Tag pairdata 30 Sep 2026
Relaxing + Linear: a typical launch earns $303 in its first year
That is the median of 55 indie paid launches, 2024 Q4 to 2025 Q3. 2 of 119 matured launches earned $100k or more, against 4.8 expected for their price and launch quarter. Releases rose 16% on the year before: 85 against 73.
- One game dominates the figure
- Price
- $303 median of 55 launches
- Price vs a year earlier
- +66.9% four quarters on the four before
- Releases, 12 months
- 85 73 the year before
- Upcoming games
- 105 coming soon on Steam
- Games on the store
- 508 carrying both tags
Boards
as of 30 Sep 2026Where this pair stands on each board of the front page. Every value carries its 90% interval and its sample.
| Board | Value | Interval | Sample | Standing |
|---|---|---|---|---|
| Most anticipatedShare of all upcoming wishlist heat on Steam, with the number of upcoming games beside it. | Below this board's minimum sample, so not ranked. Needs 5 or more wishlist-ranked upcoming games. | |||
Launch successLaunches earning $100k or more, against the number expected for their price tier and launch quarter.
| 0.64xhits against expected | 0.47x to 1.14x | 119 launchesindie paid launches 31 Mar 2024 to 1 Apr 2026 (6 to 30 months old) | #5,054 of 6,324pairs on this board |
| Fewer new releasesFewer launches relative to players. Historically this did not predict better launches. | Below this board's minimum sample, so not ranked. Needs 15 or more tracked games and 20 or more releases in each 12-month period. | |||
| Rising demandGaining players faster than same-age games. Descriptive, not a launch signal. | Below this board's minimum sample, so not ranked. Needs 15 or more tracked games and 1,000 reviews in each window. | |||
Pairs are noisier than genres: the demand boards at pair level are indicative only.
Launch success
launches 6 to 30 months oldMatured indie paid launches that earned an estimated $100k or more, against the number expected for games at the same price tier and launch quarter.
- Launches
- 119
- Hit rate
- 1.7%0.0% to 3.4%
- Expected rate
- 4.0%
- Against expected
- 0.64x0.47x to 1.14x
Launch window: indie paid launches 31 Mar 2024 to 1 Apr 2026 (6 to 30 months old). Hit odds are shrunk toward the Steam-wide rate by 3 expected hits.
Revenue spread
119 launchesEstimated lifetime gross of the same matured launches. Half earned less than the median; one in ten earned more than the top figure.
- Bottom tenth
- $0
- Median
- $303
- Top tenth
- $4,385
Estimated from Steam review counts. Lifetime to date, so it differs from the first-year price above.
Supply
raw release countsGames released with both tags, last 12 months against the 12 before.
- Change
- +16%
Parent tags
Comparable games
8 indie titlesThe biggest indie games in this pair by estimated lifetime gross. Revenue is shown as a number at 50 or more reviews, as a range at 10 to 49, and not at all below 10.
- Spilled! (opens the Steam store)2025 · 4,924 reviews, 93% positiveest. $597k
- HER TREES : PUZZLE DREAM (opens the Steam store)2026 · 1,960 reviews, 97% positiveest. $158k
- Sound of Horses (opens the Steam store)2025 · 279 reviews, 95% positiveest. $85k
- S.A.N.D.Y. - Beach Cleaner (opens the Steam store)2026 · 335 reviews, 92% positiveest. $41k
- Spooky Express (opens the Steam store)2025 · 81 reviews, 98% positiveest. $25k
- Olga - Episode 1 (opens the Steam store)2026 · 81 reviews, 98% positiveest. $16k
- What's the Password? (opens the Steam store)2026 · 92 reviews, 68% positiveest. $15k
- Unpetrified: Echoes of Nature (opens the Steam store)2025 · 30 reviews, 96% positiveest. $10k to $100k
More with Relaxing
pairs with Relaxing- Relaxing + Economy$7,82849 launches priced, 115 releases in 12 months
- Relaxing + Open World$3,43945 launches priced, 56 releases in 12 months
- Building + Relaxing$3,39787 launches priced, 134 releases in 12 months
- Relaxing + Management$3,154101 launches priced, 233 releases in 12 months
- Relaxing + Farming Sim$2,87450 launches priced, 106 releases in 12 months
- Relaxing + Crafting$2,42950 launches priced, 83 releases in 12 months
More with Linear
pairs with Linear- Walking Simulator + Linear$1,56566 launches priced, 92 releases in 12 months
- Psychological Horror + Linear$1,11182 launches priced, 104 releases in 12 months
- Story Rich + Linear$91095 launches priced, 129 releases in 12 months
- Visual Novel + Linear$84831 launches priced, 69 releases in 12 months
- Horror + Linear$808121 launches priced, 153 releases in 12 months
- Female Protagonist + Linear$79940 launches priced, 57 releases in 12 months
Verdicts
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