Genres

Ticker: price and year-over-year change for 40 genres. Price is the median estimated first-year revenue of indie paid launches. The change shows for genres with 100+ launches. The same figures are on the Genres page.

Settings
Text size
Game Market DataBuild what sells
Live games
201,879
on 11 Nov 2026

Niches / Casual + Psychological Horror

Niche

Casual + Psychological Horror

Games tagged both Casual and Psychological Horror: 286 indie paid launches, 6 of them earned $100k+ in their first year.

How to read this page

  • A hit is an estimated $100k+ first year. Revenue is estimated from Steam reviews, so read figures as "about". Earnings are sales on Steam after discounts and regional prices, before Steam's 30% cut, refunds and sales tax. About 58% of it reaches the developer.
  • Price moves the odds more than genre does, so the page opens on one price band. The keys in section 2 switch it.
  • From 26,758 indie paid launches 12 to 36 months old, data of 2 Nov 2026. How it is measured.

Showing Casual + Psychological Horror priced $10 to $20. This filter changes the answer: at all prices the pair is about level with Casual and trails Psychological Horror; priced $10 to $20 it is too small to compare with Casual and is too small to compare with Psychological Horror.

1Scoreboard: the pair against each of its tags

The pair's chance of a $100k+ first year beside each of its two tags, ranked like a high-score table, with typical earnings and the launches behind every figure.

ScoreboardDoes this pair beat its genres?$10 to $20

Casual + Psychological Horror is too small to compare with Casual and is too small to compare with Psychological Horror: 1 of its 14 launches earned $100k+ priced $10 to $20, against 13.8 in 100 for Casual and 26.2 in 100 for Psychological Horror.

Small sample: 14 launches, 1 hits.

TIETied
Tag onemood tagCasual
13.8in 100 earned
$100k+
Odds13.8 in 100
Typical earnings$4,254
Launches1,006 / 139 hits
Pair against ittoo few hits to compare
TIEA tie
This pairCasual + Psychological Horror
1 of 14launches earned
$100k+ small
Odds1 of 14 launches
$1k+11 of 14 launches
$10k+8 of 14 launches
Launches14 / 1 hits
Expected20.5 in 100
TIEA tie
26.2in 100 earned
$100k+
Odds26.2 in 100
Typical earnings$22,619
Launches210 / 55 hits
Pair against ittoo few hits to compare
All indie launches $10 to $20: 20.5 in 100 earned $100k+, typical $11,233, from 4,337 launches.each block is 2 in 100 all indie at $10 to $20Casual is a mood tag: GMD never ranks it alone, but every game carrying it is counted.

2Overlap: where the two tags meet

Each circle is one tag, sized by its launches, and the gold overlap is exactly this pair. Click a part to read it. Price changes the odds more than genre does (under $5: 0.4 in 100 launches earned $100k+; $20 to $40: 44.2 in 100), so read it within a price band.

Price bandswitches the whole page
What the overlap means

The overlap is this niche: the 14 games tagged both Casual and Psychological Horror priced $10 to $20. 1 of 14 of them earned $100k+, against 13.9 in 100 for Casual-only games and 27.6 in 100 for Psychological Horror-only games, so the mix is too small to compare with Casual alone and is too small to compare with Psychological Horror alone.

Both: 14 games priced $10 to $20; 1 of 14 earned $100k+, odds by size $1k+ 11 of 14 launches · $10k+ 8 of 14 launches · $100k+ 1 of 14 launches.

Circle areas follow launch counts; the gold overlap is exactly the pair's 14 launches. The outer parts are each tag's launches minus the pair's, so their chance is exact; their typical earnings are not computed yet.

3Comparables

Who leads this pair and each of its tags. Free until launch: one click opens the card. The full comparables list (nearest hits by tag pair, price and launch year) is not computed yet, and the card says so.

Comparables

Leaders

Top earner, share of the moneyFree until launch

Fears to Fathom - Woodbury Getawayleads this pair16.2%
PairFears to Fathom - Woodbury Getaway16.2%
CasualHouse Flipper 23.9%
Psychological HorrorNo, I'm not a Human9.5%
CheckOne game over half?no
NextNearest hitsnot computed yet

Lens checkHolds in 2 of 3, 1 too few to tell. Standard: the base the others are compared with. West-facing view: holds. Without the breakout: holds. Last 18 months: too few to tell.

Open free preview
ComparablesFree until launchClick to unlockWho leads Casual + Psychological Horror

What this card holds

  • Leaders. The top earner in this pair and in each of its two tags, with its share of the money.
  • One-hit check. Whether a single game holds over half of the pair's money.
  • Nearest hits. Similar games that earned $100k+, matched by tag pair, price and launch year: not computed yet.

How the list will be picked

Same tag pairdata ready
Same price banddata ready
Launched within a year of each otherplanned
Earned $100k+planned
The list itselfnot computed yet

Free until launch: one click opens the card.

The leaders, in words

  • Fears to Fathom - Woodbury Getaway earned 16.2% of the estimated first-year money of the 286 Casual + Psychological Horror launches.
  • Casual is led by House Flipper 2, with 3.9% of its money.
  • Psychological Horror is led by No, I'm not a Human, with 9.5% of its money.
  • No game holds over half of this pair's money, so the pair is not a one-hit market.

Nearest hits (similar games that earned $100k+, matched by tag pair, price and launch year): not computed yet.

Filters do not apply here yet. Leaders and shares are for all prices and the Standard view; per price band and per lens they are not computed yet.

4Lens check: does the answer hold?

The same figures with three kinds of games set aside: games mostly reviewed in Chinese, the single biggest earner, and everything older than 18 months.

Does the answer hold?

All prices

Casual + Psychological Horror holds in West-facing view and Without the breakout; too few to tell in Last 18 months. No lens moves the chance or typical earnings more than chance alone would.

Casual + Psychological Horror through every lens, all prices
This pairBaseStandardevery launchWest-facing view261 of 286 launchesWithout the breakout285 of 286 launchesLast 18 months75 of 286 launches
Launches counted2866 hits2614 hits2855 hits750 hits
Earned $100k+2.1 in 1001 in 484 of 261too few for a rate1.8 in 1001 in 570 of 75too few for a rate
Typical first-year earnings$696top tenth $24,417+$677$677under 100 launches
Chance against standardthe base-26.9%0.6 fewer in 100; too few to tell-16.4%0.3 fewer in 100-100.0%2.1 fewer in 100; too few to tell
Typical against standardthe base-2.7%$19 less-2.7%$19 lessunder 100 launches
Does it hold?The base viewHoldsHoldsToo few to tell
BaseStandardThe base view

Every indie paid launch tagged both Casual and Psychological Horror, 12 to 36 months old: 286 launches.

Launches counted
2866 hits
Earned $100k+
2.1 in 1001 in 48
Typical first-year earnings
$696top tenth $24,417+
Chance against standard
the base
Typical against standard
the base
West-facing viewHolds

Games mostly reviewed outside China. Drops games mostly reviewed in Chinese, meaning 35% or more of their reviews are in Simplified Chinese: 25 of 286 launches here. Review language is measured for games with 2,000+ reviews; smaller games are guessed from their names.

Launches counted
2614 hits
Earned $100k+
4 of 261too few for a rate
Typical first-year earnings
$677
Chance against standard
-26.9%0.6 fewer in 100; too few to tell
Typical against standard
-2.7%$19 less
Without the breakoutHolds

Drops the single biggest earner, Fears to Fathom - Woodbury Getaway (16.2% of the money): 285 launches left. It moves the answer when that one game earned over half the money.

Launches counted
2855 hits
Earned $100k+
1.8 in 1001 in 57
Typical first-year earnings
$677
Chance against standard
-16.4%0.3 fewer in 100
Typical against standard
-2.7%$19 less
Last 18 monthsToo few to tell

Keeps only launches 18 months old or newer: 75 of 286.

Launches counted
750 hits
Earned $100k+
0 of 75too few for a rate
Typical first-year earnings
under 100 launches
Chance against standard
-100.0%2.1 fewer in 100; too few to tell
Typical against standard
under 100 launches
Standard
Every indie paid launch tagged both Casual and Psychological Horror, 12 to 36 months old: 286 launches.
West-facing view
Games mostly reviewed outside China. Drops games mostly reviewed in Chinese, meaning 35% or more of their reviews are in Simplified Chinese: 25 of 286 launches here. Review language is measured for games with 2,000+ reviews; smaller games are guessed from their names.
Without the breakout
Drops the single biggest earner, Fears to Fathom - Woodbury Getaway (16.2% of the money): 285 launches left. It moves the answer when that one game earned over half the money.
Last 18 months
Keeps only launches 18 months old or newer: 75 of 286.

Casual is changed recently: Last 18 months moves the answer more than chance alone would. It holds in West-facing view and Without the breakout.

Casual through every lens, all prices
CasualBaseStandardevery launchWest-facing view9,378 of 9,921 launchesWithout the breakout9,920 of 9,921 launchesLast 18 months2,915 of 9,921 launches
Launches counted9,921305 hits9,378287 hits9,920304 hits2,915127 hits
Earned $100k+3.1 in 1001 in 333.1 in 1001 in 333.1 in 1001 in 334.4 in 1001 in 23
Typical first-year earnings$252top tenth $10,057+$268$252$272
Chance against standardthe base-0.5%no change-0.3%no change+41.7%1.3 more in 100
Typical against standardthe base+6.3%$16 more0.0%no change+7.9%$20 more
Does it hold?The base viewHoldsHoldsMoves the answer
BaseStandardThe base view

Every indie paid launch tagged Casual, 12 to 36 months old: 9,921 launches.

Launches counted
9,921305 hits
Earned $100k+
3.1 in 1001 in 33
Typical first-year earnings
$252top tenth $10,057+
Chance against standard
the base
Typical against standard
the base
West-facing viewHolds

Games mostly reviewed outside China. Drops games mostly reviewed in Chinese, meaning 35% or more of their reviews are in Simplified Chinese: 543 of 9,921 launches here. Review language is measured for games with 2,000+ reviews; smaller games are guessed from their names.

Launches counted
9,378287 hits
Earned $100k+
3.1 in 1001 in 33
Typical first-year earnings
$268
Chance against standard
-0.5%no change
Typical against standard
+6.3%$16 more
Without the breakoutHolds

Drops the single biggest earner, House Flipper 2 (3.9% of the money): 9,920 launches left. It moves the answer when that one game earned over half the money.

Launches counted
9,920304 hits
Earned $100k+
3.1 in 1001 in 33
Typical first-year earnings
$252
Chance against standard
-0.3%no change
Typical against standard
0.0%no change
Last 18 monthsMoves the answer

Keeps only launches 18 months old or newer: 2,915 of 9,921.

Launches counted
2,915127 hits
Earned $100k+
4.4 in 1001 in 23
Typical first-year earnings
$272
Chance against standard
+41.7%1.3 more in 100
Typical against standard
+7.9%$20 more
Standard
Every indie paid launch tagged Casual, 12 to 36 months old: 9,921 launches.
West-facing view
Games mostly reviewed outside China. Drops games mostly reviewed in Chinese, meaning 35% or more of their reviews are in Simplified Chinese: 543 of 9,921 launches here. Review language is measured for games with 2,000+ reviews; smaller games are guessed from their names.
Without the breakout
Drops the single biggest earner, House Flipper 2 (3.9% of the money): 9,920 launches left. It moves the answer when that one game earned over half the money.
Last 18 months
Keeps only launches 18 months old or newer: 2,915 of 9,921.

Psychological Horror holds in West-facing view, Without the breakout and Last 18 months. No lens moves the chance or typical earnings more than chance alone would.

Psychological Horror through every lens, all prices
Psychological HorrorBaseStandardevery launchWest-facing view2,088 of 2,195 launchesWithout the breakout2,194 of 2,195 launchesLast 18 months635 of 2,195 launches
Launches counted2,195127 hits2,088120 hits2,194126 hits63530 hits
Earned $100k+5.8 in 1001 in 175.7 in 1001 in 175.7 in 1001 in 174.7 in 1001 in 21
Typical first-year earnings$1,200top tenth $33,982+$1,234$1,200$1,176
Chance against standardthe base-0.7%no change-0.7%no change-18.3%1.1 fewer in 100
Typical against standardthe base+2.8%$34 more0.0%no change-2.0%$24 less
Does it hold?The base viewHoldsHoldsHolds
BaseStandardThe base view

Every indie paid launch tagged Psychological Horror, 12 to 36 months old: 2,195 launches.

Launches counted
2,195127 hits
Earned $100k+
5.8 in 1001 in 17
Typical first-year earnings
$1,200top tenth $33,982+
Chance against standard
the base
Typical against standard
the base
West-facing viewHolds

Games mostly reviewed outside China. Drops games mostly reviewed in Chinese, meaning 35% or more of their reviews are in Simplified Chinese: 107 of 2,195 launches here. Review language is measured for games with 2,000+ reviews; smaller games are guessed from their names.

Launches counted
2,088120 hits
Earned $100k+
5.7 in 1001 in 17
Typical first-year earnings
$1,234
Chance against standard
-0.7%no change
Typical against standard
+2.8%$34 more
Without the breakoutHolds

Drops the single biggest earner, No, I'm not a Human (9.5% of the money): 2,194 launches left. It moves the answer when that one game earned over half the money.

Launches counted
2,194126 hits
Earned $100k+
5.7 in 1001 in 17
Typical first-year earnings
$1,200
Chance against standard
-0.7%no change
Typical against standard
0.0%no change
Last 18 monthsHolds

Keeps only launches 18 months old or newer: 635 of 2,195.

Launches counted
63530 hits
Earned $100k+
4.7 in 1001 in 21
Typical first-year earnings
$1,176
Chance against standard
-18.3%1.1 fewer in 100
Typical against standard
-2.0%$24 less
Standard
Every indie paid launch tagged Psychological Horror, 12 to 36 months old: 2,195 launches.
West-facing view
Games mostly reviewed outside China. Drops games mostly reviewed in Chinese, meaning 35% or more of their reviews are in Simplified Chinese: 107 of 2,195 launches here. Review language is measured for games with 2,000+ reviews; smaller games are guessed from their names.
Without the breakout
Drops the single biggest earner, No, I'm not a Human (9.5% of the money): 2,194 launches left. It moves the answer when that one game earned over half the money.
Last 18 months
Keeps only launches 18 months old or newer: 635 of 2,195.

A lens moves the chance only when it differs from standard by more than a random cut of the same size would, with 5+ hits on both sides; typical earnings are compared from 100 launches, within 25%. Without the breakout moves the answer when one game earned over half the money. Lens figures by price band are not computed yet, so this table is for all prices.

5Premium early list

Alerts when Casual + Psychological Horror moves, comparables the day they land, and every lens for every pair and price. Free until launch.

Free until launch

Keep gold access after launch: alerts, comparables, every lens.

Releases

Ticker: 30 upcoming games dated within 90 days, with wishlist rank, release date and followers. The same list is on the Upcoming page.