Best niches
$10 to $20Pairs that hit $100k+ beyond the oddsFree until launch
Building + Sandboxabout 2.0 times the 19 in 100 base rate38 in 100
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Best nichesFree until launchClick to unlockTag pairs that beat the odds
Niches
Every tag pair (two tags on the same game), screened by how often its indie launches earned $100k or more in their first year. Pick your price first: price moves the odds more than the tags do.
Indie paid Steam launches 6 to 30 months old, data 1 Oct 2026. A hit is an estimated first year of $100k+. The revenue estimate is soft: about 5 to 8 in 100 launches overall.
The niche list
Best odds at my priceChance of $100k+, read within one price band.Opens $10 to $20, Standard lens.Steady marketsHolds in every lens and no single game owns it.Loads the 30+ launches view.Biggest typical yearWhat the middle launch earned, highest first.Loads the 30+ launches view.Biggest upsideWhat the top tenth earned at least.Loads the 30+ launches view.Proven at scale100+ launches and above the base rate.Now: Building + Sandbox, 38 in 100. 75 match.Busiest marketsMost launches first: where the competition is.Loads the 30+ launches view.
207 of 5,145 niches have 100+ launches at $10 to $20. 75 match the search and chips. Sorted by chance of $100k+, lowest first.
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| Rank# | Niche | Chance of $100k+ | Typical year | Top 1 in 10 | Launches | Markers | Pin |
|---|---|---|---|---|---|---|---|
| All games at $10 to $20the base rate: the row to beat | 19 in 100893 of 4,810 | $9,226 | $248,075 | 4,810 | |||
| 1 | Story Rich + Visual Novel19 in 100 earned $100k+, from 193 launches | 19 in 10036 hits | $12,626 | $246,994 | 193 | none | Pin Story Rich + Visual Novel |
| 2 | Action + Pixel Graphics19 in 100 earned $100k+, from 187 launches | 19 in 10035 hits | $11,535 | $210,966 | 187 | none | Pin Action + Pixel Graphics |
| 3 | Adventure + Mystery19 in 100 earned $100k+, from 192 launches | 19 in 10036 hits | $4,250 | $169,398 | 192 | none | Pin Adventure + Mystery |
| 4 | RTS + Strategy19 in 100 earned $100k+, from 105 launches | 19 in 10020 hits | $13,660 | $289,025 | 105 | Audience | Pin RTS + Strategy |
| 5 | Horror + Psychological Horror19 in 100 earned $100k+, from 173 launches | 19 in 10033 hits | $12,750 | $218,542 | 173 | none | Pin Horror + Psychological Horror |
| 6 | Adventure + Exploration19 in 100 earned $100k+, from 437 launches | 19 in 10084 hits | $10,017 | $260,108 | 437 | none | Pin Adventure + Exploration |
| 7 | Card Game + Strategy19 in 100 earned $100k+, from 170 launches | 19 in 10033 hits | $14,994 | $311,185 | 170 | 1-hitAudience | Pin Card Game + Strategy |
| 8 | First-Person + Horror20 in 100 earned $100k+, from 148 launches | 20 in 10029 hits | $7,286 | $315,082 | 148 | none | Pin First-Person + Horror |
| 9 | Action + Shooter20 in 100 earned $100k+, from 276 launches | 20 in 10055 hits | $7,770 | $344,726 | 276 | none | Pin Action + Shooter |
| 10 | Multiple Endings + Visual Novel20 in 100 earned $100k+, from 105 launches | 20 in 10021 hits | $6,476 | $304,089 | 105 | Audience | Pin Multiple Endings + Visual Novel |
| 11 | RPG + Roguelike20 in 100 earned $100k+, from 139 launches | 20 in 10028 hits | $12,140 | $268,381 | 139 | 1-hitAudience | Pin RPG + Roguelike |
| 12 | Adventure + Open World20 in 100 earned $100k+, from 128 launches | 20 in 10026 hits | $20,964 | $260,108 | 128 | none | Pin Adventure + Open World |
| 13 | Action + Combat20 in 100 earned $100k+, from 118 launches | 20 in 10024 hits | $8,247 | $268,381 | 118 | none | Pin Action + Combat |
| 14 | Card Game + Roguelike20 in 100 earned $100k+, from 122 launches | 20 in 10025 hits | $20,034 | $363,650 | 122 | 1-hitAudience | Pin Card Game + Roguelike |
| 15 | RPG + Story Rich21 in 100 earned $100k+, from 156 launches | 21 in 10032 hits | $13,276 | $325,706 | 156 | none | Pin RPG + Story Rich |
| 16 | Card Battler + Card Game21 in 100 earned $100k+, from 146 launches | 21 in 10030 hits | $18,150 | $362,436 | 146 | 1-hitAudience | Pin Card Battler + Card Game |
| 17 | 2D + Pixel Graphics21 in 100 earned $100k+, from 253 launches | 21 in 10052 hits | $12,142 | $220,405 | 253 | none | Pin 2D + Pixel Graphics |
| 18 | Card Battler + Strategy21 in 100 earned $100k+, from 126 launches | 21 in 10026 hits | $16,996 | $337,601 | 126 | 1-hitAudience | Pin Card Battler + Strategy |
| 19 | Exploration + RPG21 in 100 earned $100k+, from 208 launches | 21 in 10043 hits | $14,911 | $244,659 | 208 | none | Pin Exploration + RPG |
| 20 | Pixel Graphics + RPG21 in 100 earned $100k+, from 153 launches | 21 in 10032 hits | $8,154 | $547,099 | 153 | 1-hit | Pin Pixel Graphics + RPG |
| 21 | Card Game + Deckbuilding21 in 100 earned $100k+, from 148 launches | 21 in 10031 hits | $20,034 | $532,714 | 148 | 1-hit | Pin Card Game + Deckbuilding |
| 22 | First-Person + Shooter21 in 100 earned $100k+, from 105 launches | 21 in 10022 hits | $5,160 | $606,387 | 105 | none | Pin First-Person + Shooter |
| 23 | Card Battler + Roguelike21 in 100 earned $100k+, from 103 launches | 21 in 10022 hits | $18,695 | $345,134 | 103 | 1-hit | Pin Card Battler + Roguelike |
| 24 | Action + First-Person22 in 100 earned $100k+, from 171 launches | 22 in 10037 hits | $4,249 | $387,391 | 171 | none | Pin Action + First-Person |
| 25 | Realistic + Simulation22 in 100 earned $100k+, from 152 launches | 22 in 10033 hits | $16,392 | $332,634 | 152 | none | Pin Realistic + Simulation |
Show 25 moreShowing 25 of 75 niches
green beats the base ratecoral below it bar: the chance; amber tick: the base rate1-hit one game holds over half the moneySmall under 50 launches in this viewAudience reads differently for Western players
Under 30 launches a chance is written as a count ("3 of 12"), never as odds. Typical year is the middle launch's first-year earnings. Lenses, the one-hit share and the audience split are measured across all prices. A game counts in every pair its tags make.