Niches

Every tag pair (two tags on the same game), screened by how often its indie launches earned $100k or more in their first year. Pick your price first: price moves the odds more than the tags do.

Indie paid Steam launches 12 to 36 months old, data 3 Oct 2026. A hit is an estimated first year of $100k+. Earnings are sales on Steam after discounts and regional prices, before Steam's 30% cut, refunds and sales tax. About 58% of it reaches the developer. The revenue estimate is soft: about 5 to 8 in 100 launches overall.

Best niches

All prices

Pairs with the best chance of $100k+, above the base rateFree until launch

Building + Multiplayerabout 2.3 times expected at its prices, could be luck46 in 100

1Building + Multiplayer46 in 10048 launches 2Base Building + Multiplayer46 in 10046 launches 3Cozy + Farming Sim45 in 10040 launches 4Online Co-Op + Roguelike45 in 10040 launches 5Crafting + Multiplayer45 in 10049 launches

Lens checkHolds in 3 of 3. Standard: the base the others are compared with. West-facing view: holds. Without the breakout: holds. Last 18 months: holds.

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Best nichesFree until launchClick to unlockTag pairs that beat the odds

The niche list

Price $10 to $20

All prices1 in 15 hit $100k+Under $51 in 238 hit $100k+$5 to $101 in 28 hit $100k+$10 to $2020 in 100 hit $100k+$20 to $4044 in 100 hit $100k+

Base rate: indie paid launches 12 to 36 months old, 26,291 launches. Odds compare best within one price.

Lens Without the breakout

Standard West-facing view Without the breakout Last 18 months

Drops the single biggest earner. It moves the answer when that one game earned over half the money. Lenses are computed across all prices only so far, so a lens reads All prices.

Sample 30+

10+ launchesshow small samples 30+ launches 100+ launchesonly big markets

Hides anything measured on fewer launches.

$10 to $20 Without the breakout 30+ launches Reset

The Without the breakout lens is computed across all prices only for now, so this list reads All prices. Pick Standard to read $10 to $20.

Best odds at my priceChance of $100k+, read within one price band.Opens $10 to $20, Standard lens.Steady marketsHolds in every lens and no single game owns it.Now: Building + Multiplayer, 45 in 100. 538 match.Biggest typical yearWhat the middle launch earned, highest first.Now: Building + Multiplayer, $85,388 typical. 4,635 match.Biggest upsideWhat the top tenth earned at least.Not computed for lenses yet.Proven at scale100+ launches and above the base rate.Now: City Builder + Management, 34 in 100. 690 match.Busiest marketsMost launches first: where the competition is.Now: 2D + Casual, 3,829 launches. 4,635 match.

Hide one-hit markets1,618 out Hide small samples883 out

4,635 of 4,635 niches have 30+ launches at any price, Without the breakout. Sorted by chance of $100k+, lowest first.

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Niches at any price, Without the breakout, sorted by chance of $100k+. The first row is the base rate.
Rank#	Niche	Chance of $100k+	Typical year	Top 1 in 10	Launches	Markers	Pin
	All games at any price, Without the breakoutthe base rate: the row to beat	1 in 151,722 of 26,291	$552	not computed	26,291
1	Casual + Side Scrollernone of 381 launches earned $100k+	0 of 381no hits	$126	not computed	381	none	Pin Casual + Side Scroller
2	Incremental + Puzzlenone of 272 launches earned $100k+	0 of 272no hits	$142	not computed	272	none	Pin Incremental + Puzzle
3	Casual + Precision Platformernone of 271 launches earned $100k+	0 of 271no hits	$111	not computed	271	1-hit	Pin Casual + Precision Platformer
4	Casual + Runnernone of 264 launches earned $100k+	0 of 264no hits	$58	not computed	264	none	Pin Casual + Runner
5	2D + Board Gamenone of 238 launches earned $100k+	0 of 238no hits	$103	not computed	238	none	Pin 2D + Board Game
6	Arcade + Precision Platformernone of 216 launches earned $100k+	0 of 216no hits	$174	not computed	216	none	Pin Arcade + Precision Platformer
7	3D + Runnernone of 214 launches earned $100k+	0 of 214no hits	$89	not computed	214	1-hit	Pin 3D + Runner
8	2.5D + Casualnone of 206 launches earned $100k+	0 of 206no hits	$131	not computed	206	1-hit	Pin 2.5D + Casual
9	Action + Hidden Objectnone of 206 launches earned $100k+	0 of 206no hits	$370	not computed	206	none	Pin Action + Hidden Object
10	3D + Minimalistnone of 193 launches earned $100k+	0 of 193no hits	$161	not computed	193	none	Pin 3D + Minimalist
11	2D + Match 3none of 188 launches earned $100k+	0 of 188no hits	$156	not computed	188	1-hit	Pin 2D + Match 3
12	Action-Adventure + Hidden Objectnone of 181 launches earned $100k+	0 of 181no hits	$281	not computed	181	none	Pin Action-Adventure + Hidden Object
13	Casual + Difficultnone of 176 launches earned $100k+	0 of 176no hits	$394	not computed	176	none	Pin Casual + Difficult
14	Puzzle + Side Scrollernone of 176 launches earned $100k+	0 of 176no hits	$211	not computed	176	none	Pin Puzzle + Side Scroller
15	Linear + Platformernone of 175 launches earned $100k+	0 of 175no hits	$264	not computed	175	1-hit	Pin Linear + Platformer
16	3D + Precision Platformernone of 172 launches earned $100k+	0 of 172no hits	$188	not computed	172	none	Pin 3D + Precision Platformer
17	3D + Bullet Hellnone of 169 launches earned $100k+	0 of 169no hits	$350	not computed	169	none	Pin 3D + Bullet Hell
18	1980s + Casualnone of 164 launches earned $100k+	0 of 164no hits	$40	not computed	164	none	Pin 1980s + Casual
19	Arcade + Linearnone of 162 launches earned $100k+	0 of 162no hits	$211	not computed	162	none	Pin Arcade + Linear
20	2D + Catsnone of 157 launches earned $100k+	0 of 157no hits	$392	not computed	157	none	Pin 2D + Cats
21	Family Friendly + Hidden Objectnone of 157 launches earned $100k+	0 of 157no hits	$473	not computed	157	none	Pin Family Friendly + Hidden Object
22	Parkour + Precision Platformernone of 155 launches earned $100k+	0 of 155no hits	$292	not computed	155	1-hit	Pin Parkour + Precision Platformer
23	Puzzle Platformer + Strategynone of 154 launches earned $100k+	0 of 154no hits	$71	not computed	154	none	Pin Puzzle Platformer + Strategy
24	Casual + Solitairenone of 151 launches earned $100k+	0 of 151no hits	$211	not computed	151	Audience	Pin Casual + Solitaire
25	Casual + Sokobannone of 150 launches earned $100k+	0 of 150no hits	$157	not computed	150	none	Pin Casual + Sokoban

Show 25 moreShowing 25 of 4,635 niches

green beats the base ratecoral below it bar: the chance; amber tick: the base rate1-hit one game holds over half the moneySmall under 50 launches in this viewAudience reads differently for Western players

Under 30 launches or 5 hits a chance is written as a count ("3 of 12"), never as odds. Typical year is the middle launch's first-year earnings. Lenses, the one-hit share and the audience split are measured across all prices. A game counts in every pair its tags make.