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Ticker: price and year-over-year change for 40 genres. Price is the median estimated first-year revenue of indie paid launches. The change shows for genres with 100+ launches. The same figures are on the Genres page.

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on 3 Oct 2026

Niches / Cartoon + Strategy

Niche

Cartoon + Strategy

Games tagged both Cartoon and Strategy: 122 indie paid launches, 2 of them earned $100k+ in their first year.

How to read this page

  • A hit is an estimated $100k+ first year. Revenue is estimated from Steam reviews, so read figures as "about". Earnings are sales on Steam after discounts and regional prices, before Steam's 30% cut, refunds and sales tax. About 58% of it reaches the developer.
  • Price moves the odds more than genre does, so the page opens on one price band. The keys in section 2 switch it.
  • From 26,280 indie paid launches 12 to 36 months old, data of 3 Oct 2026. How it is measured.

Showing Cartoon + Strategy priced $10 to $20, hiding samples under 30 launches. This filter changes the answer: at all prices the pair is too small to compare with Cartoon and is too small to compare with Strategy; priced $10 to $20 it has too few launches to read.

1Scoreboard: the pair against each of its tags

The pair's chance of a $100k+ first year beside each of its two tags, ranked like a high-score table, with typical earnings and the launches behind every figure.

ScoreboardDoes this pair beat its genres?$10 to $20

19 launches, under your minimum sample of 30.

Pick another price band, or lower the minimum sample.

2NDRunner-up
Tag onemood tagCartoon
11.6in 100 earned
$100k+
Odds11.6 in 100
Typical earnings$3,241
Launches86 / 10 hits
Pairno reading
--No reading
This pairCartoon + Strategy
--too few
to read
Odds--
Typical earnings--
Launches19

19 launches, under your minimum sample of 30.

1STWinner
Tag twoStrategy
16.0in 100 earned
$100k+
Odds16.0 in 100
Typical earnings$7,843
Launches844 / 135 hits
Pairno reading
All indie launches $10 to $20: 17.6 in 100 earned $100k+, typical $8,234, from 4,301 launches.each block is 1 in 100 all indie at $10 to $20Cartoon is a mood tag: GMD never ranks it alone, but every game carrying it is counted.

2Overlap: where the two tags meet

Each circle is one tag, sized by its launches, and the gold overlap is exactly this pair. Click a part to read it. Price changes the odds more than genre does (under $5: 0.5 in 100 launches earned $100k+; $20 to $40: 40.0 in 100), so read it within a price band.

Price bandswitches the whole page
All prices122 in pairUnder $571 in pair$5 to $1031 in pair$10 to $2019 in pair$20 to $401: too few
What the overlap means

The overlap is this niche: the 19 games tagged both Cartoon and Strategy priced $10 to $20. 1 of 19 of them earned $100k+, against 13.4 in 100 for Cartoon-only games and 16.2 in 100 for Strategy-only games, so the mix is too small to compare with Cartoon alone and is too small to compare with Strategy alone.

Both: 19 games priced $10 to $20; 1 of 19 earned $100k+, typical first-year earnings $2,026.

Circle areas follow launch counts; the gold overlap is exactly the pair's 19 launches. The outer parts are each tag's launches minus the pair's, so their chance is exact; their typical earnings are not computed yet.

3Comparables

Who leads this pair and each of its tags. Free until launch: one click opens the card. The full comparables list (nearest hits by tag pair, price and launch year) is not computed yet, and the card says so.

Comparables

Leaders

Top earner, share of the moneyFree until launch

Kingdom Rush 5: Alliance TDleads this pair70.1%
PairKingdom Rush 5: Alliance TD70.1%
CartoonKingdom Rush 5: Alliance TD22.2%
StrategyManor Lords14.8%
CheckOne game over half?yes
NextNearest hitsnot computed yet

Lens checkOne-hit market. Standard: the base the others are compared with. West-facing view: holds. Without the breakout: moves the answer. Last 18 months: too few to tell.

Open free preview
ComparablesFree until launchClick to unlockWho leads Cartoon + Strategy

What this card holds

  • Leaders. The top earner in this pair and in each of its two tags, with its share of the money.
  • One-hit check. Whether a single game holds over half of the pair's money.
  • Nearest hits. Similar games that earned $100k+, matched by tag pair, price and launch year: not computed yet.

How the list will be picked

Same tag pairdata ready
Same price banddata ready
Launched within a year of each otherplanned
Earned $100k+planned
The list itselfnot computed yet

Free until launch: one click opens the card.

The leaders, in words

  • Kingdom Rush 5: Alliance TD earned 70.1% of the estimated first-year money of the 122 Cartoon + Strategy launches.
  • It also leads Cartoon, with 22.2% of that tag's money.
  • Strategy is led by Manor Lords, with 14.8% of its money.
  • One game holds over half of this pair's money: read every figure here as that game's story.

Nearest hits (similar games that earned $100k+, matched by tag pair, price and launch year): not computed yet.

Filters do not apply here yet. Leaders and shares are for all prices and the Standard view; per price band and per lens they are not computed yet.

4Lens check: does the answer hold?

The same figures with three kinds of games set aside: games mostly reviewed in Chinese, the single biggest earner, and everything older than 18 months.

Does the answer hold?

All prices

Cartoon + Strategy is one-hit market: one game earned over half the money. It holds in West-facing view.

Cartoon + Strategy through every lens, all prices
This pairBaseStandardevery launchWest-facing view112 of 122 launchesWithout the breakout121 of 122 launchesLast 18 months34 of 122 launches
Launches counted1222 hits1121 hits1211 hits341 hits
Earned $100k+2 of 122too few for a rate1 of 112too few for a rate1 of 121too few for a rate1 of 34too few for a rate
Typical first-year earnings$169top tenth $11,410+$169$169$229
Chance against standardthe base-45.5%0.7 fewer in 100; too few to tell-49.6%0.8 fewer in 100+79.4%1.3 more in 100; too few to tell
Typical against standardthe base0.0%no change0.0%no change+35.5%$60 more; too few to tell
Does it hold?The base viewHoldsMoves the answerToo few to tell
BaseStandardThe base view

Every indie paid launch tagged both Cartoon and Strategy, 12 to 36 months old: 122 launches.

Launches counted
1222 hits
Earned $100k+
2 of 122too few for a rate
Typical first-year earnings
$169top tenth $11,410+
Chance against standard
the base
Typical against standard
the base
West-facing viewHolds

Games mostly reviewed outside China. Drops games mostly reviewed in Chinese, meaning 35% or more of their reviews are in Simplified Chinese: 10 of 122 launches here. Review language is measured for games with 2,000+ reviews; smaller games are guessed from their names.

Launches counted
1121 hits
Earned $100k+
1 of 112too few for a rate
Typical first-year earnings
$169
Chance against standard
-45.5%0.7 fewer in 100; too few to tell
Typical against standard
0.0%no change
Without the breakoutMoves the answer

Drops the single biggest earner, Kingdom Rush 5: Alliance TD (70.1% of the money): 121 launches left. It moves the answer when that one game earned over half the money.

Launches counted
1211 hits
Earned $100k+
1 of 121too few for a rate
Typical first-year earnings
$169
Chance against standard
-49.6%0.8 fewer in 100
Typical against standard
0.0%no change
Last 18 monthsToo few to tell

Keeps only launches 18 months old or newer: 34 of 122.

Launches counted
341 hits
Earned $100k+
1 of 34too few for a rate
Typical first-year earnings
$229
Chance against standard
+79.4%1.3 more in 100; too few to tell
Typical against standard
+35.5%$60 more; too few to tell
Standard
Every indie paid launch tagged both Cartoon and Strategy, 12 to 36 months old: 122 launches.
West-facing view
Games mostly reviewed outside China. Drops games mostly reviewed in Chinese, meaning 35% or more of their reviews are in Simplified Chinese: 10 of 122 launches here. Review language is measured for games with 2,000+ reviews; smaller games are guessed from their names.
Without the breakout
Drops the single biggest earner, Kingdom Rush 5: Alliance TD (70.1% of the money): 121 launches left. It moves the answer when that one game earned over half the money.
Last 18 months
Keeps only launches 18 months old or newer: 34 of 122.

Cartoon holds in West-facing view, Without the breakout and Last 18 months. No lens moves the chance or typical earnings more than chance alone would.

Cartoon through every lens, all prices
CartoonBaseStandardevery launchWest-facing view732 of 783 launchesWithout the breakout782 of 783 launchesLast 18 months222 of 783 launches
Launches counted78322 hits73219 hits78221 hits2226 hits
Earned $100k+2.8 in 1001 in 362.6 in 1001 in 392.7 in 1001 in 372.7 in 1001 in 37
Typical first-year earnings$283top tenth $14,050+$297$283$285
Chance against standardthe base-7.6%0.2 fewer in 100-4.4%0.1 fewer in 100-3.8%0.1 fewer in 100
Typical against standardthe base+4.9%$14 more0.0%no change+0.7%$2 more
Does it hold?The base viewHoldsHoldsHolds
BaseStandardThe base view

Every indie paid launch tagged Cartoon, 12 to 36 months old: 783 launches.

Launches counted
78322 hits
Earned $100k+
2.8 in 1001 in 36
Typical first-year earnings
$283top tenth $14,050+
Chance against standard
the base
Typical against standard
the base
West-facing viewHolds

Games mostly reviewed outside China. Drops games mostly reviewed in Chinese, meaning 35% or more of their reviews are in Simplified Chinese: 51 of 783 launches here. Review language is measured for games with 2,000+ reviews; smaller games are guessed from their names.

Launches counted
73219 hits
Earned $100k+
2.6 in 1001 in 39
Typical first-year earnings
$297
Chance against standard
-7.6%0.2 fewer in 100
Typical against standard
+4.9%$14 more
Without the breakoutHolds

Drops the single biggest earner, Kingdom Rush 5: Alliance TD (22.2% of the money): 782 launches left. It moves the answer when that one game earned over half the money.

Launches counted
78221 hits
Earned $100k+
2.7 in 1001 in 37
Typical first-year earnings
$283
Chance against standard
-4.4%0.1 fewer in 100
Typical against standard
0.0%no change
Last 18 monthsHolds

Keeps only launches 18 months old or newer: 222 of 783.

Launches counted
2226 hits
Earned $100k+
2.7 in 1001 in 37
Typical first-year earnings
$285
Chance against standard
-3.8%0.1 fewer in 100
Typical against standard
+0.7%$2 more
Standard
Every indie paid launch tagged Cartoon, 12 to 36 months old: 783 launches.
West-facing view
Games mostly reviewed outside China. Drops games mostly reviewed in Chinese, meaning 35% or more of their reviews are in Simplified Chinese: 51 of 783 launches here. Review language is measured for games with 2,000+ reviews; smaller games are guessed from their names.
Without the breakout
Drops the single biggest earner, Kingdom Rush 5: Alliance TD (22.2% of the money): 782 launches left. It moves the answer when that one game earned over half the money.
Last 18 months
Keeps only launches 18 months old or newer: 222 of 783.

Strategy holds in West-facing view, Without the breakout and Last 18 months. No lens moves the chance or typical earnings more than chance alone would.

Strategy through every lens, all prices
StrategyBaseStandardevery launchWest-facing view4,305 of 4,686 launchesWithout the breakout4,685 of 4,686 launchesLast 18 months1,463 of 4,686 launches
Launches counted4,686290 hits4,305262 hits4,685289 hits1,46397 hits
Earned $100k+6.2 in 1001 in 166.1 in 1001 in 166.2 in 1001 in 166.6 in 1001 in 15
Typical first-year earnings$426top tenth $39,428+$472$426$498
Chance against standardthe base-1.7%0.1 fewer in 100-0.3%no change+7.1%0.4 more in 100
Typical against standardthe base+10.8%$46 more0.0%no change+16.9%$72 more
Does it hold?The base viewHoldsHoldsHolds
BaseStandardThe base view

Every indie paid launch tagged Strategy, 12 to 36 months old: 4,686 launches.

Launches counted
4,686290 hits
Earned $100k+
6.2 in 1001 in 16
Typical first-year earnings
$426top tenth $39,428+
Chance against standard
the base
Typical against standard
the base
West-facing viewHolds

Games mostly reviewed outside China. Drops games mostly reviewed in Chinese, meaning 35% or more of their reviews are in Simplified Chinese: 381 of 4,686 launches here. Review language is measured for games with 2,000+ reviews; smaller games are guessed from their names.

Launches counted
4,305262 hits
Earned $100k+
6.1 in 1001 in 16
Typical first-year earnings
$472
Chance against standard
-1.7%0.1 fewer in 100
Typical against standard
+10.8%$46 more
Without the breakoutHolds

Drops the single biggest earner, Manor Lords (14.8% of the money): 4,685 launches left. It moves the answer when that one game earned over half the money.

Launches counted
4,685289 hits
Earned $100k+
6.2 in 1001 in 16
Typical first-year earnings
$426
Chance against standard
-0.3%no change
Typical against standard
0.0%no change
Last 18 monthsHolds

Keeps only launches 18 months old or newer: 1,463 of 4,686.

Launches counted
1,46397 hits
Earned $100k+
6.6 in 1001 in 15
Typical first-year earnings
$498
Chance against standard
+7.1%0.4 more in 100
Typical against standard
+16.9%$72 more
Standard
Every indie paid launch tagged Strategy, 12 to 36 months old: 4,686 launches.
West-facing view
Games mostly reviewed outside China. Drops games mostly reviewed in Chinese, meaning 35% or more of their reviews are in Simplified Chinese: 381 of 4,686 launches here. Review language is measured for games with 2,000+ reviews; smaller games are guessed from their names.
Without the breakout
Drops the single biggest earner, Manor Lords (14.8% of the money): 4,685 launches left. It moves the answer when that one game earned over half the money.
Last 18 months
Keeps only launches 18 months old or newer: 1,463 of 4,686.

A lens moves the chance only when it differs from standard by more than a random cut of the same size would, with 5+ hits on both sides; typical earnings are compared from 100 launches, within 25%. Without the breakout moves the answer when one game earned over half the money. Lens figures by price band are not computed yet, so this table is for all prices.

5Premium early list

Alerts when Cartoon + Strategy moves, comparables the day they land, and every lens for every pair and price. Free until launch.

Free until launch

Keep gold access after launch: alerts, comparables, every lens.

Releases

Ticker: 30 upcoming games dated within 90 days, with wishlist rank, release date and followers. The same list is on the Upcoming page.