $10k+ 55 in 100 · $100k+ 26 in 100.
Circle areas follow launch counts; the gold overlap is exactly the pair's 38 launches. The outer parts are each tag's launches minus the pair's, so their chance is exact; their typical earnings are not computed yet.
Who leads this pair and each of its tags. Free until launch: one click opens the card. The full comparables list (nearest hits by tag pair, price and launch year) is not computed yet, and the card says so.
Top earner, share of the moneyFree until launch
Lens checkHolds in 3 of 3. Standard: the base the others are compared with. West-facing view: holds. Without the breakout: holds. Last 18 months: holds.
Open free previewFree until launch: one click opens the card.
Nearest hits (similar games that earned $100k+, matched by tag pair, price and launch year): not computed yet.
Filters do not apply here yet. Leaders and shares are for all prices and the Standard view; per price band and per lens they are not computed yet.
The same figures with three kinds of games set aside: games mostly reviewed in Chinese, the single biggest earner, and everything older than 18 months.
Casual + Hand-drawn holds in West-facing view, Without the breakout and Last 18 months. No lens moves the chance or typical earnings more than chance alone would.
| This pair | BaseStandardevery launch | West-facing view513 of 545 launches | Without the breakout544 of 545 launches | Last 18 months121 of 545 launches |
|---|---|---|---|---|
| Launches counted | 54513 hits | 51312 hits | 54412 hits | 1214 hits |
| Earned $100k+ | 2.4 in 1001 in 42 | 2.3 in 1001 in 43 | 2.2 in 1001 in 45 | 4 of 121too few for a rate |
| Typical first-year earnings | $580top tenth $7,374+ | $595 | $580 | $577 |
| Chance against standard | the base | -1.9%no change | -7.5%0.2 fewer in 100 | +38.6%0.9 more in 100; too few to tell |
| Typical against standard | the base | +2.6%$15 more | 0.0%no change | -0.5%$3 less |
| Does it hold? | The base view | Holds | Holds | Holds |
Every indie paid launch tagged both Casual and Hand-drawn, 12 to 36 months old: 545 launches.
Games mostly reviewed outside China. Drops games mostly reviewed in Chinese, meaning 35% or more of their reviews are in Simplified Chinese: 32 of 545 launches here. Review language is measured for games with 2,000+ reviews; smaller games are guessed from their names.
Drops the single biggest earner, Tiny Bookshop (33.4% of the money): 544 launches left. It moves the answer when that one game earned over half the money.
Keeps only launches 18 months old or newer: 121 of 545.
Casual is changed recently: Last 18 months moves the answer more than chance alone would. It holds in West-facing view and Without the breakout.
| Casual | BaseStandardevery launch | West-facing view9,378 of 9,921 launches | Without the breakout9,920 of 9,921 launches | Last 18 months2,915 of 9,921 launches |
|---|---|---|---|---|
| Launches counted | 9,921305 hits | 9,378287 hits | 9,920304 hits | 2,915127 hits |
| Earned $100k+ | 3.1 in 1001 in 33 | 3.1 in 1001 in 33 | 3.1 in 1001 in 33 | 4.4 in 1001 in 23 |
| Typical first-year earnings | $252top tenth $10,057+ | $268 | $252 | $272 |
| Chance against standard | the base | -0.5%no change | -0.3%no change | +41.7%1.3 more in 100 |
| Typical against standard | the base | +6.3%$16 more | 0.0%no change | +7.9%$20 more |
| Does it hold? | The base view | Holds | Holds | Moves the answer |
Every indie paid launch tagged Casual, 12 to 36 months old: 9,921 launches.
Games mostly reviewed outside China. Drops games mostly reviewed in Chinese, meaning 35% or more of their reviews are in Simplified Chinese: 543 of 9,921 launches here. Review language is measured for games with 2,000+ reviews; smaller games are guessed from their names.
Drops the single biggest earner, House Flipper 2 (3.9% of the money): 9,920 launches left. It moves the answer when that one game earned over half the money.
Keeps only launches 18 months old or newer: 2,915 of 9,921.
Hand-drawn holds in West-facing view, Without the breakout and Last 18 months. No lens moves the chance or typical earnings more than chance alone would.
| Hand-drawn | BaseStandardevery launch | West-facing view1,035 of 1,092 launches | Without the breakout1,091 of 1,092 launches | Last 18 months256 of 1,092 launches |
|---|---|---|---|---|
| Launches counted | 1,09252 hits | 1,03551 hits | 1,09151 hits | 25615 hits |
| Earned $100k+ | 4.8 in 1001 in 21 | 4.9 in 1001 in 20 | 4.7 in 1001 in 21 | 5.9 in 1001 in 17 |
| Typical first-year earnings | $869top tenth $31,226+ | $883 | $865 | $1,048 |
| Chance against standard | the base | +3.5%0.2 more in 100 | -1.8%0.1 fewer in 100 | +23.0%1.1 more in 100 |
| Typical against standard | the base | +1.6%$14 more | -0.5%$4 less | +20.6%$179 more |
| Does it hold? | The base view | Holds | Holds | Holds |
Every indie paid launch tagged Hand-drawn, 12 to 36 months old: 1,092 launches.
Games mostly reviewed outside China. Drops games mostly reviewed in Chinese, meaning 35% or more of their reviews are in Simplified Chinese: 57 of 1,092 launches here. Review language is measured for games with 2,000+ reviews; smaller games are guessed from their names.
Drops the single biggest earner, Nine Sols (36.3% of the money): 1,091 launches left. It moves the answer when that one game earned over half the money.
Keeps only launches 18 months old or newer: 256 of 1,092.
A lens moves the chance only when it differs from standard by more than a random cut of the same size would, with 5+ hits on both sides; typical earnings are compared from 100 launches, within 25%. Without the breakout moves the answer when one game earned over half the money. Lens figures by price band are not computed yet, so this table is for all prices.
Alerts when Casual + Hand-drawn moves, comparables the day they land, and every lens for every pair and price. Free until launch.
Keep gold access after launch: alerts, comparables, every lens.
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