Tag pairdata 30 Sep 2026
Niches / Sports / Character Customization
Sports + Character Customization: 69 releases in the last 12 months
There is no price yet: it needs 30 or more indie paid launches in the last four complete quarters. 7 of 60 matured launches earned $100k or more, against 7.6 expected for their price and launch quarter. Releases rose 68% on the year before: 69 against 41.
- Big publishers: over 85% from majors or $40+ games
- Price
- n/a under 30 launches
- Price vs a year earlier
- n/a no price
- Releases, 12 months
- 69 41 the year before
- Upcoming games
- 150 coming soon on Steam
- Games on the store
- 406 carrying both tags
Boards
as of 30 Sep 2026Where this pair stands on each board of the front page. Every value carries its 90% interval and its sample.
| Board | Value | Interval | Sample | Standing |
|---|---|---|---|---|
| Most anticipatedShare of all upcoming wishlist heat on Steam, with the number of upcoming games beside it. | 0.05%share of upcoming wishlist heat | 0.03% to 0.08% | 15 ranked of 150 upcoming gameswishlist rank 30 Sep 2026 | #2,531 of 7,193pairs on this board |
Launch successLaunches earning $100k or more, against the number expected for their price tier and launch quarter.
| 0.94xhits against expected | 0.65x to 1.43x | 60 launchesindie paid launches 31 Mar 2024 to 1 Apr 2026 (6 to 30 months old) | #3,155 of 6,324pairs on this board |
Fewer new releasesFewer launches relative to players. Historically this did not predict better launches.
| −29%player demand against new supply, relative to Steam | −51% to −3% | 25 tracked gamesJun 2026 to Aug 2026 vs Jun 2025 to Aug 2025; releases 30 Sep 2025 to 30 Sep 2026 vs prior 12 months | #2,146 of 2,361pairs on this board |
Rising demandGaining players faster than same-age games. Descriptive, not a launch signal.
| −15%review growth against same-age games | −33% to +6% | 25 tracked gamesJun 2026 to Aug 2026 vs Jun 2025 to Aug 2025 | #2,454 of 2,461pairs on this board |
Pairs are noisier than genres: the demand boards at pair level are indicative only.
Launch success
launches 6 to 30 months oldMatured indie paid launches that earned an estimated $100k or more, against the number expected for games at the same price tier and launch quarter.
- Launches
- 60
- Hit rate
- 11.7%1.5% to 18.3%
- Expected rate
- 12.7%
- Against expected
- 0.94x0.65x to 1.43x
Launch window: indie paid launches 31 Mar 2024 to 1 Apr 2026 (6 to 30 months old). Hit odds are shrunk toward the Steam-wide rate by 3 expected hits.
Revenue spread
60 launchesEstimated lifetime gross of the same matured launches. Half earned less than the median; one in ten earned more than the top figure.
- Bottom tenth
- $101
- Median
- $2,628
- Top tenth
- $100,758
Estimated from Steam review counts. Lifetime to date, so it differs from the first-year price above.
Supply
raw release countsGames released with both tags, last 12 months against the 12 before.
- Change
- +68%
- Against Steam
- +19%after Steam-wide growth, shrunk by 5 releases
Parent tags
- SportsGenre pageRanked on every board, with its best pairs.
- Character CustomizationNot a genreA theme, mood, feature or presentation tag: never ranked as a market on its own, only inside pairs.
Comparable games
8 indie titlesThe biggest indie games in this pair by estimated lifetime gross. Revenue is shown as a number at 50 or more reviews, as a range at 10 to 49, and not at all below 10.
- MAVRIX by Matt Jones (opens the Steam store)2025 · 987 reviews, 80% positiveest. $799k
- Beastieball (opens the Steam store)2024 · 1,494 reviews, 97% positiveest. $756k
- PBA Pro Bowling 2026 (opens the Steam store)2025 · 413 reviews, 91% positiveest. $334k
- College Bowl (opens the Steam store)2024 · 265 reviews, 84% positiveest. $134k
- Master of Chess (opens the Steam store)2024 · 292 reviews, 83% positiveest. $118k
- Bang Average Football – Play, Manage, Create (opens the Steam store)2024 · 417 reviews, 95% positiveest. $101k
- Streetdog BMX (opens the Steam store)2026 · 199 reviews, 94% positiveest. $101k
- NGL Biathlon 2026 (opens the Steam store)2025 · 200 reviews, 94% positiveest. $73k
More with Sports
pairs with Sports- Sports + Management$5,80333 launches priced, 98 releases in 12 months
- Strategy + Sports$2,42899 launches priced, 158 releases in 12 months
- Sports + Driving$1,82042 launches priced, 49 releases in 12 months
- Simulation + Sports$1,819193 launches priced, 336 releases in 12 months
- Sports + Realistic$1,80150 launches priced, 84 releases in 12 months
- Adventure + Sports$1,79496 launches priced, 67 releases in 12 months
More with Character Customization
pairs with Character Customization- Open World + Character Customization$4,55339 launches priced, 39 releases in 12 months
- Sandbox + Character Customization$4,44639 launches priced, 55 releases in 12 months
- Dungeon Crawler + Character Customization$3,45838 launches priced, 51 releases in 12 months
- Character Customization + Choices Matter$3,15735 launches priced, 42 releases in 12 months
- Choose Your Own Adventure + Character Customization$2,97334 launches priced, 26 releases in 12 months
- RPG + Character Customization$2,832132 launches priced, 170 releases in 12 months
Verdicts
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