Niches

Every tag pair (two tags on the same game), screened by how often its indie launches earned $100k or more in their first year. Pick your price first: price moves the odds more than the tags do.

Indie paid Steam launches 6 to 30 months old, data 1 Oct 2026. A hit is an estimated first year of $100k+. The revenue estimate is soft: about 5 to 8 in 100 launches overall.

Best niches

$10 to $20

Pairs that hit $100k+ beyond the oddsFree until launch

Building + Sandboxabout 2.0 times the 19 in 100 base rate38 in 100

1Building + Sandbox38 in 100100 launches 2Multiplayer + Online Co-Op37 in 100102 launches 3First-Person + Immersive Sim34 in 100122 launches 4Immersive Sim + Life Sim34 in 100100 launches 5Co-op + Multiplayer34 in 100104 launches

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Best nichesFree until launchClick to unlockTag pairs that beat the odds

The niche list

Price $10 to $20

All prices1 in 16 hit $100k+Under $51 in 200 hit $100k+$5 to $101 in 26 hit $100k+$10 to $2019 in 100 hit $100k+$20 to $4042 in 100 hit $100k+

Base rate: indie paid launches 6 to 30 months old, 29,637 launches. Odds compare best within one price.

Lens Standard

Standard West-facing view Without the breakout Last 18 months

All indie paid launches 6 to 30 months old. Lenses are computed across all prices only so far, so a lens reads All prices.

Sample 100+

10+ launchesshow small samples 30+ launches 100+ launchesonly big markets

Hides anything measured on fewer launches.

$10 to $20 100+ launches Reset

Best odds at my priceChance of $100k+, read within one price band.Opens $10 to $20, Standard lens.Steady marketsHolds in every lens and no single game owns it.Loads the 30+ launches view.Biggest typical yearWhat the middle launch earned, highest first.Loads the 30+ launches view.Biggest upsideWhat the top tenth earned at least.Loads the 30+ launches view.Proven at scale100+ launches and above the base rate.Now: Building + Sandbox, 38 in 100. 75 match.Busiest marketsMost launches first: where the competition is.Loads the 30+ launches view.

Hide one-hit markets18 out Hide small samples0 out

207 of 5,145 niches have 100+ launches at $10 to $20. Sorted by chance of $100k+, highest first.

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Niches at $10 to $20, sorted by chance of $100k+. The first row is the base rate.
Rank#	Niche	Chance of $100k+	Typical year	Top 1 in 10	Launches	Markers	Pin
	All games at $10 to $20the base rate: the row to beat	19 in 100893 of 4,810	$9,226	$248,075	4,810
1	Building + Sandbox38 in 100 earned $100k+, from 100 launches	38 in 10038 hits	$33,694	$929,505	100	none	Pin Building + Sandbox
2	Multiplayer + Online Co-Op37 in 100 earned $100k+, from 102 launches	37 in 10038 hits	$60,406	$901,536	102	none	Pin Multiplayer + Online Co-Op
3	First-Person + Immersive Sim34 in 100 earned $100k+, from 122 launches	34 in 10042 hits	$41,394	$678,441	122	none	Pin First-Person + Immersive Sim
4	Immersive Sim + Life Sim34 in 100 earned $100k+, from 100 launches	34 in 10034 hits	$44,718	$636,746	100	none	Pin Immersive Sim + Life Sim
5	Co-op + Multiplayer34 in 100 earned $100k+, from 104 launches	34 in 10035 hits	$40,062	$1,621,854	104	none	Pin Co-op + Multiplayer
6	Building + Simulation33 in 100 earned $100k+, from 134 launches	33 in 10044 hits	$20,641	$435,692	134	none	Pin Building + Simulation
7	Exploration + Sandbox33 in 100 earned $100k+, from 116 launches	33 in 10038 hits	$21,833	$433,770	116	none	Pin Exploration + Sandbox
8	Management + Simulation32 in 100 earned $100k+, from 258 launches	32 in 10083 hits	$32,881	$515,310	258	none	Pin Management + Simulation
9	Economy + Simulation31 in 100 earned $100k+, from 149 launches	31 in 10046 hits	$30,514	$569,428	149	none	Pin Economy + Simulation
10	First-Person + Simulation31 in 100 earned $100k+, from 185 launches	31 in 10057 hits	$26,409	$569,428	185	none	Pin First-Person + Simulation
11	Economy + Management30 in 100 earned $100k+, from 154 launches	30 in 10046 hits	$32,013	$448,643	154	none	Pin Economy + Management
12	Action + Roguelike30 in 100 earned $100k+, from 104 launches	30 in 10031 hits	$19,025	$728,231	104	none	Pin Action + Roguelike
13	Life Sim + Simulation29 in 100 earned $100k+, from 195 launches	29 in 10057 hits	$32,013	$395,032	195	none	Pin Life Sim + Simulation
14	Action Roguelike + Roguelike29 in 100 earned $100k+, from 143 launches	29 in 10041 hits	$23,373	$728,231	143	Audience	Pin Action Roguelike + Roguelike
15	First-Person + Realistic28 in 100 earned $100k+, from 123 launches	28 in 10035 hits	$12,386	$484,947	123	none	Pin First-Person + Realistic
16	Action Roguelike + Roguelite28 in 100 earned $100k+, from 155 launches	28 in 10044 hits	$20,987	$562,669	155	none	Pin Action Roguelike + Roguelite
17	Casual + Life Sim28 in 100 earned $100k+, from 113 launches	28 in 10032 hits	$30,355	$369,985	113	Audience	Pin Casual + Life Sim
18	Action + Roguelite28 in 100 earned $100k+, from 108 launches	28 in 10030 hits	$16,192	$580,055	108	none	Pin Action + Roguelite
19	Action + Action Roguelike28 in 100 earned $100k+, from 148 launches	28 in 10041 hits	$14,731	$490,105	148	none	Pin Action + Action Roguelike
20	Relaxing + Simulation28 in 100 earned $100k+, from 112 launches	28 in 10031 hits	$44,189	$638,770	112	Audience	Pin Relaxing + Simulation
21	Sandbox + Simulation27 in 100 earned $100k+, from 212 launches	27 in 10058 hits	$26,105	$387,796	212	none	Pin Sandbox + Simulation
22	Base Building + Strategy27 in 100 earned $100k+, from 105 launches	27 in 10028 hits	$25,779	$510,263	105	none	Pin Base Building + Strategy
23	RPG + Simulation26 in 100 earned $100k+, from 119 launches	26 in 10031 hits	$19,752	$358,651	119	none	Pin RPG + Simulation
24	Action + FPS26 in 100 earned $100k+, from 162 launches	26 in 10042 hits	$11,739	$773,439	162	none	Pin Action + FPS
25	Interactive Fiction + Story Rich26 in 100 earned $100k+, from 108 launches	26 in 10028 hits	$14,570	$258,666	108	none	Pin Interactive Fiction + Story Rich
26	Strategy + Tower Defense25 in 100 earned $100k+, from 110 launches	25 in 10028 hits	$9,226	$448,643	110	Audience	Pin Strategy + Tower Defense
27	Immersive Sim + Simulation25 in 100 earned $100k+, from 241 launches	25 in 10061 hits	$21,044	$332,634	241	none	Pin Immersive Sim + Simulation
28	Deckbuilding + Roguelike25 in 100 earned $100k+, from 135 launches	25 in 10034 hits	$24,693	$553,358	135	1-hit	Pin Deckbuilding + Roguelike
29	Roguelike + Roguelite25 in 100 earned $100k+, from 276 launches	25 in 10069 hits	$20,338	$630,183	276	none	Pin Roguelike + Roguelite
30	Deckbuilding + Roguelike Deckbuilder25 in 100 earned $100k+, from 100 launches	25 in 10025 hits	$32,783	$574,812	100	1-hit	Pin Deckbuilding + Roguelike Deckbuilder
31	Mystery + Story Rich25 in 100 earned $100k+, from 165 launches	25 in 10041 hits	$9,310	$226,446	165	none	Pin Mystery + Story Rich
32	FPS + Shooter25 in 100 earned $100k+, from 150 launches	25 in 10037 hits	$13,358	$990,944	150	none	Pin FPS + Shooter
33	Management + Strategy25 in 100 earned $100k+, from 138 launches	25 in 10034 hits	$20,152	$245,307	138	none	Pin Management + Strategy
34	FPS + First-Person25 in 100 earned $100k+, from 126 launches	25 in 10031 hits	$8,906	$678,441	126	none	Pin FPS + First-Person
35	Casual + Relaxing24 in 100 earned $100k+, from 176 launches	24 in 10043 hits	$20,152	$638,770	176	none	Pin Casual + Relaxing
36	2D + Exploration24 in 100 earned $100k+, from 140 launches	24 in 10034 hits	$15,783	$382,129	140	1-hit	Pin 2D + Exploration
37	Card Battler + Deckbuilding24 in 100 earned $100k+, from 124 launches	24 in 10030 hits	$20,781	$532,714	124	1-hit	Pin Card Battler + Deckbuilding
38	2D + Platformer24 in 100 earned $100k+, from 112 launches	24 in 10027 hits	$26,717	$346,811	112	1-hit	Pin 2D + Platformer
39	Adventure + Pixel Graphics24 in 100 earned $100k+, from 187 launches	24 in 10045 hits	$16,088	$393,463	187	none	Pin Adventure + Pixel Graphics
40	Exploration + Open World24 in 100 earned $100k+, from 155 launches	24 in 10037 hits	$17,606	$468,756	155	none	Pin Exploration + Open World
41	Deckbuilding + Strategy24 in 100 earned $100k+, from 156 launches	24 in 10037 hits	$21,859	$363,650	156	1-hitAudience	Pin Deckbuilding + Strategy
42	RPG + Roguelite24 in 100 earned $100k+, from 106 launches	24 in 10025 hits	$14,570	$251,784	106	none	Pin RPG + Roguelite
43	Action + Hack and Slash24 in 100 earned $100k+, from 102 launches	24 in 10024 hits	$18,954	$350,584	102	none	Pin Action + Hack and Slash
44	Roguelike + Strategy23 in 100 earned $100k+, from 233 launches	23 in 10054 hits	$19,139	$363,650	233	1-hitAudience	Pin Roguelike + Strategy
45	Roguelite + Strategy23 in 100 earned $100k+, from 190 launches	23 in 10044 hits	$20,338	$543,532	190	Audience	Pin Roguelite + Strategy
46	Deckbuilding + Roguelite23 in 100 earned $100k+, from 100 launches	23 in 10023 hits	$25,779	$574,812	100	Audience	Pin Deckbuilding + Roguelite
47	Exploration + Story Rich22 in 100 earned $100k+, from 173 launches	22 in 10038 hits	$17,811	$293,478	173	none	Pin Exploration + Story Rich
48	Exploration + Simulation22 in 100 earned $100k+, from 142 launches	22 in 10031 hits	$18,780	$304,089	142	none	Pin Exploration + Simulation
49	Choices Matter + Story Rich22 in 100 earned $100k+, from 133 launches	22 in 10029 hits	$13,111	$291,418	133	none	Pin Choices Matter + Story Rich
50	Multiple Endings + Story Rich22 in 100 earned $100k+, from 115 launches	22 in 10025 hits	$13,111	$258,666	115	none	Pin Multiple Endings + Story Rich

Show 25 moreShowing 50 of 207 niches

green beats the base ratecoral below it bar: the chance; amber tick: the base rate1-hit one game holds over half the moneySmall under 50 launches in this viewAudience reads differently for Western players

Under 30 launches a chance is written as a count ("3 of 12"), never as odds. Typical year is the middle launch's first-year earnings. Lenses, the one-hit share and the audience split are measured across all prices. A game counts in every pair its tags make.