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Ticker: price and year-over-year change for 40 genres. Price is the median estimated first-year revenue of indie paid launches. The same figures are on the Genres page.

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on 30 Sep 2026

Niches / Building + Strategy

Niche

Building + Strategy

Games tagged both Building and Strategy: 355 indie paid launches, 64 of them earned $100k+ in their first year.

How to read this page

  • A hit is an estimated $100k+ first year. Revenue is estimated from Steam reviews, so read figures as "about".
  • Price moves the odds more than genre does, so the page opens on one price band. The keys in section 2 switch it.
  • From 29,637 indie paid launches 6 to 30 months old, data of 1 Oct 2026. How it is measured.

Showing Building + Strategy priced $10 to $20, last 18 months. Lens figures exist at all prices only, so inside a price band the page shows the standard figures. This filter changes the answer: at all prices the pair beats both its tags; priced $10 to $20 it trails Building and beats Strategy.

1Scoreboard: the pair against each of its tags

The pair's chance of a $100k+ first year beside each of its two tags, ranked like a high-score table, with typical earnings and the launches behind every figure.

ScoreboardDoes this pair beat its genres?$10 to $20

Building + Strategy trails Building and beats Strategy: 29.5 in 100 of its launches earned $100k+ priced $10 to $20, against 32.2 in 100 for Building and 16.5 in 100 for Strategy.

That is about 1.6 times the 18.6 in 100 expected for any launch at this price. Lens figures by price band are not computed yet, so this band uses the standard figures.

1STWinner
Tag oneBuilding
32.2in 100 earned
$100k+
Odds32.2 in 100
Typical earnings$26,551
Launches258 / 83 hits
Pair trails by2.7 in 100
2NDRunner-up
This pairBuilding + Strategy
29.5in 100 earned
$100k+
Odds29.5 in 100
Typical earnings$22,666
Launches95 / 28 hits
Expected18.6 in 100
3RDThird
Tag twoStrategy
16.5in 100 earned
$100k+
Odds16.5 in 100
Typical earnings$9,226
Launches978 / 161 hits
Pair leads by13.0 in 100
All indie launches $10 to $20: 18.6 in 100 earned $100k+, typical $9,226, from 4,810 launches.each block is 2 in 100 all indie at $10 to $20

2Overlap: where the two tags meet

Each circle is one tag, sized by its launches, and the gold overlap is exactly this pair. Click a part to read it. Price changes the odds more than genre does (under $5: 0.5 in 100 launches earned $100k+; $20 to $40: 42.4 in 100), so read it within a price band.

What the overlap means

The overlap is this niche: the 95 games tagged both Building and Strategy priced $10 to $20. 29.5 in 100 of them earned $100k+, against 33.7 for Building-only games and 15.1 for Strategy-only games, so the mix trails Building alone and beats Strategy alone.

Both: 95 games priced $10 to $20; 29.5 in 100 earned $100k+, typical first-year earnings $22,666.

Circle areas follow launch counts; the gold overlap is exactly the pair's 95 launches. The outer parts are each tag's launches minus the pair's, so their chance is exact; their typical earnings are not computed yet. The last 18 months lens is not computed for the outer parts, so this diagram uses the standard figures.

3Comparables

Who leads this pair and each of its tags. Free until launch: one click opens the card. The full comparables list (nearest hits by tag pair, price and launch year) is not computed yet, and the card says so.

Comparables

Leaders

Top earner, share of the moneyFree until launch

Manor Lordsleads this pair50.0%
PairManor Lords50.0%
BuildingManor Lords25.9%
StrategySlay the Spire 217.1%
CheckOne game over half?no
NextNearest hitsnot computed yet

Lens checkChanged recently. Standard: the yardstick. West-facing view: holds. Without the breakout: holds. Last 18 months: moves the answer.

Open free preview
ComparablesFree until launchClick to unlockWho leads Building + Strategy

What this card holds

  • Leaders. The top earner in this pair and in each of its two tags, with its share of the money.
  • One-hit check. Whether a single game holds over half of the pair's money.
  • Nearest hits. Similar games that earned $100k+, matched by tag pair, price and launch year: not computed yet.

How the list will be picked

Same tag pairdata ready
Same price banddata ready
Launched within a year of each otherplanned
Earned $100k+planned
The list itselfnot computed yet

Free until launch: one click opens the card.

The leaders, in words

  • Manor Lords earned 50.0% of the estimated first-year money of the 355 Building + Strategy launches.
  • It also leads Building, with 25.9% of that tag's money.
  • Strategy is led by Slay the Spire 2, with 17.1% of its money.
  • No game holds over half of this pair's money, so the pair is not a one-hit market.

Nearest hits (similar games that earned $100k+, matched by tag pair, price and launch year): not computed yet.

Filters do not apply here yet. Leaders and shares are for all prices and the Standard view; per price band and per lens they are not computed yet.

4Lens check: does the answer hold?

The same figures with three kinds of games set aside: those with a mostly Chinese audience, the single biggest earner, and everything older than 18 months.

Does the answer hold?

All prices

Building + Strategy is changed recently: Last 18 months moves the answer by more than a quarter. It holds in 2 of 3.

Building + Strategy through every lens, all prices
This pairBaseStandardevery launchWest-facing view339 of 355 launchesWithout the breakout354 of 355 launchesLast 18 months195 of 355 launches
Launches counted35564 hits33961 hits35463 hits19528 hits
Earned $100k+18.0 in 10018.0 in 10017.8 in 10014.4 in 100
Typical first-year earnings$1,942top tenth $332,799+$2,023$1,942$1,415
Chance against standardthe yardstick0.0%no change-1.1%0.2 fewer in 100-20.0%3.6 fewer in 100
Typical against standardthe yardstick+4.2%$81 more0.0%no change-27.1%$527 less
Does it hold?The base viewHoldsHoldsMoves the answer
BaseStandardThe base view

Every indie paid launch tagged both Building and Strategy, 6 to 30 months old: 355 launches.

Launches counted
35564 hits
Earned $100k+
18.0 in 100
Typical first-year earnings
$1,942top tenth $332,799+
Chance against standard
the yardstick
Typical against standard
the yardstick
West-facing viewHolds

Games mostly reviewed outside China. Drops games whose audience is mostly Chinese, meaning 35% or more of their reviews are in Simplified Chinese: 16 of 355 launches here. Review language is measured for games with 2,000+ reviews; smaller games are guessed from their names.

Launches counted
33961 hits
Earned $100k+
18.0 in 100
Typical first-year earnings
$2,023
Chance against standard
0.0%no change
Typical against standard
+4.2%$81 more
Without the breakoutHolds

Drops the single biggest earner, Manor Lords (50.0% of the money): 354 launches left.

Launches counted
35463 hits
Earned $100k+
17.8 in 100
Typical first-year earnings
$1,942
Chance against standard
-1.1%0.2 fewer in 100
Typical against standard
0.0%no change
Last 18 monthsMoves the answer

Keeps only launches 18 months old or newer: 195 of 355.

Launches counted
19528 hits
Earned $100k+
14.4 in 100
Typical first-year earnings
$1,415
Chance against standard
-20.0%3.6 fewer in 100
Typical against standard
-27.1%$527 less
Standard
Every indie paid launch tagged both Building and Strategy, 6 to 30 months old: 355 launches.
West-facing view
Games mostly reviewed outside China. Drops games whose audience is mostly Chinese, meaning 35% or more of their reviews are in Simplified Chinese: 16 of 355 launches here. Review language is measured for games with 2,000+ reviews; smaller games are guessed from their names.
Without the breakout
Drops the single biggest earner, Manor Lords (50.0% of the money): 354 launches left.
Last 18 months
Keeps only launches 18 months old or newer: 195 of 355.

Building holds in 3 of 3: every lens keeps the chance and typical earnings within a quarter of the standard figures.

Building through every lens, all prices
BuildingBaseStandardevery launchWest-facing view870 of 895 launchesWithout the breakout894 of 895 launchesLast 18 months482 of 895 launches
Launches counted895157 hits870154 hits894156 hits48276 hits
Earned $100k+17.5 in 10017.7 in 10017.4 in 10015.8 in 100
Typical first-year earnings$2,732top tenth $306,583+$2,831$2,732$2,790
Chance against standardthe yardstick+1.1%0.2 more in 100-0.6%0.1 fewer in 100-9.7%1.7 fewer in 100
Typical against standardthe yardstick+3.6%$99 more0.0%no change+2.1%$58 more
Does it hold?The base viewHoldsHoldsHolds
BaseStandardThe base view

Every indie paid launch tagged Building, 6 to 30 months old: 895 launches.

Launches counted
895157 hits
Earned $100k+
17.5 in 100
Typical first-year earnings
$2,732top tenth $306,583+
Chance against standard
the yardstick
Typical against standard
the yardstick
West-facing viewHolds

Games mostly reviewed outside China. Drops games whose audience is mostly Chinese, meaning 35% or more of their reviews are in Simplified Chinese: 25 of 895 launches here. Review language is measured for games with 2,000+ reviews; smaller games are guessed from their names.

Launches counted
870154 hits
Earned $100k+
17.7 in 100
Typical first-year earnings
$2,831
Chance against standard
+1.1%0.2 more in 100
Typical against standard
+3.6%$99 more
Without the breakoutHolds

Drops the single biggest earner, Manor Lords (25.9% of the money): 894 launches left.

Launches counted
894156 hits
Earned $100k+
17.4 in 100
Typical first-year earnings
$2,732
Chance against standard
-0.6%0.1 fewer in 100
Typical against standard
0.0%no change
Last 18 monthsHolds

Keeps only launches 18 months old or newer: 482 of 895.

Launches counted
48276 hits
Earned $100k+
15.8 in 100
Typical first-year earnings
$2,790
Chance against standard
-9.7%1.7 fewer in 100
Typical against standard
+2.1%$58 more
Standard
Every indie paid launch tagged Building, 6 to 30 months old: 895 launches.
West-facing view
Games mostly reviewed outside China. Drops games whose audience is mostly Chinese, meaning 35% or more of their reviews are in Simplified Chinese: 25 of 895 launches here. Review language is measured for games with 2,000+ reviews; smaller games are guessed from their names.
Without the breakout
Drops the single biggest earner, Manor Lords (25.9% of the money): 894 launches left.
Last 18 months
Keeps only launches 18 months old or newer: 482 of 895.

Strategy holds in 3 of 3: every lens keeps the chance and typical earnings within a quarter of the standard figures.

Strategy through every lens, all prices
StrategyBaseStandardevery launchWest-facing view4,988 of 5,391 launchesWithout the breakout5,390 of 5,391 launchesLast 18 months3,128 of 5,391 launches
Launches counted5,391337 hits4,988308 hits5,390336 hits3,128178 hits
Earned $100k+6.3 in 1001 in 166.2 in 1001 in 166.2 in 1001 in 165.7 in 1001 in 18
Typical first-year earnings$505top tenth $44,532+$545$505$505
Chance against standardthe yardstick-1.6%0.1 fewer in 100-1.6%0.1 fewer in 100-9.5%0.6 fewer in 100
Typical against standardthe yardstick+7.9%$40 more0.0%no change0.0%no change
Does it hold?The base viewHoldsHoldsHolds
BaseStandardThe base view

Every indie paid launch tagged Strategy, 6 to 30 months old: 5,391 launches.

Launches counted
5,391337 hits
Earned $100k+
6.3 in 1001 in 16
Typical first-year earnings
$505top tenth $44,532+
Chance against standard
the yardstick
Typical against standard
the yardstick
West-facing viewHolds

Games mostly reviewed outside China. Drops games whose audience is mostly Chinese, meaning 35% or more of their reviews are in Simplified Chinese: 403 of 5,391 launches here. Review language is measured for games with 2,000+ reviews; smaller games are guessed from their names.

Launches counted
4,988308 hits
Earned $100k+
6.2 in 1001 in 16
Typical first-year earnings
$545
Chance against standard
-1.6%0.1 fewer in 100
Typical against standard
+7.9%$40 more
Without the breakoutHolds

Drops the single biggest earner, Slay the Spire 2 (17.1% of the money): 5,390 launches left.

Launches counted
5,390336 hits
Earned $100k+
6.2 in 1001 in 16
Typical first-year earnings
$505
Chance against standard
-1.6%0.1 fewer in 100
Typical against standard
0.0%no change
Last 18 monthsHolds

Keeps only launches 18 months old or newer: 3,128 of 5,391.

Launches counted
3,128178 hits
Earned $100k+
5.7 in 1001 in 18
Typical first-year earnings
$505
Chance against standard
-9.5%0.6 fewer in 100
Typical against standard
0.0%no change
Standard
Every indie paid launch tagged Strategy, 6 to 30 months old: 5,391 launches.
West-facing view
Games mostly reviewed outside China. Drops games whose audience is mostly Chinese, meaning 35% or more of their reviews are in Simplified Chinese: 403 of 5,391 launches here. Review language is measured for games with 2,000+ reviews; smaller games are guessed from their names.
Without the breakout
Drops the single biggest earner, Slay the Spire 2 (17.1% of the money): 5,390 launches left.
Last 18 months
Keeps only launches 18 months old or newer: 3,128 of 5,391.

A lens holds when chance and typical earnings both stay within 25% of standard. Lens figures by price band are not computed yet, so this table is for all prices.

5Premium early list

Alerts when Building + Strategy moves, comparables the day they land, and every lens for every pair and price. Free until launch.

Free until launch

Keep gold access after launch: alerts, comparables, every lens.

Releases

Ticker: 30 upcoming games dated within 90 days, with wishlist rank, release date and followers. The same list is on the Upcoming page.