Niches

Every tag pair (two tags on the same game), screened by how often its indie launches earned $100k or more in their first year. Pick your price first: price moves the odds more than the tags do.

Indie paid Steam launches 12 to 36 months old, data 3 Oct 2026. A hit is an estimated first year of $100k+. Earnings are sales on Steam after discounts and regional prices, before Steam's 30% cut, refunds and sales tax. About 58% of it reaches the developer. The revenue estimate is soft: about 6 to 7.5 in 100 launches overall.

Best niches

All prices

Pairs with the best chance of $100k+, above the base rateFree until launch

Building + Multiplayerabout 2.3 times expected at its prices, could be luck46 in 100

1Building + Multiplayer46 in 10048 launches 2Base Building + Multiplayer46 in 10046 launches 3Online Co-Op + Roguelike45 in 10040 launches 4Cozy + Farming Sim45 in 10040 launches 5Crafting + Multiplayer45 in 10049 launches

Lens checkHolds in 3 of 3. Standard: the base the others are compared with. West-facing view: holds. Without the breakout: holds. Last 18 months: holds.

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Best nichesFree until launchClick to unlockTag pairs that beat the odds

The niche list

Price $10 to $20

All prices1 in 15 hit $100k+Under $51 in 238 hit $100k+$5 to $101 in 28 hit $100k+$10 to $2020 in 100 hit $100k+$20 to $4044 in 100 hit $100k+

Base rate: indie paid launches 12 to 36 months old, 26,291 launches. Odds compare best within one price.

Lens Without the breakout

Standard West-facing view Without the breakout Last 18 months

Drops the single biggest earner. It moves the answer when that one game earned over half the money. Lenses are computed across all prices only so far, so a lens reads All prices.

Sample 30+

10+ launchesshow small samples 30+ launches 100+ launchesonly big markets

Hides anything measured on fewer launches.

$10 to $20 Without the breakout 30+ launches Reset

The Without the breakout lens is computed across all prices only for now, so this list reads All prices. Pick Standard to read $10 to $20.

Best odds at my priceChance of $100k+, read within one price band.Opens $10 to $20, Standard lens.Steady marketsHolds in every lens and no single game owns it.Now: Building + Multiplayer, 45 in 100. 538 match.Biggest typical yearWhat the middle launch earned, highest first.Now: Base Building + Crafting, $22,155 typical. 4,635 match.Biggest upsideWhat the top tenth earned at least.Not computed for lenses yet.Proven at scale100+ launches and above the base rate.Now: City Builder + Management, 34 in 100. 690 match.Busiest marketsMost launches first: where the competition is.Now: 2D + Casual, 3,829 launches. 4,635 match.

Hide one-hit markets1,618 out Hide small samples883 out

4,635 of 4,635 niches have 30+ launches at any price, Without the breakout. Sorted by chance of $100k+, highest first.

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Niches at any price, Without the breakout, sorted by chance of $100k+. The first row is the base rate.
Rank#	Niche	Chance of $100k+	Typical year	Top 1 in 10	Launches	Markers	Pin
	All games at any price, Without the breakoutthe base rate: the row to beat	1 in 151,722 of 26,291	$552	not computed	26,291
1	Building + Multiplayer45 in 100 earned $100k+, from 47 launches	45 in 10021 hits	under 100	under 100	47	Small	Pin Building + Multiplayer
2	Base Building + Multiplayer44 in 100 earned $100k+, from 45 launches	44 in 10020 hits	under 100	under 100	45	Small	Pin Base Building + Multiplayer
3	Crafting + Multiplayer44 in 100 earned $100k+, from 48 launches	44 in 10021 hits	under 100	under 100	48	Small	Pin Crafting + Multiplayer
4	Cozy + Farming Sim44 in 100 earned $100k+, from 39 launches	44 in 10017 hits	under 100	under 100	39	Small	Pin Cozy + Farming Sim
5	Online Co-Op + Roguelike44 in 100 earned $100k+, from 39 launches	44 in 10017 hits	under 100	under 100	39	Small	Pin Online Co-Op + Roguelike
6	Management + Multiplayer40 in 100 earned $100k+, from 40 launches	40 in 10016 hits	under 100	under 100	40	1-hitSmallAudience	Pin Management + Multiplayer
7	Base Building + Open World Survival Craft39 in 100 earned $100k+, from 54 launches	39 in 10021 hits	under 100	under 100	54	none	Pin Base Building + Open World Survival Craft
8	City Builder + Survival39 in 100 earned $100k+, from 49 launches	39 in 10019 hits	under 100	under 100	49	Small	Pin City Builder + Survival
9	Base Building + Colony Sim39 in 100 earned $100k+, from 93 launches	39 in 10036 hits	under 100	under 100	93	none	Pin Base Building + Colony Sim
10	FMV + Multiple Endings38 in 100 earned $100k+, from 39 launches	38 in 10015 hits	under 100	under 100	39	Small	Pin FMV + Multiple Endings
11	Multiplayer + Open World38 in 100 earned $100k+, from 68 launches	38 in 10026 hits	under 100	under 100	68	none	Pin Multiplayer + Open World
12	Character Customization + Open World38 in 100 earned $100k+, from 61 launches	38 in 10023 hits	under 100	under 100	61	1-hit	Pin Character Customization + Open World
13	Multiplayer + Sandbox37 in 100 earned $100k+, from 67 launches	37 in 10025 hits	under 100	under 100	67	none	Pin Multiplayer + Sandbox
14	Action Roguelike + Online Co-Op36 in 100 earned $100k+, from 55 launches	36 in 10020 hits	under 100	under 100	55	Audience	Pin Action Roguelike + Online Co-Op
15	Co-op + FPS36 in 100 earned $100k+, from 44 launches	36 in 10016 hits	under 100	under 100	44	Small	Pin Co-op + FPS
16	Open World Survival Craft + Sandbox36 in 100 earned $100k+, from 47 launches	36 in 10017 hits	under 100	under 100	47	Small	Pin Open World Survival Craft + Sandbox
17	Cozy + Life Sim36 in 100 earned $100k+, from 50 launches	36 in 10018 hits	under 100	under 100	50	none	Pin Cozy + Life Sim
18	Co-op + Roguelike36 in 100 earned $100k+, from 39 launches	36 in 10014 hits	under 100	under 100	39	Small	Pin Co-op + Roguelike
19	Cinematic + FMV36 in 100 earned $100k+, from 42 launches	36 in 10015 hits	under 100	under 100	42	Small	Pin Cinematic + FMV
20	Adventure + Cozy35 in 100 earned $100k+, from 63 launches	35 in 10022 hits	under 100	under 100	63	Audience	Pin Adventure + Cozy
21	Automation + Base Building35 in 100 earned $100k+, from 75 launches	35 in 10026 hits	under 100	under 100	75	1-hit	Pin Automation + Base Building
22	City Builder + Management34 in 100 earned $100k+, from 119 launches	34 in 10041 hits	$13,328	not computed	119	1-hitAudience	Pin City Builder + Management
23	Management + Shop Keeper34 in 100 earned $100k+, from 41 launches	34 in 10014 hits	under 100	under 100	41	1-hitSmall	Pin Management + Shop Keeper
24	City Builder + Resource Management34 in 100 earned $100k+, from 94 launches	34 in 10032 hits	under 100	under 100	94	1-hit	Pin City Builder + Resource Management
25	Female Protagonist + Metroidvania34 in 100 earned $100k+, from 50 launches	34 in 10017 hits	under 100	under 100	50	1-hit	Pin Female Protagonist + Metroidvania

Show 25 moreShowing 25 of 4,635 niches

green beats the base ratecoral below it bar: the chance; amber tick: the base rate1-hit one game holds over half the moneySmall under 50 launches in this viewAudience reads differently for Western players

Under 30 launches or 5 hits a chance is written as a count ("3 of 12"), never as odds. Typical year is the middle launch's first-year earnings. Lenses, the one-hit share and the audience split are measured across all prices. A game counts in every pair its tags make.