Tag pairdata 30 Sep 2026
Retro + Mystery: a typical launch earns $1,404 in its first year
That is the median of 36 indie paid launches, 2024 Q4 to 2025 Q3. 4 of 68 matured launches earned $100k or more, against 3.0 expected for their price and launch quarter. Releases rose 55% on the year before: 59 against 38.
- Price
- $1,404 median of 36 launches
- Price vs a year earlier
- −36.8% four quarters on the four before
- Releases, 12 months
- 59 38 the year before
- Upcoming games
- 113 coming soon on Steam
- Games on the store
- 313 carrying both tags
Boards
as of 30 Sep 2026Where this pair stands on each board of the front page. Every value carries its 90% interval and its sample.
| Board | Value | Interval | Sample | Standing |
|---|---|---|---|---|
| Most anticipatedShare of all upcoming wishlist heat on Steam, with the number of upcoming games beside it. | 0.03%share of upcoming wishlist heat | 0.03% to 0.05% | 13 ranked of 113 upcoming gameswishlist rank 30 Sep 2026 | #2,959 of 7,193pairs on this board |
| Launch successLaunches earning $100k or more, against the number expected for their price tier and launch quarter. | 1.17xhits against expected | 0.80x to 1.92x | 68 launchesindie paid launches 31 Mar 2024 to 1 Apr 2026 (6 to 30 months old) | #1,893 of 6,324pairs on this board |
| Fewer new releasesFewer launches relative to players. Historically this did not predict better launches. | Below this board's minimum sample, so not ranked. Needs 15 or more tracked games and 20 or more releases in each 12-month period. | |||
| Rising demandGaining players faster than same-age games. Descriptive, not a launch signal. | Below this board's minimum sample, so not ranked. Needs 15 or more tracked games and 1,000 reviews in each window. | |||
Pairs are noisier than genres: the demand boards at pair level are indicative only.
Launch success
launches 6 to 30 months oldMatured indie paid launches that earned an estimated $100k or more, against the number expected for games at the same price tier and launch quarter.
- Launches
- 68
- Hit rate
- 5.9%1.1% to 10.7%
- Expected rate
- 4.4%
- Against expected
- 1.17x0.80x to 1.92x
Launch window: indie paid launches 31 Mar 2024 to 1 Apr 2026 (6 to 30 months old). Hit odds are shrunk toward the Steam-wide rate by 3 expected hits.
Revenue spread
68 launchesEstimated lifetime gross of the same matured launches. Half earned less than the median; one in ten earned more than the top figure.
- Bottom tenth
- $81
- Median
- $1,172
- Top tenth
- $24,315
Estimated from Steam review counts. Lifetime to date, so it differs from the first-year price above.
Supply
raw release countsGames released with both tags, last 12 months against the 12 before.
- Change
- +55%
Parent tags
Comparable games
8 indie titlesThe biggest indie games in this pair by estimated lifetime gross. Revenue is shown as a number at 50 or more reviews, as a range at 10 to 49, and not at all below 10.
- Is this Game Trying to Kill Me? (opens the Steam store)2024 · 1,516 reviews, 95% positiveest. $460k
- lily's world XD (opens the Steam store)2026 · 1,213 reviews, 97% positiveest. $295k
- The Crimson Diamond (opens the Steam store)2024 · 657 reviews, 96% positiveest. $199k
- Photomaly (opens the Steam store)2026 · 1,353 reviews, 89% positiveest. $192k
- MOLDRISE (opens the Steam store)2026 · 546 reviews, 96% positiveest. $133k
- DISCOPUP (opens the Steam store)2025 · 528 reviews, 98% positiveest. $107k
- Chronoquartz (opens the Steam store)2025 · 513 reviews, 98% positiveest. $104k
- EMUUROM (opens the Steam store)2026 · 305 reviews, 90% positiveest. $77k
More with Retro
pairs with Retro- Story Rich + Retro$3,28551 launches priced, 77 releases in 12 months
- Psychological Horror + Retro$1,59566 launches priced, 104 releases in 12 months
- Horror + Retro$1,574105 launches priced, 151 releases in 12 months
- Simulation + Retro$1,45461 launches priced, 124 releases in 12 months
- Retro + 1990's$1,41683 launches priced, 147 releases in 12 months
- Retro + Dark$1,37140 launches priced, 34 releases in 12 months
More with Mystery
pairs with Mystery- Mystery + Choices Matter$6,00949 launches priced, 114 releases in 12 months
- Anime + Mystery$5,55743 launches priced, 65 releases in 12 months
- Mystery + Female Protagonist$5,30753 launches priced, 76 releases in 12 months
- Detective + Mystery$5,207106 launches priced, 184 releases in 12 months
- Cinematic + Mystery$4,60234 launches priced, 41 releases in 12 months
- Surreal + Mystery$4,52440 launches priced, 57 releases in 12 months
Verdicts
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