Ticker: price and year-over-year change for 40 genres. Price is the median estimated first-year revenue of indie paid launches. The change shows for genres with 100+ launches. The same figures are on the Genres page.
Horror + Retro
Games tagged both Horror and Retro: 176 indie paid launches, 11 of them earned $100k+ in their first year.
Showing Horror + Retro priced $10 to $20. This filter changes the answer: at all prices the pair is about level with Horror and is about level with Retro; priced $10 to $20 it is too small to compare with Horror and is too small to compare with Retro.
The pair's chance of a $100k+ first year beside each of its two tags, ranked like a high-score table, with typical earnings and the launches behind every figure.
Horror + Retro is too small to compare with Horror and is too small to compare with Retro: 9 of its 18 launches earned $100k+ priced $10 to $20, against 22.2 in 100 for Horror and 21.0 in 100 for Retro.
Small sample: 18 launches, 9 hits.
Each circle is one tag, sized by its launches, and the gold overlap is exactly this pair. Click a part to read it. Price changes the odds more than genre does (under $5: 0.4 in 100 launches earned $100k+; $20 to $40: 44.2 in 100), so read it within a price band.
The overlap is this niche: the 18 games tagged both Horror and Retro priced $10 to $20. 9 of 18 of them earned $100k+, against 20.8 in 100 for Horror-only games and 17.7 in 100 for Retro-only games, so the mix is too small to compare with Horror alone and is too small to compare with Retro alone.
Both: 18 games priced $10 to $20; 9 of 18 earned $100k+, odds by size $1k+ 18 of 18 launches · $10k+ 14 of 18 launches · $100k+ 9 of 18 launches.
Circle areas follow launch counts; the gold overlap is exactly the pair's 18 launches. The outer parts are each tag's launches minus the pair's, so their chance is exact; their typical earnings are not computed yet.
Who leads this pair and each of its tags. Free until launch: one click opens the card. The full comparables list (nearest hits by tag pair, price and launch year) is not computed yet, and the card says so.
Top earner, share of the moneyFree until launch
Lens checkOne-hit market. Standard: the base the others are compared with. West-facing view: holds. Without the breakout: moves the answer. Last 18 months: holds.
Open free previewFree until launch: one click opens the card.
Nearest hits (similar games that earned $100k+, matched by tag pair, price and launch year): not computed yet.
Filters do not apply here yet. Leaders and shares are for all prices and the Standard view; per price band and per lens they are not computed yet.
The same figures with three kinds of games set aside: games mostly reviewed in Chinese, the single biggest earner, and everything older than 18 months.
Horror + Retro is one-hit market: one game earned over half the money. It holds in West-facing view and Last 18 months.
| This pair | BaseStandardevery launch | West-facing view173 of 176 launches | Without the breakout175 of 176 launches | Last 18 months61 of 176 launches |
|---|---|---|---|---|
| Launches counted | 17611 hits | 17311 hits | 17510 hits | 615 hits |
| Earned $100k+ | 6.3 in 1001 in 16 | 6.4 in 1001 in 16 | 5.7 in 1001 in 18 | 8.2 in 1001 in 12 |
| Typical first-year earnings | $1,473top tenth $35,206+ | $1,454 | $1,454 | under 100 launches |
| Chance against standard | the base | +1.7%0.1 more in 100 | -8.6%0.5 fewer in 100 | +31.1%1.9 more in 100 |
| Typical against standard | the base | -1.3%$19 less | -1.3%$19 less | under 100 launches |
| Does it hold? | The base view | Holds | Moves the answer | Holds |
Every indie paid launch tagged both Horror and Retro, 12 to 36 months old: 176 launches.
Games mostly reviewed outside China. Drops games mostly reviewed in Chinese, meaning 35% or more of their reviews are in Simplified Chinese: 3 of 176 launches here. Review language is measured for games with 2,000+ reviews; smaller games are guessed from their names.
Drops the single biggest earner, Mouthwashing (60.6% of the money): 175 launches left. It moves the answer when that one game earned over half the money.
Keeps only launches 18 months old or newer: 61 of 176.
Horror is audience split: West-facing view moves the answer more than chance alone would. It holds in Without the breakout and Last 18 months.
| Horror | BaseStandardevery launch | West-facing view3,137 of 3,283 launches | Without the breakout3,282 of 3,283 launches | Last 18 months1,000 of 3,283 launches |
|---|---|---|---|---|
| Launches counted | 3,283193 hits | 3,137189 hits | 3,282192 hits | 1,00058 hits |
| Earned $100k+ | 5.9 in 1001 in 17 | 6.0 in 1001 in 17 | 5.9 in 1001 in 17 | 5.8 in 1001 in 17 |
| Typical first-year earnings | $1,005top tenth $35,503+ | $1,023 | $1,005 | $942 |
| Chance against standard | the base | +2.5%0.1 more in 100 | -0.5%no change | -1.3%0.1 fewer in 100 |
| Typical against standard | the base | +1.8%$18 more | 0.0%no change | -6.3%$63 less |
| Does it hold? | The base view | Moves the answer | Holds | Holds |
Every indie paid launch tagged Horror, 12 to 36 months old: 3,283 launches.
Games mostly reviewed outside China. Drops games mostly reviewed in Chinese, meaning 35% or more of their reviews are in Simplified Chinese: 146 of 3,283 launches here. Review language is measured for games with 2,000+ reviews; smaller games are guessed from their names.
Drops the single biggest earner, R.E.P.O. (17.8% of the money): 3,282 launches left. It moves the answer when that one game earned over half the money.
Keeps only launches 18 months old or newer: 1,000 of 3,283.
Retro holds in West-facing view, Without the breakout and Last 18 months. No lens moves the chance or typical earnings more than chance alone would.
| Retro | BaseStandardevery launch | West-facing view1,310 of 1,343 launches | Without the breakout1,342 of 1,343 launches | Last 18 months386 of 1,343 launches |
|---|---|---|---|---|
| Launches counted | 1,34366 hits | 1,31065 hits | 1,34265 hits | 38620 hits |
| Earned $100k+ | 4.9 in 1001 in 20 | 5.0 in 1001 in 20 | 4.8 in 1001 in 21 | 5.2 in 1001 in 19 |
| Typical first-year earnings | $599top tenth $26,477+ | $638 | $599 | $545 |
| Chance against standard | the base | +1.0%no change | -1.4%0.1 fewer in 100 | +5.4%0.3 more in 100 |
| Typical against standard | the base | +6.5%$39 more | 0.0%no change | -9.0%$54 less |
| Does it hold? | The base view | Holds | Holds | Holds |
Every indie paid launch tagged Retro, 12 to 36 months old: 1,343 launches.
Games mostly reviewed outside China. Drops games mostly reviewed in Chinese, meaning 35% or more of their reviews are in Simplified Chinese: 33 of 1,343 launches here. Review language is measured for games with 2,000+ reviews; smaller games are guessed from their names.
Drops the single biggest earner, Mouthwashing (20.6% of the money): 1,342 launches left. It moves the answer when that one game earned over half the money.
Keeps only launches 18 months old or newer: 386 of 1,343.
A lens moves the chance only when it differs from standard by more than a random cut of the same size would, with 5+ hits on both sides; typical earnings are compared from 100 launches, within 25%. Without the breakout moves the answer when one game earned over half the money. Lens figures by price band are not computed yet, so this table is for all prices.
Alerts when Horror + Retro moves, comparables the day they land, and every lens for every pair and price. Free until launch.
Keep gold access after launch: alerts, comparables, every lens.
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