Tag pairdata 30 Sep 2026
Niches / Visual Novel / Cinematic
Visual Novel + Cinematic: a typical launch earns $3,132 in its first year
That is the median of 41 indie paid launches, 2024 Q4 to 2025 Q3. 17 of 75 matured launches earned $100k or more, against 7.1 expected for their price and launch quarter. Releases rose 18% on the year before: 59 against 50.
- China market: over 35% of reviews are Chinese
- Price
- $3,132 median of 41 launches
- Price vs a year earlier
- −80.2% four quarters on the four before
- Releases, 12 months
- 59 50 the year before
- Upcoming games
- 100 coming soon on Steam
- Games on the store
- 299 carrying both tags
Boards
as of 30 Sep 2026Where this pair stands on each board of the front page. Every value carries its 90% interval and its sample.
| Board | Value | Interval | Sample | Standing |
|---|---|---|---|---|
| Most anticipatedShare of all upcoming wishlist heat on Steam, with the number of upcoming games beside it. | 0.01%share of upcoming wishlist heat | 0.01% to 0.02% | 6 ranked of 101 upcoming gameswishlist rank 30 Sep 2026 | #3,626 of 7,193pairs on this board |
Launch successLaunches earning $100k or more, against the number expected for their price tier and launch quarter.
| 1.98xhits against expected | 1.46x to 2.63x | 75 launchesindie paid launches 31 Mar 2024 to 1 Apr 2026 (6 to 30 months old) | #5,831 of 6,324pairs on this board |
Fewer new releasesFewer launches relative to players. Historically this did not predict better launches.
| +3%player demand against new supply, relative to Steam | −25% to +32% | 17 tracked gamesJun 2026 to Aug 2026 vs Jun 2025 to Aug 2025; releases 30 Sep 2025 to 30 Sep 2026 vs prior 12 months | #1,340 of 2,361pairs on this board |
Rising demandGaining players faster than same-age games. Descriptive, not a launch signal.
| −11%review growth against same-age games | −23% to +1% | 17 tracked gamesJun 2026 to Aug 2026 vs Jun 2025 to Aug 2025 | #1,355 of 2,461pairs on this board |
Pairs are noisier than genres: the demand boards at pair level are indicative only.
Launch success
launches 6 to 30 months oldMatured indie paid launches that earned an estimated $100k or more, against the number expected for games at the same price tier and launch quarter.
- Launches
- 75
- Hit rate
- 22.7%16.2% to 34.8%
- Expected rate
- 9.5%
- Against expected
- 1.98x1.46x to 2.63x
Launch window: indie paid launches 31 Mar 2024 to 1 Apr 2026 (6 to 30 months old). Hit odds are shrunk toward the Steam-wide rate by 3 expected hits.
Revenue spread
75 launchesEstimated lifetime gross of the same matured launches. Half earned less than the median; one in ten earned more than the top figure.
- Bottom tenth
- $54
- Median
- $2,137
- Top tenth
- $203,327
Estimated from Steam review counts. Lifetime to date, so it differs from the first-year price above.
Supply
raw release countsGames released with both tags, last 12 months against the 12 before.
- Change
- +18%
- Against Steam
- −14%after Steam-wide growth, shrunk by 5 releases
Parent tags
- Visual NovelGenre pageRanked on every board, with its best pairs.
- CinematicNot a genreA theme, mood, feature or presentation tag: never ranked as a market on its own, only inside pairs.
Comparable games
8 indie titlesThe biggest indie games in this pair by estimated lifetime gross. Revenue is shown as a number at 50 or more reviews, as a range at 10 to 49, and not at all below 10.
- Minds Beneath Us (opens the Steam store)2024 · 5,771 reviews, 96% positiveest. $1.7M
- Kugayama Shiori's Death Diary (opens the Steam store)2026 · 996 reviews, 95% positiveest. $504k
- Love is All Around 2 (opens the Steam store)2025 · 3,751 reviews, 83% positiveest. $473k
- Shao Song I (opens the Steam store)2026 · 2,703 reviews, 81% positiveest. $456k
- 美女,请别影响我成仙 (opens the Steam store)2025 · 3,142 reviews, 93% positiveest. $445k
- Vanity Fair: The Pursuit (opens the Steam store)2024 · 4,020 reviews, 87% positiveest. $336k
- 恋爱单选题 (opens the Steam store)2024 · 2,423 reviews, 81% positiveest. $304k
- The Shell Part II: Purgatorio (opens the Steam store)2024 · 593 reviews, 95% positiveest. $300k
More with Visual Novel
pairs with Visual Novel- Visual Novel + FMV$65,06531 launches priced, 48 releases in 12 months
- Visual Novel + LGBTQ+$6,05083 launches priced, 159 releases in 12 months
- Visual Novel + Detective$5,29368 launches priced, 134 releases in 12 months
- Visual Novel + Investigation$4,88542 launches priced, 55 releases in 12 months
- Visual Novel + Immersive Sim$4,55364 launches priced, 115 releases in 12 months
- Visual Novel + Romance$3,639179 launches priced, 277 releases in 12 months
More with Cinematic
pairs with Cinematic- Cinematic + Immersive Sim$24,23132 launches priced, 35 releases in 12 months
- Psychological Horror + Cinematic$5,00947 launches priced, 58 releases in 12 months
- Cinematic + Mystery$4,60234 launches priced, 41 releases in 12 months
- Cinematic + Interactive Fiction$4,18748 launches priced, 48 releases in 12 months
- Story Rich + Cinematic$4,03368 launches priced, 73 releases in 12 months
- Cinematic + Walking Simulator$3,57532 launches priced, 57 releases in 12 months
Verdicts
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