Genres

Ticker: price and year-over-year change for 40 genres. Price is the median estimated first-year revenue of indie paid launches. The change shows for genres with 100+ launches. The same figures are on the Genres page.

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Game Market DataBuild what sells
Live games
192,217
on 3 Oct 2026

Niches 3 Oct

Of 161 niches with 100+ launches at $10 to $20, 53 beat the 20 in 100 base rate. Price moves the odds most: 1 in 238 under $5, 44 in 100 at $20 to $40.53 of 161 niches beat the 20 in 100 base rate.53 beat the base rate.

Typical launch, all prices, first year $552

Niches

Every tag pair (two tags on the same game), screened by how often its indie launches earned $100k or more in their first year. Pick your price first: price moves the odds more than the tags do.

Indie paid Steam launches 12 to 36 months old, data 3 Oct 2026. A hit is an estimated first year of $100k+. Earnings are sales on Steam after discounts and regional prices, before Steam's 30% cut, refunds and sales tax. About 58% of it reaches the developer. The revenue estimate is soft: about 6 to 7.5 in 100 launches overall.

The niche list

Best odds at my priceChance of $100k+, read within one price band.Opens $10 to $20, Standard lens.Steady marketsHolds in every lens and no single game owns it.Loads the 30+ launches view.Biggest typical yearWhat the middle launch earned, highest first.Loads the 30+ launches view.Biggest upsideWhat the top tenth earned at least.Loads the 30+ launches view.Proven at scale100+ launches and above the base rate.Now: Management + Simulation, 38 in 100. 53 match.Busiest marketsMost launches first: where the competition is.Loads the 30+ launches view.
Hide one-hit markets12 outHide small samples0 out

161 of 4,635 niches have 100+ launches at $10 to $20. Sorted by chance of $100k+, lowest first.

RPG + Simulation 27 in 100 earned $100k+, from 115 launches at $10 to $20typical $15,973. Best of the pins Audience
2d--magicNot in this view: under 100 launches at $10 to $20.
Pin another to compare.
Niches at $10 to $20, sorted by chance of $100k+. The first row is the base rate.
Rank#NicheChance of $100k+Typical yearTop 1 in 10LaunchesMarkersPin
All games at $10 to $20the base rate: the row to beat 20 in 100878 of 4,304 $10,978$287,297 4,304
1 4 of 124 launches earned $100k+ 4 of 1244 hits $1,150 $18,907 124 none Pin Arcade + Casual
2 1 in 25 earned $100k+, from 126 launches 1 in 255 hits $2,044 $43,725 126 none Pin Casual + Point & Click
3 1 in 21 earned $100k+, from 107 launches 1 in 215 hits $1,328 $20,735 107 none Pin Casual + Hidden Object
4 1 in 21 earned $100k+, from 126 launches 1 in 216 hits $1,533 $37,244 126 none Pin Hidden Object + Puzzle
5 1 in 18 earned $100k+, from 129 launches 1 in 187 hits $4,601 $74,366 129 none Pin Adventure + Choose Your Own Adventure
6 1 in 18 earned $100k+, from 145 launches 1 in 188 hits $4,170 $61,149 145 none Pin Casual + Visual Novel
7 1 in 18 earned $100k+, from 105 launches 1 in 186 hits $1,803 $52,382 105 none Pin Casual + Fantasy
8 1 in 15 earned $100k+, from 103 launches 1 in 157 hits $2,844 $70,092 103 none Pin Puzzle + Strategy
9 1 in 14 earned $100k+, from 297 launches 1 in 1421 hits $1,686 $56,257 297 none Pin 2D + Casual
10 1 in 13 earned $100k+, from 140 launches 1 in 1311 hits $2,844 $68,656 140 Audience Pin Adventure + Strategy
11 1 in 12 earned $100k+, from 109 launches 1 in 129 hits $5,688 $72,223 109 none Pin Anime + Casual
12 1 in 12 earned $100k+, from 188 launches 1 in 1216 hits $3,042 $78,162 188 none Pin Casual + Strategy
13 1 in 12 earned $100k+, from 164 launches 1 in 1214 hits $2,299 $70,453 164 none Pin Action + Casual
14 1 in 12 earned $100k+, from 140 launches 1 in 1212 hits $3,346 $89,036 140 none Pin 2D + Fantasy
15 1 in 12 earned $100k+, from 346 launches 1 in 1230 hits $2,705 $61,189 346 none Pin Adventure + Casual
16 1 in 11 earned $100k+, from 179 launches 1 in 1116 hits $9,175 $94,152 179 Audience Pin Anime + Visual Novel
17 1 in 11 earned $100k+, from 118 launches 1 in 1111 hits $5,708 $82,425 118 none Pin 2D Platformer + Adventure
18 1 in 11 earned $100k+, from 278 launches 1 in 1126 hits $1,896 $98,547 278 Audience Pin Casual + Puzzle
19 1 in 11 earned $100k+, from 148 launches 1 in 1114 hits $8,442 $90,757 148 none Pin 2D + Visual Novel
20 1 in 11 earned $100k+, from 116 launches 1 in 1111 hits $2,705 $99,644 116 none Pin 2D + Point & Click
21 1 in 10 earned $100k+, from 143 launches 1 in 1014 hits $2,366 $98,814 143 none Pin Casual + Family Friendly
22 1 in 10 earned $100k+, from 203 launches 1 in 1020 hits $2,047 $98,814 203 none Pin 2D + Puzzle
23 10 in 100 earned $100k+, from 130 launches 10 in 10013 hits $4,101 $116,742 130 none Pin Casual + Story Rich
24 10 in 100 earned $100k+, from 167 launches 10 in 10017 hits $3,346 $103,475 167 none Pin Adventure + Fantasy
25 10 in 100 earned $100k+, from 136 launches 10 in 10014 hits $8,788 $119,431 136 none Pin Romance + Visual Novel
Show 25 moreShowing 25 of 161 niches
green beats the base ratecoral below it bar: the chance; amber tick: the base rate1-hit one game holds over half the moneySmall under 50 launches in this viewAudience reads differently for Western players

Under 30 launches or 5 hits a chance is written as a count ("3 of 12"), never as odds. Typical year is the middle launch's first-year earnings. Lenses, the one-hit share and the audience split are measured across all prices. A game counts in every pair its tags make.

Releases

Ticker: 30 upcoming games dated within 90 days, with wishlist rank, release date and followers. The same list is on the Upcoming page.