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Ticker: price and year-over-year change for 40 genres. Price is the median estimated first-year revenue of indie paid launches. The change shows for genres with 100+ launches. The same figures are on the Genres page.

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on 2 Nov 2026

Niches / Management + Tower Defense

Niche

Management + Tower Defense

Games tagged both Management and Tower Defense: 40 indie paid launches, 5 of them earned $100k+ in their first year.

How to read this page

  • A hit is an estimated $100k+ first year. Revenue is estimated from Steam reviews, so read figures as "about". Earnings are sales on Steam after discounts and regional prices, before Steam's 30% cut, refunds and sales tax. About 58% of it reaches the developer.
  • Price moves the odds more than genre does, so the page opens on one price band. The keys in section 2 switch it.
  • From 26,758 indie paid launches 12 to 36 months old, data of 2 Nov 2026. How it is measured.

Showing Management + Tower Defense priced under $5. This filter changes the answer: at all prices the pair trails Management and beats Tower Defense; priced under $5 it is too small to compare with Management and is too small to compare with Tower Defense.

1Scoreboard: the pair against each of its tags

The pair's chance of a $100k+ first year beside each of its two tags, ranked like a high-score table, with typical earnings and the launches behind every figure.

ScoreboardDoes this pair beat its genres?Under $5

Management + Tower Defense is too small to compare with Management and is too small to compare with Tower Defense: 0 of its 15 launches earned $100k+ priced under $5, against 1.6 in 100 for Management and 1 of 410 launches for Tower Defense.

Small sample: 15 launches, 0 hits.

TIEA tie
Tag oneManagement
1.6in 100 earned
$100k+
Odds1 in 61
Typical earnings$363
Launches306 / 5 hits
Pair against ittoo few hits to compare
TIEA tie
This pairManagement + Tower Defense
0 of 15launches earned
$100k+ small
Odds0 of 15 launches
$1k+3 of 15 launches
$10k+1 of 15 launches
Launches15 / 0 hits
Expected0.4 in 100
TIEA tie
1 of 410launches earned
$100k+ small
Odds1 of 410 launches
Typical earnings$107
Launches410 / 1 hits
Pair against ittoo few hits to compare
All indie launches under $5: 0.4 in 100 earned $100k+ (1 in 230), typical $162, from 14,050 launches.each block is 0.5 in 100 all indie at under $5

2Overlap: where the two tags meet

Each circle is one tag, sized by its launches, and the gold overlap is exactly this pair. Click a part to read it. Price changes the odds more than genre does (under $5: 0.4 in 100 launches earned $100k+; $20 to $40: 44.2 in 100), so read it within a price band.

Price bandswitches the whole page
All prices40 in pairUnder $515 in pair$5 to $1014 in pair$10 to $209: too few$20 to $402: too few
What the overlap means

The overlap is this niche: the 15 games tagged both Management and Tower Defense priced under $5. 0 of 15 of them earned $100k+, against 1.7 in 100 for Management-only games and 1 of 395 for Tower Defense-only games, so the mix is too small to compare with Management alone and is too small to compare with Tower Defense alone.

Both: 15 games priced under $5; 0 of 15 earned $100k+, odds by size $1k+ 3 of 15 launches · $10k+ 1 of 15 launches · $100k+ 0 of 15 launches.

Circle areas follow launch counts; the gold overlap is exactly the pair's 15 launches. The outer parts are each tag's launches minus the pair's, so their chance is exact; their typical earnings are not computed yet.

3Comparables

Who leads this pair and each of its tags. Free until launch: one click opens the card. The full comparables list (nearest hits by tag pair, price and launch year) is not computed yet, and the card says so.

Comparables

Leaders

Top earner, share of the moneyFree until launch

Lessaria: Fantasy Kingdom Simleads this pair42.6%
PairLessaria: Fantasy Kingdom Sim42.6%
ManagementSchedule I32.5%
Tower DefenseStronghold Crusader: Definitive Edition12.5%
CheckOne game over half?no
NextNearest hitsnot computed yet

Lens checkHolds in 2 of 2. Standard: the base the others are compared with. West-facing view: holds. Without the breakout: holds. Last 18 months: not run yet.

Open free preview
ComparablesFree until launchClick to unlockWho leads Management + Tower Defense

What this card holds

  • Leaders. The top earner in this pair and in each of its two tags, with its share of the money.
  • One-hit check. Whether a single game holds over half of the pair's money.
  • Nearest hits. Similar games that earned $100k+, matched by tag pair, price and launch year: not computed yet.

How the list will be picked

Same tag pairdata ready
Same price banddata ready
Launched within a year of each otherplanned
Earned $100k+planned
The list itselfnot computed yet

Free until launch: one click opens the card.

The leaders, in words

  • Lessaria: Fantasy Kingdom Sim earned 42.6% of the estimated first-year money of the 40 Management + Tower Defense launches.
  • Management is led by Schedule I, with 32.5% of its money.
  • Tower Defense is led by Stronghold Crusader: Definitive Edition, with 12.5% of its money.
  • No game holds over half of this pair's money, so the pair is not a one-hit market.

Nearest hits (similar games that earned $100k+, matched by tag pair, price and launch year): not computed yet.

Filters do not apply here yet. Leaders and shares are for all prices and the Standard view; per price band and per lens they are not computed yet.

4Lens check: does the answer hold?

The same figures with three kinds of games set aside: games mostly reviewed in Chinese, the single biggest earner, and everything older than 18 months.

Does the answer hold?

All prices

Management + Tower Defense holds in West-facing view and Without the breakout. No lens moves the chance or typical earnings more than chance alone would.

Management + Tower Defense through every lens, all prices
This pairBaseStandardevery launchWest-facing view39 of 40 launchesWithout the breakout39 of 40 launchesLast 18 monthstoo few
Launches counted405 hits395 hits394 hitstoo few
Earned $100k+12.5 in 10012.8 in 1004 of 39too few for a ratetoo few
Chance of $10k+23 in 100chance of $10k+; $1k+ 50 in 100under 100 launchesunder 100 launchestoo few
Chance against standardthe base+2.6%0.3 more in 100-17.9%2.2 fewer in 100too few
Typical against standardthe baseunder 100 launchesunder 100 launchestoo few
Does it hold?The base viewHoldsHoldsNot run yet
BaseStandardThe base view

Every indie paid launch tagged both Management and Tower Defense, 12 to 36 months old: 40 launches.

Launches counted
405 hits
Earned $100k+
12.5 in 100
Chance of $10k+
23 in 100chance of $10k+; $1k+ 50 in 100
Chance against standard
the base
Typical against standard
the base
West-facing viewHolds

Games mostly reviewed outside China. Drops games mostly reviewed in Chinese, meaning 35% or more of their reviews are in Simplified Chinese: 1 of 40 launches here. Review language is measured for games with 2,000+ reviews; smaller games are guessed from their names.

Launches counted
395 hits
Earned $100k+
12.8 in 100
Chance of $10k+
under 100 launches
Chance against standard
+2.6%0.3 more in 100
Typical against standard
under 100 launches
Without the breakoutHolds

Drops the single biggest earner, Lessaria: Fantasy Kingdom Sim (42.6% of the money): 39 launches left. It moves the answer when that one game earned over half the money.

Launches counted
394 hits
Earned $100k+
4 of 39too few for a rate
Chance of $10k+
under 100 launches
Chance against standard
-17.9%2.2 fewer in 100
Typical against standard
under 100 launches
Last 18 monthsNot run yet

Too few launches to run this lens.

Launches counted
too few
Earned $100k+
too few
Chance of $10k+
too few
Chance against standard
too few
Typical against standard
too few
Standard
Every indie paid launch tagged both Management and Tower Defense, 12 to 36 months old: 40 launches.
West-facing view
Games mostly reviewed outside China. Drops games mostly reviewed in Chinese, meaning 35% or more of their reviews are in Simplified Chinese: 1 of 40 launches here. Review language is measured for games with 2,000+ reviews; smaller games are guessed from their names.
Without the breakout
Drops the single biggest earner, Lessaria: Fantasy Kingdom Sim (42.6% of the money): 39 launches left. It moves the answer when that one game earned over half the money.
Last 18 months
Too few launches to run this lens.

Management holds in West-facing view, Without the breakout and Last 18 months. No lens moves the chance or typical earnings more than chance alone would.

Management through every lens, all prices
ManagementBaseStandardevery launchWest-facing view1,004 of 1,036 launchesWithout the breakout1,035 of 1,036 launchesLast 18 months350 of 1,036 launches
Launches counted1,036186 hits1,004178 hits1,035185 hits35055 hits
Earned $100k+18.0 in 10017.7 in 10017.9 in 10015.7 in 100
Typical first-year earnings$4,344top tenth $275,205+$4,361$4,288$3,743
Chance against standardthe base-1.3%0.2 fewer in 100-0.4%0.1 fewer in 100-12.5%2.2 fewer in 100
Typical against standardthe base+0.4%$17 more-1.3%$56 less-13.8%$601 less
Does it hold?The base viewHoldsHoldsHolds
BaseStandardThe base view

Every indie paid launch tagged Management, 12 to 36 months old: 1,036 launches.

Launches counted
1,036186 hits
Earned $100k+
18.0 in 100
Typical first-year earnings
$4,344top tenth $275,205+
Chance against standard
the base
Typical against standard
the base
West-facing viewHolds

Games mostly reviewed outside China. Drops games mostly reviewed in Chinese, meaning 35% or more of their reviews are in Simplified Chinese: 32 of 1,036 launches here. Review language is measured for games with 2,000+ reviews; smaller games are guessed from their names.

Launches counted
1,004178 hits
Earned $100k+
17.7 in 100
Typical first-year earnings
$4,361
Chance against standard
-1.3%0.2 fewer in 100
Typical against standard
+0.4%$17 more
Without the breakoutHolds

Drops the single biggest earner, Schedule I (32.5% of the money): 1,035 launches left. It moves the answer when that one game earned over half the money.

Launches counted
1,035185 hits
Earned $100k+
17.9 in 100
Typical first-year earnings
$4,288
Chance against standard
-0.4%0.1 fewer in 100
Typical against standard
-1.3%$56 less
Last 18 monthsHolds

Keeps only launches 18 months old or newer: 350 of 1,036.

Launches counted
35055 hits
Earned $100k+
15.7 in 100
Typical first-year earnings
$3,743
Chance against standard
-12.5%2.2 fewer in 100
Typical against standard
-13.8%$601 less
Standard
Every indie paid launch tagged Management, 12 to 36 months old: 1,036 launches.
West-facing view
Games mostly reviewed outside China. Drops games mostly reviewed in Chinese, meaning 35% or more of their reviews are in Simplified Chinese: 32 of 1,036 launches here. Review language is measured for games with 2,000+ reviews; smaller games are guessed from their names.
Without the breakout
Drops the single biggest earner, Schedule I (32.5% of the money): 1,035 launches left. It moves the answer when that one game earned over half the money.
Last 18 months
Keeps only launches 18 months old or newer: 350 of 1,036.

Tower Defense holds in West-facing view, Without the breakout and Last 18 months. No lens moves the chance or typical earnings more than chance alone would.

Tower Defense through every lens, all prices
Tower DefenseBaseStandardevery launchWest-facing view750 of 796 launchesWithout the breakout795 of 796 launchesLast 18 months215 of 796 launches
Launches counted79652 hits75048 hits79551 hits21514 hits
Earned $100k+6.5 in 1001 in 156.4 in 1001 in 166.4 in 1001 in 166.5 in 1001 in 15
Typical first-year earnings$383top tenth $33,659+$406$383$390
Chance against standardthe base-2.0%0.1 fewer in 100-1.8%0.1 fewer in 100-0.3%no change
Typical against standardthe base+6.0%$23 more0.0%no change+1.8%$7 more
Does it hold?The base viewHoldsHoldsHolds
BaseStandardThe base view

Every indie paid launch tagged Tower Defense, 12 to 36 months old: 796 launches.

Launches counted
79652 hits
Earned $100k+
6.5 in 1001 in 15
Typical first-year earnings
$383top tenth $33,659+
Chance against standard
the base
Typical against standard
the base
West-facing viewHolds

Games mostly reviewed outside China. Drops games mostly reviewed in Chinese, meaning 35% or more of their reviews are in Simplified Chinese: 46 of 796 launches here. Review language is measured for games with 2,000+ reviews; smaller games are guessed from their names.

Launches counted
75048 hits
Earned $100k+
6.4 in 1001 in 16
Typical first-year earnings
$406
Chance against standard
-2.0%0.1 fewer in 100
Typical against standard
+6.0%$23 more
Without the breakoutHolds

Drops the single biggest earner, Stronghold Crusader: Definitive Edition (12.5% of the money): 795 launches left. It moves the answer when that one game earned over half the money.

Launches counted
79551 hits
Earned $100k+
6.4 in 1001 in 16
Typical first-year earnings
$383
Chance against standard
-1.8%0.1 fewer in 100
Typical against standard
0.0%no change
Last 18 monthsHolds

Keeps only launches 18 months old or newer: 215 of 796.

Launches counted
21514 hits
Earned $100k+
6.5 in 1001 in 15
Typical first-year earnings
$390
Chance against standard
-0.3%no change
Typical against standard
+1.8%$7 more
Standard
Every indie paid launch tagged Tower Defense, 12 to 36 months old: 796 launches.
West-facing view
Games mostly reviewed outside China. Drops games mostly reviewed in Chinese, meaning 35% or more of their reviews are in Simplified Chinese: 46 of 796 launches here. Review language is measured for games with 2,000+ reviews; smaller games are guessed from their names.
Without the breakout
Drops the single biggest earner, Stronghold Crusader: Definitive Edition (12.5% of the money): 795 launches left. It moves the answer when that one game earned over half the money.
Last 18 months
Keeps only launches 18 months old or newer: 215 of 796.

A lens moves the chance only when it differs from standard by more than a random cut of the same size would, with 5+ hits on both sides; typical earnings are compared from 100 launches, within 25%. Without the breakout moves the answer when one game earned over half the money. Lens figures by price band are not computed yet, so this table is for all prices.

5Premium early list

Alerts when Management + Tower Defense moves, comparables the day they land, and every lens for every pair and price. Free until launch.

Free until launch

Keep gold access after launch: alerts, comparables, every lens.

Releases

Ticker: 30 upcoming games dated within 90 days, with wishlist rank, release date and followers. The same list is on the Upcoming page.